FUJIFILM Business Innovation is a global leader committed to continuously deliver innovations to customers’ businesses worldwide, for creating innovative and fulfilling workplaces by effectively adopting information and knowledge through digital transformation (DX). We have pioneered numerous technologies and accumulated expertise since our establishment in 1962, to build an environment that encourages the use of one’s creativity to maximize organizational strengths. Our portfolio includes conducting R&D, manufacturing and sales of world-class workflow solutions, IT services, and printing equipment such as digital multifunction printers (MFPs). We also offer business process outsourcing (BPO) services as well as marketing and implementation support of Enterprise Resource Planning (ERP) systems.
On 1 April 2021, we have changed the company name from Fuji Xerox to FUJIFILM Business Innovation. More than just a name change, it embodies our commitment to continue as a company that always pursues business innovation.
PURPOSE:
Strategically drives the promotion and positioning of FBSG solutions, develops marketing campaigns, collaborates with partners, and analyzes markets trends to maximize product adoption and revenue growth.
RESPONSIBILITIES & TASKS:
- Create and communicate product's messaging and value proposition to potential and existing customers
- Build relationships with key stakeholders, including customers, partners, and internal teams to drive compelling go-to-market strategies
- Develop creative marketing strategies to increase product awareness and drive adoption based on strong understanding of competitive and market landscape
- Capturing and responding to customer feedback, identifying areas for improvement, and influencing the product development roadmap to align with customer needs and wants.
- Representing the product at industry events and conferences, serving as an expert in the field.
What are we looking for?
- An effective team player who is self-driven, able to work independently within a fast paced environment and able to manage ambiguity
- Understanding and managing stakeholders needs, barriers and able to connect the dots.
- Strong understanding of brand strategy and messaging and creative development
- Proven ability to manage multiple projects and meet deadlines
- Excellent written, analytical and verbal communications skills, with an ability to adapt messaging to relevant audiences
Only shortlisted candidates will receive a response. Therefore, if you do not receive a response within 14 days, please accept this as notification that you have not been shortlisted.
Morgan McKinley Pte Ltd
Rachel Heng
EA License No: 11C5502
Registration No: R23115318
