Key Responsibilities:
- Develop and execute comprehensive social media marketing strategies to promote products/services and enhance brand visibility.
- Oversee social media channels (Facebook, Instagram, LinkedIn, Twitter, etc.), ensuring content is relevant and engaging.
- Create, schedule, and optimize social media content, including posts, videos, ads, and graphics.
- Collaborate with sales teams to align social media campaigns with sales targets and business goals.
- Monitor, analyze, and report on the performance of social media campaigns, adjusting strategies as needed to improve ROI.
- Engage with customers on social media platforms, addressing inquiries and building relationships.
- Manage influencer partnerships and collaborations to expand brand reach.
- Conduct market research and competitor analysis to stay ahead of trends and industry best practices.
