Job Description:
Develop and execute comprehensive marketing strategies tailored to the Singapore market.
Lead the planning and implementation of marketing campaigns that effectively promote our products and enhance brand awareness, leveraging both online and offline channels.
Collaborate with cross-functional teams, including product development, merchandising, and store operations, to ensure seamless integration of marketing initiatives with overall business goals.
Conduct market research and analysis to identify emerging trends, consumer preferences, and competitor activities, providing actionable insights for strategic decision-making.
Manage and optimize the marketing budget to achieve maximum return on investment, while ensuring efficient allocation of resources across various marketing activities.
Build and maintain strong relationships with local partners, influencers, and media outlets to amplify brand exposure and drive customer engagement.
Oversee the creation and execution of engaging content for marketing materials, including social media posts, advertisements, and promotional videos, that resonate with the target audience and reflect the brand's identity.
Monitor and evaluate the performance of marketing campaigns using relevant metrics and analytics tools, and make data-driven adjustments and improvements as needed.
Requirements:
Strong strategic thinking and analytical skills, with the ability to identify opportunities, solve problems, and make informed decisions based on market data and consumer insights.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with internal teams and external partners, and build strong relationships with stakeholders at all levels.
Creative and innovative mindset, with a passion for developing unique and engaging marketing concepts that stand out in a competitive market.
Proficient in digital marketing tools and platforms, incl
58 RECRUITMENT PTE. LTD
19C9772
67026282