Our client is a multinational technology company and Southeast Asia's leading superapp.
Job Responsibilities:
- Collaborate with key stakeholders and support teams (both internal and external) to craft impactful user communications and engagement strategies that enhance user acquisition and build a positive brand image for their financial products.
- Spot new opportunities and take charge of designing and executing end-to-end campaigns and communications to drive business growth and meet key performance indicators.
- Produce high-quality content and materials that foster trust and loyalty in company’s financial products, ensuring every piece supports our overall objectives.
- Oversee marketing performance reporting, ROI tracking, and campaign analysis for driver initiatives, leveraging data to refine strategies and boost campaign effectiveness through a continuous test-and-learn approach.
- Coordinate seamlessly with creative, business, legal, compliance, and external partners; lead the execution of user lending communications and campaigns with excellence.
Job Requirements:
- Bachelor's degree or equivalent with 2- 3 years experience in entire marketing mix. Experience or knowledge of consumer lending products is a bonus
- Well-versed in the Singaporean marketing and media landscape, knowing precisely how and when to utilize various channels—whether above-the-line or below-the-line—to drive positive perception, educate consumers, and meet business KPIs.
- Should be proficient in making data-driven decisions and have a proven ability to analyze digital marketing metrics.
- Should be well versed with Adobe Creative Skills: Basic proficiency in Adobe Creative Suite (Photoshop, Illustrator, etc.)
- Should have good communication skills and be able to craft clear and engaging content
If you are keen on this exciting opportunity, kindly ‘Apply Now’.
*Referrals are greatly appreciated*
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Morgan McKinley Pte Ltd
Ramitha Ravindran
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EA Registration No. R1765539
