- Develop technical and conceptual design in support of the overall application design with respect to Adobe Marketing Cloud
- Lead technical design sessions; architect and document technical solutions that are aligned to project objectives
- Designing a solution architecture and to identify the components and Templates for Campaign Management - Segmentation Workflows, Technical Workflows and Delivery Workflows.
- Should have knowledge on Adobe Components Deployment options, Both on-premise and Cloud.
- Should have knowledge of Adobe Campaign Deployment options and Migration strategy.
- Should have knowledge of integration Third party applications/software with Adobe Campaign
- Excellent knowledge of Adobe Marketing Cloud and its architecture.
- Should have knowledge of Enterprise Marketing Management across multiple channels of Communication (EMAIL, MAIL, SMS, PUSH etc)
- Should extensive knowledge of Adobe Campaign at architecture level and to do customization
- Should have knowledge of integrating Adobe Campaign with Adobe Analytics, Adobe Experience Manager etc and other components of Adobe Marketing Cloud.