Job Description
- Manage our official social media handles on a daily-basis, and elevate our evergreen contents based on team missions, handle strategies, and OKRs.
- Partner with various product marketing teams across regions to help develop programs that deliver intended business results.
- Engage and lead social media agencies to build effective social media campaigns for key client products and campaigns targeted at users and creators, with clear strategy to deliver optimal creativity and innovation.
- Track and quantify social impact on client business goals.
- Track social media performance indicators to monitor the health of the client brand across the social landscape in Japan.
- Work closely with global/regional social/PR/policy teams as part of a Global Rapid Response Team to put in place round-the-clock social listening/monitoring workflows and processes, proactive and reactive escalation and management of user sentiment across social platforms.
