Job Description:
- Assist in planning and implementing marketing campaigns to drive brand awareness and growth in Singapore and exotic target markets;
- Prepare promotional materials in various formats and channels (app, website, eDM, social media, etc.);
- Work with in-house designers digital marketing advertisements and brochures and collaterals;
- Conduct regular reports to analyze campaign performance and track important marketing metrics;
- Perform SEO and SEM activities and manage website content
- Proactively collect market information and monitor industry key players;
- Perform creative copywriting (with the assistance of Product Manager) to tailor messages to the audience with clear communication of USPs and by addressing customers’ pain points.
- Work on email blast content using audience/groups/tags and email automation in Mailchimp.
- Assist in booth design for international and regional trade shows/exhibitions (Big5, Buildtech, Conexpo, Bauma, etc).
Requirements:
- Bachelor’s degree or Diploma in Business Administration, Marketing or related field;
- 2+ years working experience in online and offline marketing is preferred;
- Experience in public relations is a plus
- A good team-player with strong communication skills;
- Strong organizational skills and creative mindset;
- Excellent command of spoken and written English;
- Energetic with a “can-do” attitude, highly self-motivated and able to work in a fast-paced, multifaceted environment;
- Knowledge in different online and offline local media channels is a plus;
- Proficiency in Excel, Powerpoint
Benefits:
- Competitive Salary
- Career Progression
- Exposure to Exotic International Markets
- Vibrant Working Environment
- Medical & Dental
- 5 Day Work Week
