COMPANY DESCRIPTION
With a capacity of around 430 beds, Peacehaven provides compassionate, individualized, holistic care to all without discrimination. We offer a comprehensive gamut of services to care for the sick, frail and elderly who have physical or mental disabilities with minimal or no appropriate caregiver support at home.
Peacehaven has also been awarded the bizSAFE level 4 status which affirms our commitment to safety and health standards at the workplace.
The Salvation Army, Singapore - Peacehaven Nursing Home
RESPONSIBILITIES
- Develop and execute digital marketing strategies and campaigns across various platforms (social media, email, website, etc.).
- Create engaging content, including graphics, videos, and blog posts, to promote Peacehaven's services and initiatives.
- Manage and grow our social media presence by creating and scheduling posts, responding to comments, and analyzing performance metrics.
- Optimize website content for SEO to increase organic traffic and improve search engine rankings.
- Monitor and report on the effectiveness of digital marketing efforts using analytics tools.
- Collaborate with internal teams to ensure consistent messaging and branding across all digital channels.
- Stay updated on the latest digital marketing trends and best practices to continuously improve our strategies.
- Plan and execute events from conception to delivery and able to work on some weekends.
QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, or a related field preferred.
- Proven experience in digital marketing, preferably in the non-profit or healthcare sector.
- Strong understanding of social media platforms, SEO, and content creation.
- Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Hootsuite, Canva).
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Ability to work independently and as part of a team.
Working Hours
Under normal circumstances the hours of duty will be as follows:
- 8.30am to 5.45pm (Monday to Friday, 45 minutes lunch break)
Working Location
The Salvation Army Peacehaven Nursing Home
9 Upper Changi Road North Singapore 507706
Please note that your application will be sent to and reviewed by the direct employer - The Salvation Army Singapore
