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Jobs in Singapore   »   Jobs in Singapore   »   Sales / Marketing Job   »   Marketing Mix Practice Area Lead
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Marketing Mix Practice Area Lead

Nielseniq (singapore) Pte. Ltd.

Nielseniq (singapore) Pte. Ltd. company logo

We are looking for a Commercial Director, Marketing Mix, managing Singapore, Malaysia, Thailand, Hong Kong & Taiwan. Eager to lead, create, collaborate, and inspire.

As the Marketing Mix Sales Leader, you will play a pivotal role in driving the success of NIQ by leading and executing strategic sales goals within the Marketing Mix practice. This position requires a blend of strong sales acumen, marketing expertise, and leadership skills to effectively manage and optimize the Marketing Mix practice for our Manufacturer clients.

The ideal candidate will have a deep understanding of the Marketing Mix solution and competitive environment, a proven track record in sales, and the ability to collaborate with cross-functional teams to achieve all objectives.


Responsibilities

  • Build and deliver the Sales/Commercial Management Strategy to launch our Marketing Mix practice
  • Achieve revenue goals by recognizing potential opportunities with clients to drive profitable sales.
  • Lead and deliver compelling sales pitches, presentations, and product demonstrations to a broad range of audiences, from C-level executives to individual contributors. Recognize potential opportunities with clients to drive sales
  • Develop customer relationships with Marketers; establish, and implement strategies for launching the Marketing Mix business unit focusing on developing pilots and building the customer base
  • Set appropriate metrics for sales pipeline generation, accurate pipeline reporting and sales forecasts reporting up to sales leader
  • Maintain relationships with key project stakeholders (including product, technology and delivery teams) to ensure project satisfaction.
  • Collaborate with product leadership to incorporate product features and benefits into NIQ Marketing Mix solution
  • Coordinate market research to identify trends, competitive landscape, and customer behaviors that inform GTM strategy
  • Collaborate with ADs to find opportunities for NIQ Marketing Mix implementation
  • Apply a thorough understanding of the marketplace, industry trends, and products to all management activities and strategic sales decisions
  • Leverage and coordinate cross-functional internal teams (Product Leaders, Operations, Finance, Legal, HR) to efficiently navigate complex sales cycles

Qualifications

  • Min 6 - 8 years of related experience .
  • Solid sales skills and developed sales expertise in target scope.
  • You love building from scratch and establishing a Marketing Mix business unit.
  • You know how to design the right Marketing Mix sales strategies and action plans, all while creating a motivating culture of success.
  • You are well known in the industry and have a broad set of market and industry contacts and existing relationships.
  • Facing challenges to achieve goals fuels you.
  • Successful collaborations feel energizing. Dealing with clients presents exciting opportunities to create common clarity and understanding.
  • Solid understanding of Marketing Mix, data analytics industry, business model, products, services and solutions.
  • Solid understanding of market trends and its interdependencies impacting customers.

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee-Assistance-Program (EAP)

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