Job Summary:
We’re on the hunt for a passionate and creative Marketing Executive to join our team at Authentic Movement, a premier Movement studio offering exclusive experiences. You’ll be at the heart of shaping and executing impactful marketing campaigns, helping us spread the power of Movement, build a thriving community and attract new clients.
Key Responsibilities:
- Develop and execute exciting digital marketing campaigns across social media, email, and search engines to drive growth and expand our reach.
- Create eye-catching content - graphics, ads, social media posts, emails, blogs, testimonials that connect to our audience and bring our brand to life.
- Build and nurture a loyal email list with regular updates, tips and special announcements.
- Conduct market research to identify trends, understand customer needs, and analyze competitive insights to inform strategies.
- Manage and optimize website content for SEO to increase visibility and drive traffic.
- Organise and promote exciting events like workshops, challenges and special sessions to keep the community energised.
- Analyse and report on website and campaign performance using tools like Google Analytics) to continuously improve outcomes.
- Build relationships with media, influencers and partners who share our passion for health and wellness.
- Assist with managing the marketing budget and tracking expenses.
What You’ll Bring:
- 1+ years of Marketing experience, with a focus on digital marketing and content creation. Experience in well, fitness or lifestyle sectors is a plus.
- Social media expertise with a strong understanding of what resonates with online communities.
- Creative flair, strong writing and design skills.
- Experience with content creation, website management, Analytics tools (e.g. Canva, WordPress, Google Analytics), email marketing platforms, SEM and SEO.
- Strong organisational skills with a proactive and can-do attitude.
If you are passionate about Marketing and ready to hustle to grow our community, we’d love to hear from you!