[What the role is]
The Sustainable Tourism Office (STO) was created to oversee and drive the implementation of STB's sustainable tourism strategy.
Broadly, the STO's areas of focus include driving industry development in sustainability, in alignment with the whole-of-government (WOG) Singapore Green Plan. Key areas of focus under STO include:
1. Developing the sustainable tourism strategy and ensuring it remains relevant in the longer term
2. Achieving and maintaining the Global Sustainable Tourism Council - Destination (GSTC-D) certification for Singapore
3. Working with STB Line Units on industry transformation in sustainability, via platforms such as the Tourism Sustainability Programme and Sustainable Tourism Conversations
4. Providing sustainability guidance in areas such as carbon management
5. Monitoring and tracking the sustainability performance of the tourism sector
The appointed officer will largely focus on focus areas 1, 2 and 4 (see details below).
[What you will be working on]
1. Sustainable Tourism Strategy
i. Conduct a competitor and market scan of destinations to ensure our Sustainable Tourism Strategy remains relevant as well as to glean insights/trends that can continue to guide the strategy
2. GSTC and Certification-related matters
i. Lead the 2025 surveillance audit to maintain our GSTC-D certification, this includes closing off the gaps arising from the 2024 audit as well as pre-empting potential new ones.
ii. Project management for the collaborations with GSTC to develop MICE and Attractions standards
iii. Support CMIT on content curation for the GSTC Global Conference (Nov 2024) in Singapore
3. Tourism sector carbon emissions tracking and management
i. Annually measure the tourism sector's carbon emissions and determine interventions required (if any).
ii. Develop the carbon management guidance for STB-owned/supported assets/projects, ensuring alignment with national targets and WOG guidance.
4. Comms and marketing support
i. Ensure the sustainability message house continues to profile Singapore as a sustainable urban destination
ii. Ensure STB and WOG's sustainability messages are accurately and strategically incorporated into our comms and marketing platforms/channels.
[What we are looking for]
- At least 3 years of work experience, preferably in areas of strategy, project management, marketing and/or tourism-related fields. Experience with sustainability-related initiatives and/or a keen interest in sustainability will be an added advantage
- Good verbal and written communication skills
- Strong project management skills, including the ability to multi-task, being meticulous and organised
- Interpersonal skills to manage stakeholders and build relationships
- Analytical & reasoning skills, ability to creatively problem-solve
- Interest and resourcefulness in identifying new concepts and ideas
