- Develop and execute marketing and advertising strategies.
- Conduct market research to identify trends, target audiences, and competitive positioning.
- Manage budgets and allocate resources across campaigns.
- Create and oversee content for various platforms (social media, print, email, etc.).
- Analyze campaign performance and optimize based on results.
- Collaborate with sales and design teams to ensure cohesive branding and messaging.
- Stay updated on marketing trends and best practices.