The Marketing and Customer Engagement Specialist will play a role in supporting Subnero’s marketing and customer engagement efforts. This position will involve creating and managing digital content, engaging with customers to understand their needs, and facilitating support conversations to ensure customer satisfaction.
Key Responsibilities:
- Developing marketing strategies: Creating and implementing marketing strategies that are inclusive and use various digital mediums
- Conducting market research: Researching customers and market trends to identify audiences and new growth opportunities
- Managing marketing campaigns: Coordinating marketing campaigns, including promotional activities, events, and interviews
- Collaborating with other teams: Working with other teams, such as content, sales, and customer service, to ensure effective marketing campaigns
- Optimizing website performance: Optimizing website performance to improve user experience and drive lead generation
- Writing and editing content: Writing and editing content for print and online campaigns
- Understanding brand guidelines: Understanding brand guidelines and ensuring they are followed
- Engage in conversations to understand customer needs and how they utilize Subnero’s products.
- Facilitate customer support discussions by connecting them with the appropriate Subnero teams.
Qualifications:
- Bachelor’s degree in Engineering, Marketing, Media, Graphic Design, or a related field.
- Strong written and verbal communication skills.
- Basic understanding of digital marketing strategies and social media platforms.
- Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.
- Ability to understand and translate technical information into user-friendly content.
- Strong organizational skills and attention to detail.
- Proactive, customer-focused attitude with the ability to manage multiple tasks simultaneously.
- Prior experience in customer support or account management is an advantage.
