- Develop and implement comprehensive marketing communication strategies aligned with the company’s goals and objectives.
- Conduct market research and analyze trends to identify opportunities for growth and competitive advantage.
- Collaborate with senior management to define the marketing budget and allocate resources effectively.
- Ensure consistent messaging and branding across all communication channels.
Oversee the creation and maintenance of brand guidelines and standards.
Lead initiatives to enhance brand visibility and reputation.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field (Master’s degree preferred).
- Minimum of 10 years of experience in marketing communication, with at least 5 years in a leadership role.
- Proven track record of developing and executing successful marketing campaigns.
- Excellent written and verbal communication skills.
- Ability to think strategically and creatively.
- Strong leadership and team management skills.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.