Job Description:
We are seeking a highly skilled and experienced Senior Digital Marketing Manager to join our dynamic team. The ideal candidate will have a strong background in digital marketing and a proven track record of managing successful campaigns. This role requires a strategic thinker with excellent leadership and analytical skills.
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies to drive brand awareness and lead generation.
- Manage and optimize all digital marketing channels, including SEO, SEM, email marketing, social media, and content production along with marketing.
- Analyze and report on the performance of digital marketing campaigns using tools such as Google Analytics, SEMrush, and Hootsuite.
- Lead and mentor a team of digital marketing professionals, fostering a collaborative and innovative work environment.
- Collaborate with cross-functional teams to ensure cohesive marketing efforts and alignment with business goals.
- Stay updated with the latest trends and best practices in digital marketing and incorporate them into strategies.
- Manage multiple projects simultaneously in a fast-paced, dynamic environment.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field. A Master’s degree is a plus.
- Proven experience (15+ years) in digital marketing with a strong track record of successful campaign management.
- Excellent understanding of all digital marketing channels, including SEO, SEM, email marketing, social media, and content production along with marketing.
- Strong analytical skills and proficiency in using analytics tools (e.g., Google Analytics, SEMrush, Hootsuite).
- Demonstrated leadership and team management experience.
- Exceptional communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Equal Opportunity Statement:
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, gender, race, religion, marital status, family responsibilities, or disability.