Marketing Executive
Job Scope:
- Develops and implements comprehensive marketing strategies encompassing various channels, such as traditional media, events and digital platforms.
- Conducts market research to analyse trends, competition, and consumer behaviour, shaping the overall marketing approach.
- Savvy in digital channels and platforms, crafting strategies that primarily encompass online mediums like social media, email marketing, SEO, and content marketing.
- Manages and optimizes digital advertising campaigns, focusing on reaching and engaging target audiences in the digital space.
- Utilizes data analytics to track online performance, measure user engagement, and refine digital strategies based on real-time insights.
- Cultivate relationships with media owners, fostering collaboration for promotional endeavours.
- Collaborate with manager to establish budgets and monitor expenditures.
Requirements:
· Graduate
· Minimum 3 years of working experience in Marketing Department
· Demonstrated creativity and business acumen
· Good communication and interpersonal skills
· Strong organisational and time-management skills
· Mature and a good team player
