ABOUT THIS ROLE
We are looking for an exceptional creative thinker and brand builder that can build equity and organic growth for digital mobile operator brands across our key markets.
This role will have you work across both Circles’ own brand and our partner brands around the world that are in different stages of growth.
Reporting to the Group Head of Brand and Marketing, the successful candidate will work on brand strategy, creative campaigns and ensure the brands’ relevance and effectiveness. In addition, s/he will lead functions within the team that relate to brand strategy, campaign and activation planning, influencing product roadmap, creative production and marketing operations.
To be successful in this role, you will think strategically and work in partnership with regional and country leaders to strategize, plan and execute high ROI campaigns to grow subscriber base and revenue.
This is a group level role based in Singapore.
WHY THIS ROLE IS UNIQUE
Create your own path - autonomy and freedom to define the vision of the role and be the one responsible to make it happen
Close collaboration with team members - play a critical role in bridging gaps and thinking through hard problems with the cross functional departments to bring user feedback to the forefront and transform product design solutions
10X - Be part of a fast-growing organization with ambitious plans to expand into multiple more markets and verticals, and help be the one to make it happen
WHAT YOU'LL DO
- Develop a strategy aimed at building brand relevance and affinity within target segments
- Work with country leads and country marketing managers to execute the global brand vision locally
- Track performance across countries, collecting insights and learnings, to influence future brand plans.
- Collaborate with product leads to influence future innovation.
- Challenge the status quo, leveraging cutting edge insights and developments in the field
WHO YOU'LL BE WORKING WITH
- Group head of brand and marketing
- Country heads
- Country Growth Leads
- Domain experts across digital marketing
- Product Leads
- External Agency partners
WHAT WE ARE LOOKING FOR
- 10+ years of B2C marketing with specific experience in building brands & working on iconic brands
- T-shaped marketer - generalist on a number of disciplines but has strong experience in brand building
- Ideally those who have worked in a portfolio brands at either high-growth technology companies, top creative agencies or established CPG companies.
BENEFITS
One of Circles.Life's key missions is to build the best place to work and grow. In order to do that, we offer:
Exponential career growth & ownership - Completely own your own career and determine how fast and in which direction you grow. Being in a hyper-growth environment means having the opportunity for 10x the learning at 10x the speed; watch your role expand as the company expands.
Impact from Day 1 - Translate idea to action and help us to blaze the trial for innovative products and shake up the telco world, and beyond.
Talent Mobility - Circles.Lifers are given the opportunity to change roles internally, across functions and/or offices, through multiple structured programs (i.e. internal transfers, job shadowing or job rotation). We've witnessed many successful examples -e.g., from HR lead to Business Development Senior Manager.
Talent Development - We stand for a culture of continuous learning and growing. Besides structured career development paths and quarterly performance reviews, we offer monthly learning brown bag sessions, manager training and L&D budget to support development of professional interests and efforts.
Attractive Total Rewards (Salary + Equity) - We offer highly competitive salary and bonus inline with top tier technology companies, and equity for ALL employees (up to 6 months of annual salary worth for top performers). That means, unlimited upside based on company's performance.
Benefits - Mobile bill reimbursement for all Circles.Lifers and their dependents and medical insurance. Bonus: Well-stocked pantry and monthly fun activities.
ABOUT CIRCLES LIFE
Circles.Life is Asia’s first and most successful digital telco and we are on a mission to re-imagine the mobile experience for the digital consumer and disrupt the multi-trillion dollar industry. We launched our services in Singapore in 2016, and have since expanded to Australia, Taiwan, Indonesia and Japan. We are leading the market in innovation, customer satisfaction and growth.
Circles.Life was founded by Rameez Ansar (ex-Temasek, BCG), Abhishek Gupta (ex-McKinsey, Bain Capital, StanChart PE) & Adeel Najam (ex- Nokia, Huawei, Starhub), who are supported by an all-star leadership team including C-suite executives from Tata Docomo, Paypal, Vodafone, Bharti Airtel, Hooq/ Singtel, and Flipkart (to name a few)
It now employs 450+ people over 5 APAC offices. It is the portfolio company of Warburg Pincus and Sequoia
Notable accolades from past years include: Top 5 most loved Singapore brands (2nd year running)- YouGov Customer's Choice; Top Telco for Customer Service- Seedly; and Top Employer- Influential Brands (2019)
