Founded in 1963, Automobili Lamborghini is headquartered in Sant’Agata Bolognese in Northern Italy, and produces some of the most sought-after super sports cars in the world.
The design of a Lamborghini is always highly distinctive and immediately recognizable. The expression of its form is ahead of its time; it inspires trends and, like the entire car, is visionary. From its launch, a new Lamborghini model is set to transcend from a beautiful car into a future legend and a sought-after classic.
With 167 dealers worldwide, in over half a century of existence, Automobili Lamborghini has created a series of dream cars, where the passion and dedication of the 1,800 employees are evident. For the eighth year running, Automobili Lamborghini has been awarded the “Top Employer Italy 2021” certification, acknowledging the efforts to promote a corporate culture revolving around its people.
Automobili Lamborghini is also committed to ensuring that its economic and business goals are consistent with the continuous improvement of environmental protection and energy efficiency. It is the first and only car manufacturer in Italy to have earned EMAS environmental certification that was awarded in July 2009, just a few months after the company achieved ISO 14001 certification for meeting international standards on environmental management.
Job Description
- Providing input on overall Motorsport strategy to support Lamborghini Squadra Corse global goals.
- Maintain an awareness of changing market trends, consumer attitudes and opinions, adapting this knowledge into the Motorsport planning phase.
- Working directly on relevant strategy decisions to operationalize the customer racing business in the Region.
- Creating programs that deliver results (sales leads, prospects, test drives, dealer visits, etc.) and properly representing the Lamborghini Squadra Corse brand at all touch points.
- Developing short and long term business plans accordingly with the Head of Motorsport and Head of Region and developing racing scheduling and format in APAC.
- Selecting external partners with a deep risk evaluation accordingly with the Head of Motorsport and Head of Region, being responsible on selection/bid process for all related agency partners and vendors.
- Manage the Lamborghini Squadra Corse budget in Asia Pacific /America Region (academy and events not included) through the different programs, accordingly with the Motorsport Business & Project Monitoring in HQ.
- Serving as the central resource for all dealer partners to answer questions, concerns or inquiries into Lamborghini Squadra Corse designation
- Together with the commercial / operations team, ensuring allocation is appropriately assigned and considered for Lamborghini designated dealerships.
- Suggesting to SC Marketing & Sponsorship responsible in HQ new partners interested in local as well as global sponsorship for Lamborghini Squadra Corse.
- Ensuring circuit regulations compliance and safety rules fulfillment in APAC.
- Representing Lamborghini for relations with circuits and Motorsport governing bodies in APAC.
- Coordinates all aspects of the Lamborghini Squadra Corse business into the region: sales analysis, organization of Supertrofeo Race Series, Academy & Driving experience track events, being the first contact person for our GT3 teams.
- Responsible to achieve the target of race cars on the grid given by Lamborghini HQ.
- Create transparency and ensure integration and communication with all parties regarding Lamborghini Squadra Corse initiatives. Constantly searching for ways that could generate economical scale effect.
Academy & Experience track events:
- Coordination of Academy & Experience track events locally in terms of travel management, logistics and transports, warehouse, relations with suppliers for tiers contracts, relationships with agencies/suppliers, operational marketing (driving academy, customer experience, hospitality) by considering regions and dealers perspectives;
- Coordination with people in charge for A&E globally (Squadra Corse - Sant’Agata) for all the activities centralized in HQ: programs set up, roll out tracking, training & driving instructors organization, contracts, overall A&E budget and insurance management A&E fleet cars tracking and renewal (sold used cars).
Organization of Super Trofeo Race Series:
- Manage directly the Super Trofeo Series as local coordinator (external suppliers / agencies / partners scouting and management, logistics flow steering in effective and efficient way, guidelines and rules definition for ST local organization, support to the people in charge for Squadra Corse After Sales in achieving targets on ST spare parts business, etc.)
- Responsible to achieve ST targets defined for the Region-
- Numbers of Super Trofeo cars sold (together with the Region)
- Numbers of participating car (entry fees) to the Super Trofeo racing;
- Turnover related to hospitality tickets (the Region takes the commitment only for the Dealer Guests number)
Acting as key touch point for GT3 Racing
- Main touch point for GT3 teams locally;
- Pursue Cars Sales annual target and turnover in the day-by-day work with the support of APAC Regional roles
- Managing and monitoring the Lamborghini Squadra Corse fleet car in the Region (not including commercial fleet cars of standard production vehicles used for Region dynamic events or A&E).
- Providing on request summary reports for presentation to Head of Region/Managers at Region as well to Lamborghini HQ.
- Supporting PR team on all media related functions to ensure that all communications are in compliance with brand guidelines and are in accordance with corporate identity standards.
Job Requirements
- Strong understanding of the luxury automotive brand/products is required.
- Prior relevant experience in coordinating motorsports events will be preferred.
- Ability to multitask and good project management skills.
- Knowledge of foreign languages is essential to collaborate with stakeholders at the headquarters, e.g. Italian