For some of the most popular consumer brands in the world, your ideas, solutions and words will reach and impact the daily lives of nearly 2 billion people in the fastest growing region in the world. You will work for clients who not only care about success in the marketplace but are passionate about the role of brands in helping bring about social change. As a Copywriter, you can write on every surface, for every channel, for every medium, social or otherwise. You’ve won a few of the awards that matter. Or you’re very hungry to. Winning isn’t everything, but excellence is.
Expectations of a Copywriter
Ideate, write and execute original and iconic creative concepts in response to client briefs, objectives or goals
Establishes visual tone, character, and messages that will effectively communicate with the target audience and fulfill the project objectives
Develop creative ideas that meets both our clients’ objectives as well as our business objectives, maintaining the company’s expected levels of creative excellence and professionalism
Present, share and review creative work with Executive Creative Director/s, Account Management and Planning Leads as well as members of the Management Team
Manage multiple projects from concept through to completion, working with both in-house resources and third-party vendors
Collaborate effectively with Account Management, Planning and the broader creative team to develop disruptive and iconic work
Manage multiple projects from concept through to completion, working with both in-house resources and third-party vendors
Participants in, and leads brainstorming sessions
Expectations as a member of our community
You believe passionately in the power of creativity to bring change to the world. But you’re realistic and have a clear-eyed view of what it will take to get there: not a path you walk alone, but with a group of people putting a diverse range of skills and perspectives to work, towards a common goal
Your ideas and your voice will be heard, respected and protected with passion. Ideas are not disposable commodities here, they are our most precious assets
You will be tested, you will be challenged and you will be pushed beyond your comfort zone, but you will equally be supported, encouraged and celebrated. Because the true value of a community is that we bring out the best in each other
