We are seeking a dynamic Marketing Manager to lead our student recruitment efforts in the China market. This role will be responsible for developing and executing comprehensive marketing strategies to attract prospective students, and drive enrollment growth.
Roles and Responsibilities
1. Strategy Development:
Develop and implement comprehensive marketing strategies
specifically tailored for the China market to enhance student
recruitment efforts.
2. Market Research:
Conduct in-depth market analysis to identify trends, competitor
strategies, and prospective student preferences in the China market.
3. Event Coordination:
Plan and participate in recruitment fairs, webinars, and other
promotional events to engage prospective students.
4. Collaboration:
Work closely with cross-functional teams, including admissions and
support services, to ensure a seamless experience for prospective
students.
Qualifications
1. Educational Background:
- Bachelor’s degree in Marketing, Education, Business, or a related
field; a Master’s degree (MBA) is a plus.
