Responsibilities :
1. Campaign Development and Execution: Create and implement comprehensive marketing campaigns across online and offline channels, collaborating with agencies and internal stakeholders.
2. Budget Management: Effectively manage allocated marketing budgets, ensuring maximum return on investment (ROI) for all activities.
3. Usage and Acquisition Strategy: Define and own the user acquisition strategy, leveraging online and offline marketing channels to achieve business objectives.
4. Customer Education: Develop and execute an activity calendar focused on educating users about digibank usage, online scams and fraud prevention. This includes managing outreach events.
5. Stakeholder Management: Coordinate and communicate effectively with internal and external stakeholders, ensuring seamless campaign execution and alignment on goals.
Requirements:
1. Degree holder and experience in related field.
2. Minimum 5 years of marketing/communications experience
3. Able to work independently, is meticulous, able to handle stakeholders well, and have good project management skills.
We regret that only shortlisted candidates will be notified.
EA License No. 01C4394 • RCB No. 200007268E • Lim Jia Jie EA Registration No. R22108969
By sending us your personal data and CV, you are deemed to consent to PERSOLKELLY Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for account creation in GO and the purposes set out in the Privacy Policy https://www.persolkelly.com.sg/policies. You acknowledge that you have read, understood, and agree with GO’s Terms of Use https://go.persolkelly.com/Tacand the Privacy Policy. If you wish to withdraw your consent, please email us at [email protected]. Please feel free to contact us if you have any queries.
