RESPONSIBILITIES
· Responsible for the full spectrum of online marketing sales and campaigns.
· Responsible for e-commerce projects in the pipeline and to work with individuals and teams to ensure that they are delivered on time.
· To drive the sales process consistently to meet or exceed targets.
· Plan, develop and implement strategies within company’s budget to attract and retain online customers. This could range from implementing and optimizing digital ads strategies or improving the user experience of our website and develop new content to improve conversion rates.
· Chiefly responsible for managing the website content: e.g. banners, promotions, product designs and more.
· To implement marketing initiatives through Company website, Facebook, EDM and SMS channels.
· Collaborate with Marketing team to conceptualize and develop brand-wide marketing initiatives.
· Tracking and analysis of customers data to identify the market trends and opportunities.
· Compiling and creating reports for all online marketing campaign status and progress.
REQUIREMENTS
· Positive and vibrant personality, with a go-getter attitude to e-commerce sales
· Degree in Marketing/Advertising/Communication or a related discipline
· 3 years working experience in related position, preferably in fashion and luxury industry
· Experience in E-commerce and digital project management
· Innovative and demonstrate an ability to test prototypes and experiments.
· Good communications and interpersonal skills
· Up to date with latest trends and market best practices
