WFH 2 days per week
Location: Central
Position: Digital Marketing Executive (6 months contract) Job ID:19369
Job Description
- Digital Marketing (Regional)
• Assist with the development of digital content for social, Email marketing, or online channels
• Manage external Digital Marketing Vendor to ensure alignment with paid media/social campaign placements are being optimized with target user/segment, content, and season/marketplace to grow the brand according to global direction
• Manage budget and invoices where necessary
• Provide reports on performance and research on competitors/industry
Social Media Management (Regional)
• Develop and implement a social media calendar that aligns with the marketing strategies
• Assist markets by providing alternatives for social content based on product availability
• Utilise social management platforms such as Sprinklr to schedule content and monitor performance
Email Marketing (Regional)
• Design, develop, and execute email marketing campaigns to maintain subscriber engagement and drive conversion
• Monitor email campaign performance and adjust strategies as needed
• Create and test different email variations through A/B testing to optimize performance and engagement
Website Management
• Manage PH/VN markets to ensure that the product catalog is updated on a seasonal basis
• Work with External Vendor to ensure that the product catalog is synced correctly
Job Requirement
- Diploma/Degree Holder in Marketing or equivalent
- 2 years working experience in a similar role
- Digital Marketing (Social Media/Email Marketing) experience is essential
- Good understanding of fashion/retail and sensitive to trends in the market
- Strong Photoshop and Illustrator skills are essential
- Excel skills are required for analytical work
- Knowledge in SEO/Paid ads will be advantageous
- Proven ability to efficiently manage multiple tasks, and work within tight deadlines
- Ability to work well at all levels of the organization (Regional head office & Local & Agency teams)
- Ability to engage, motivate and convey key brand messages with external stakeholders
Interested applicants please send your resume to [email protected] with email subject header "Job Application for Digital Marketing Executive (6 months contract) Job ID:19369".
We regret that only shortlisted candidates will be notified. Other applications will be updated to our database for future job opportunities.
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