Unleash the Roar! (UTR!), is the national football project that aims to uplift the Singapore football ecosystem while inspiring and uniting the nation. It is co-led by Sport Singapore (SportSG) and the Football Association of Singapore (FAS).
You will be part of the growing UTR! team that will help implement plans for football development, high performance pathways and industry development to make football a viable career option. You will play a pivotal role in executing UTR!’s internal and external communications and engagement strategies. You will help plan, execute and monitor communication strategies (both traditional and digital), ensuring proactive and consistent messaging to enhance UTR!’s reputation and nurture positive stakeholder relations.
Reporting to the Team Lead of UTR! Communications & Engagement, you will be responsible for the following:
Strategic Communications:
- Conceptualise omni-channel, omni-platform UTR! communications and engagement plans and calendars
- Coordinate and align communication and engagement efforts across the Singapore football ecosystem
- Identify key stakeholders for engagement and potential collaboration
- Conduct regular environmental scans and stakeholder feedback sessions to get accurate ground sentiment
- Commission qualitative and/or quantitative research to monitor perception shifts and recommend adjustments to strategies accordingly
Content Management:
- Maintain UTR!’s social media accounts, ensuring a strong and relevant presence in the football community
- Develop community management strategies to better engage and interact with UTR!’s online community
- Contribute to the development and implementation of strategies and provide regular updates on the effectiveness of these campaigns
- Supervise and work closely with the content management team to produce a diverse range of content across UTR!’s platforms
Others:
- Monitor industry trends and communication strategies of other key ecosystem players to stay ahead of the curve
- Provide secretariat support for Management Meetings on Communications & Engagement matters
- Perform any other duties as assigned by a superior or management
Requirements:
- We are looking for highly motivated individuals who positive, team-oriented attitude, value integrity, teamwork and take pride in going the extra mile to provide excellent service to stakeholders and the community. Preferably, this individual is a firm believer / advocate for sport and active lifestyle him/herself
- Knowledge and understanding in Singapore’s local sporting system, especially football is a plus
- Bachelor’s degree or above in Communications, PR, Marketing, Business Management, Sport Management or equivalent
- Minimally 5 years of relevant experiences
- Experience in visual communications principles, able to create effective communications materials independently
- Proficiency in artwork/infographic design/video editing for socials – Photoshop, Canva, etc would be advantageous
- Strong command in English, both spoken and written
- Self-starter and able to work independently with minimal supervision
- Strong team player, able to cross-functionally collaborate within team and across organisation
- Project management and vendor management skills required to support initiatives and key projects
- Ability to work with dynamic and ambiguous environment. Able to define scope and manage multiple priorities and internal/external stakeholders’ expectations to meet objectives
- Detail-oriented and results-driven
We regret that only shortlisted candidates will be notified.
