Working hours: 10am to 6pm (Monday to Friday)
Working location: Woods Square
Key Responsibilities:
- Develop and maintain relationships with media contacts to secure coverage for the organization’s initiatives, events, and achievements
- Write, edit, and distribute press releases, media alerts, and other promotional materials to effectively communicate the organization’s message
- Plan and coordinate public relations events, press conferences, and promotional activities to enhance the organization’s visibility and reputation
- Create engaging content for various channels, including social media, blogs, and newsletters, to promote the organization’s brand and initiatives
- Assist in developing crisis communication strategies and respond to media inquiries during challenging situations to protect the organization’s image
- Monitor media coverage and conduct research to analyse public opinion and assess the effectiveness of PR campaigns
- Work closely with marketing, communications, and other departments to align PR strategies with overall business objectives
- Engage with key stakeholders, including clients, community partners, and influencers, to build positive relationships and enhance the organization’s reputation
- Prepare regular reports on PR activities, media coverage, and campaign effectiveness to evaluate the success of public relations efforts
- Advocate for and promote the organization’s brand identity through various channels to build awareness and positive perceptions in the market
Requirements:
- Minimum Diploma and above
- Strong verbal and written communication skills, with the ability to create engaging content and effectively convey messages
- Familiarity with social media platforms and their role in public relations, including content creation and audience engagement
- Excellent organizational and time management skills, with the ability to handle multiple projects and deadlines simultaneously
- Ability to work collaboratively within a team and contribute positively to group efforts while also being self-motivated
EA Reg. Number: R21100629
EA License Number: 22C1278