About Volt Auto: At Volt Auto Pte. Ltd., we are dedicated to transforming urban mobility by providing innovative and sustainable electric vehicle (EV) solutions. Headquartered in Singapore, we are committed to excellence, sustainability, and delivering superior customer service. Being one of the few authorised dealerships in Singapore, we are dedicated to providing exceptional service and quality vehicles to our customers. Join us in driving the future of transportation!
Reporting to the Head of Marketing, the Field Marketing Assistant Manager will be responsible for supporting our channel partners in their marketing strategies and campaigns. The ideal candidate will have a strong background in field marketing, excellent communication skills, and a passion for the automotive industry.
Key Responsibilities:
- Market Analysis: Conduct research to understand market trends, customer preferences, and competitive landscape to inform marketing strategies.
- Campaign Execution: Point of contact with channel partners. Assist in the planning, execution, and evaluation of field marketing campaigns, events, and promotions to enhance brand visibility and drive sales.
- Collaboration: Work closely with cross-functional teams, including sales, product management, and communications, to ensure alignment on marketing strategies and objectives.
- Event Management: Organise and manage promotional events, roadshows, and dealership activities to engage customers and promote our product offerings.
- Reporting & Analysis: Track and analyse the performance of dealer marketing initiatives, providing channel partners insights and recommendations for continuous improvement.
- Brand Representation: Act as a brand ambassador, ensuring consistency in messaging and adherence to brand guidelines in all channel partner marketing activities.
- Customer Engagement: Build and maintain relationships with customers, dealers, and partners to enhance brand loyalty and support marketing efforts.
- Social Media Management: Manage channel partners social media channels and ensure brand consistency.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 3-5 years of experience in field marketing or a similar role, preferably within the automotive industry.
- Strong project management skills with the ability to manage multiple tasks simultaneously.
- Excellent verbal and written communication skills.
- Proficiency in social media management tools, digital advertising platforms, and marketing analytics.
- Ability to work independently and as part of a team.
- A passion for the automotive sector and an understanding of market dynamics in Singapore.
- Possess a valid class 3/3A driving license.
