Product area
The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.
Job description
The Business Strategy & Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.
Additional job description
In this role, you will lead business growth across the region via the development and adoption of products, tools and program best practices. You will lead the Asia Pacific (APAC) strategy for foundational Measurement, Data and Audiences product portfolio, which includes (but is not limited to): Privacy-Centric Measurement, Value Measurement, Audience, Reach and Data Onboarding. You will also be in-charge with shaping the team’s marketing objective-led strategy, driving scalable programmes and product advocacy efforts.
Qualifications
Job responsibilities
- Partner with cross-functional stakeholders to identify strategic questions and translate long-term goals and strategy into projects. Act as the business partner to executive leaders to develop shared business priorities, joint programs to drive business outcomes and product adoption goals.
- Lead the Performance Measurement and Audiences Go-To-Market (GTM) team, a group of high-performing regional product leads, inform expectations, craft team Objectives and Key Results (OKR) and align team to key business priorities
- Shape APAC GTM strategy and represent product priorities in executive forums, business reviews and strategy meetings with global and regional counterparts.
- Architect and enable execution of scalable initiatives that drive product adoption and promote best practice across the APAC region.
- Collaborate with Marketing objective (MO) Go-To-Market leads to develop and augment aligned activation plans for priority accounts, scalable programs and operational milestones.
Minimum qualifications
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in management consulting, business operations, business strategy, investment banking, venture capital, private equity, or corporate advisory, or 6 years of experience with an advanced degree.
- 4 years of experience working with executive stakeholders.
Preferred qualifications
- Master's Degree or equivalent practical experience.
- 2 years of experience in people management, and creating data sets, data modeling, and reporting.
- 2 years of experience in advertising, business consultative, business development, or a digital media environment.
- Experience in designing and leading cross-functional work programs and Go-To-Market (GTM) strategies.
- Ability to present technical concepts and effectively communicate them to a non-technical audience.
