Responsibilities:
- Handle and assist with brand development work including advertising, digital and ecommerce, promotions, creative projects, PR and event management.
- Participate in development and execution of marketing strategies including brand positioning, communication strategies, advertising and consumer promotion initiatives.
- Partner with agencies and in-house creative team to develop brand assets and collaterals.
Digital Marketing
- In charge of all social media accounts including managing and responding to enquiries from social media audience.
- Develop and implement online and digital marketing strategies using SEM, email, content marketing, IG, FB ads etc. to generate leads across all online platforms
- Develop and manage social media and digital marketing content for social media, company website, in-house app etc
- Engage audience with various kinds of photography or video-based content for marketing purposes and brand awareness.
- Analyse social media trends and explore new ways to engage and identify new social networks.
- Assist with planning and executing of marketing campaigns.
- Monitor progress of campaigns using various metrics and submit reports of performance.
- Work with internal and external vendors whenever required.
- Provide administrative support and other ad-hoc duties as assigned.
Requirements:
- Ability to multitask in a fast-paced environment
- Experience in digital and social media marketing is a plus
- Experience in SEO/SEM
- Fresh grads may apply
Benefits:
- Medical and dental benefits
- AWS