A Project Marketing Manager is responsible for Marketing B2B projects from conception to completion and ensuring the projects meet the B2B Project objectives and stays within budget.
Responsibilities:
- Planning, Executing and Marketing B2B projects: Setting project goals, objectives and clear deliverables for all parties.
- Coordinating with cross-functional teams: Working closely with various marketing partners and sales teams to develop and implement marketing strategies.
- Managing project budgets and timelines: Ensuring projects stay on track and within budget.
- Tracking project performance: Using appropriate metrics, tools, and techniques to monitor progress.
- Communicating with stakeholders: Keeping all project stakeholders informed about progress, deadlines, and potential issues.
- Reporting on project outcomes: Provide regular status updates and making recommendations to stakeholders based on project outcomes.
- Business Development and staying up-to-date with market trends: Keeping abreast of market trends, competition and identifying new opportunities.
Requirements:
- Bachelor's degree: In business, management, marketing, or a related field.
- Experience: Minimum 8 years’ experience in a B2B environment with clear evidence of successful project marketing execution.
- Skills: Excellent organizational, prioritization, and decision-making skills. Strong Communicator and Analytical.
- Understanding and application of Trade marketing initiatives: Track record of successful planning and implementation of Trade marketing from ATL, BTL and Digital Space.
- Business Development acumen: Demonstrated ability to identify new opportunities and create plans to penetrate new markets.
