Total 5 pr agent job vacancies in Legal / Public / Security category in Singapore

We are looking for a Director of Public Relations (PR) that leads PR strategies to elevate clients' brand visibility, increase market penetration, and build trusted relationships with media and KOLs. This role involves strategizing, executing, and optimizing campaigns that leverage media and influencer networks to achieve impactful client results, while maintaining strong relationships with media and KOLs across relevant industries.

Key Responsibilities:

1. PR Strategy Development for Client Campaigns:

• Develop customized PR strategies aligned with each client’s brand positioning, business goals, and target audience.
• Identify and prioritize media channels and KOLs that resonate with clients’ target demographics.
• Design crisis communication plans and support clients with crisis response protocols.

2. KOL Engagement and Relationship Management:

• Identify, vet, and onboard KOLs and influencers relevant to clients' industries and brand values.
• Manage partnerships with KOLs, establishing clear deliverables and KPIs to maximize campaign ROI for clients.
• Foster long-term relationships with high-impact KOLs and influencers, maintaining a comprehensive agency network that clients can leverage.

3. Media Relations and Client Representation:

• Cultivate relationships with journalists, editors, and media outlets, establishing the agency as a trusted PR partner.
• Pitch story ideas and secure media coverage that aligns with clients' campaigns and core messages.
• Coordinate and lead media interviews, press briefings, and product launches, both for the agency’s brand and on behalf of clients.

4. Content Creation and PR Campaign Management:

• Oversee creation of high-quality PR materials, including press releases, articles, blog posts, and social media content tailored to each client’s brand voice.
• Conceptualize and manage integrated PR campaigns that combine traditional media with KOL-driven influencer marketing.
• Ensure cohesive messaging and branding in all client-facing materials, monitoring KOL-generated content to align with clients' brand guidelines.

5. Event Management for Client and Agency PR:

• Lead planning and execution of press conferences, brand showcases, and client events, managing end-to-end logistics.
• Facilitate client events with KOL participation to boost campaign visibility and audience engagement.
• Oversee guest lists, manage budgets, and coordinate pre- and post-event media coverage for optimal client exposure.

6. Monitoring, Analysis, and Reporting:

• Track PR performance metrics, including media coverage, audience reach, engagement rates, and KOL impact.
• Provide detailed analysis and reporting on the effectiveness of PR campaigns and KOL partnerships for each client.
• Use insights to enhance future PR and KOL engagement strategies, continuously improving client results.

7. Client Relationship and Account Management:

• Act as the primary contact for clients, presenting PR strategies, campaign progress, and post-campaign performance.
• Collaborate with internal teams, including content, social media, and marketing, to ensure cohesive campaign execution.
• Continuously update clients on PR trends, KOL opportunities, and potential new strategies for enhanced brand impact.

Qualifications:

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.
• 8-10 year of working experience in PR
• Extensive experience in PR and influencer marketing within an agency setting, with a track record of successful client campaigns.
• Strong network of media contacts and established relationships with KOLs in various industries.
• Skilled in strategic planning, team management, and client communication in a fast-paced, multi-client environment.

WHO WE’RE LOOKING FOR

You write with flair but vet with eyes sharper than an eagle. You are keen to know the media and are able to know what should be said and when. You want to move ahead in marketing communications and want to learn how to start taking some lead in projects. You understand social media and its impact in today’s digital world of influencers and Youtube stars. You enjoy working with great organisations and brands and want to be a part of shaping marketing outcomes. If you think this fits you, write to us and share why you think you fit the job.

WHAT YOU’LL BE DOING

1. Pitching and managing media / influencer interviews and queries
2. Researching, writing and distributing media kit materials (i.e. press release, fact sheet, speech) to targeted media
3. Writing and editing in-house publications, case studies, speeches, articles and annual reports
4. Content creation for social media platforms e.g. Facebook, Instagram, Twitter
5. Monitoring, collating and analysing media/social media coverage
6. Organising events such as media/influencer luncheons, media conferences and media tours
7. Active support in new business opportunities
8. Planning, developing and implementing integrated PR strategies and campaigns (media and social media)

In addition, an Account Manager should be well versed in the following areas

1. Managing accounts and overseeing execution of campaigns
2. Managing and training a team of executives

QUALIFICATIONS AND BACKGROUND REQUIRED

A degree and diploma in any subject is acceptable, although English, journalism, media studies and mass communications are preferred. In-house or Agency experience in corporate communications or public relations will be advantageous. Minimum of 2 to 3 years relevant experience is needed for Senior Account Executives and 5 to 7 years for Account Managers.

A SUITABLE CANDIDATE SHOULD ALSO HAVE THESE TRAITS

• Strong communication and interpersonal skills
• Multitasking is a norm and you thrive under pressure
• Enjoys working in a team but as comfortable working as an individual contributor
• Meticulous and a real eye for detail
• Knack for learning fast and hunger for knowledge
• Responsible and diligent

HOW TO APPLY

We would love to hear from you! Send us your CV, Cover letter, recent photograph, expected salary and date of availability to us.

[email protected]

Objectives of this role

• Oversee public relations and public-facing marketing strategies
• Develop an impressive corporate image
• Coordinate press opportunities
• Nurture and leverage relationships with existing and potential media partners
• Review and manage PR budget and goals
• Grow and maintain stellar brand awareness

Responsibilities

• Coordinate and propose public relations objectives
• Develop a marketing communications plan
• Oversee social media team and assess digital content
• Manage media inquiries and schedule interviews
• Process, monitor, and communicate PR reports on a quarterly basis
• Stay on top of industry trends

Skills and qualifications

• Excellent writing skills
• Strong understanding of all social media channels
• Superb communication and relationship-building skills
• Exceptional marketing strategy skills
• Thorough knowledge of current industry trends

Preferred qualifications

• Impressive public-speaking skills
• Sharp attention to detail
• Great time management skills

ℹ️ About Propseller

In January 2024, Propseller has been ranked #10 in Singapore’s fastest-growing companies 2024 ranking by The Straits Times and Statista. In August 2022, Propseller raised a US$12M Series A led by Vertex Ventures, the VC arm of Temasek, the investment company owned by the Government of Singapore and the Series A lead investor of Grab.

Propseller’s mission is to help people build wealth with real estate. We’re building an end-to-end real estate transaction platform and towards that goal, we started the journey by building a technology-powered real estate brokerage that is valuable, reliable and fairly priced.

By elevating the most human part of the service with top in-house agents and industrialising all the rest with technology and centralised operations, we became Singapore's most loved real estate agent with an average Google My Business rating of 4.8/5 (600+ reviews).

The next phase of the journey is to go from helping people sell their homes to becoming the No1 brand for people to move from one home to the next: sell, buy, and finance.

Find out more at: propseller.com/careers/

Role Description

As the PR & Comms Manager at Propseller, you'll spearhead our public relations, social media, and content marketing initiatives, playing a pivotal role in enhancing our brand's visibility and engagement across multiple platforms. This position requires a strategic-thinker who can blend creativity with analytical prowess to craft compelling narratives, manage our media presence, and drive impactful communications campaigns. Joining as an Individual Contributor, you have the opportunity to significantly influence our brand's perception and grow into a leadership role, shaping the direction of our communications strategy and team.

Ideal Candidate

You are an experienced PR and comms professional passionate about storytelling and brand building. With a knack for media relations and social media, you're adept at crafting messages that resonate with diverse audiences. Your strategic approach to content marketing complements your ability to drive brand engagement and loyalty. As a self-motivated individual, you're eager to take on challenges, innovate, and contribute to a team's success, while positioning Propseller as a leader in the real estate industry.

Duties & Responsibilities

• Communications strategy: Develop and execute an integrated communications strategy that includes public relations, social media, and content marketing to enhance brand awareness and engagement;
• Media relations: Manage media relations, including crafting press releases, pitching stories to media outlets, and building relationships with journalists and influencers;
• Social media strategy: Oversee the social media strategy, including content creation, scheduling, and analytics across platforms like Facebook, Instagram, LinkedIn, and Twitter;
• Content marketing: Lead content marketing efforts by planning, producing, and distributing valuable content (blogs, articles, videos) that attracts and engages our target audience;
• Cross-functional teams: Collaborate with cross-functional teams to ensure consistent and cohesive messaging across all marketing channels;
• Data and reports: Monitor and report on the effectiveness of communication strategies, using data to optimize future campaigns;
• Updated with trends: Stay abreast of industry trends and leverage insights to keep Propseller at the forefront of innovative communications strategies.

Requirements

• Bachelor's or Master's degree in Communications, Journalism, Marketing, or a related field;
• 4+ years of experience in PR, communications, or a similar role, with a proven track record of enhancing brand visibility and engagement;
• Strong media relations experience, with established contacts in the industry;
• Expertise in managing social media platforms and crafting engaging content that drives interaction;
• Excellent writing, editing, and verbal communication skills;
• Strategic thinker with the ability to analyse data and adjust strategies based on performance insights;
• Collaborative team player with the capability to work independently and lead projects to successful completion;
• Interest in the real estate sector is a plus.

You Get

• A central and vibrant office location near Lavender, Bendemeer, and Farrer Park MRTs, fostering creativity and innovation;
• A role with significant impact on Propseller's brand strategy and growth in a rapidly evolving industry;
• A lean and dynamic working environment where your contributions are recognised and valued, with the opportunity for significant professional growth;
• Access to state-of-the-art tools and technologies to empower your work, including a MacBook Pro, Jabra Headset, and a fully integrated CRM system;
• Flexibility with one to two days of home-office per week after on-boarding;
• The chance to make a lasting difference in the real estate industry, influencing the biggest financial decisions of people’s lives through innovative marketing strategies.

Recruiting Process

Ideal length: 3 weeks

If your application is selected:

• Interview 1 (30 min) – Online Introductory Call
• Interview 2 (45-60 min) – Video: Hiring Manager (Head of Marketing)
• Case Study Assignment – Prepare case at home, then submit
• Interview 3 (90 min) – Physical: Case Study presentation
• Reference Check
• Welcome aboard!

Compensation

Basic monthly salary of $4,500-$6,000 + stock options.

Who we are:

Smitten PR is a boutique PR agency that specialises in beauty and lifestyle brands. In the last 8 years, we have rapidly built up a strong portfolio of global and homegrown clients and body of work, garnering a reputation as one of the leading boutique agencies in these categories. We believe in creating long-lasting love for our brands and building genuine relationships.

Smitten PR is looking for a full-time PR Strategist!

We are seeking a passionate and self-motivated PR Strategist who is excited about PR and the opportunity to create compelling stories on behalf of our clients.

Candidates must be a team player, possess an agile learning mindset, efficient and highly organised, resourceful, responsible and infectiously enthusiastic about beauty and lifestyle.

Graphic design experience and knowledge are big pluses.

Superb communication, creative thinking, organisational and writing skills are a must. Responsibilities include preparing pitches, creating collaterals, copywriting, managing projects and event organisation.

Some experience in PR is a big plus, but we’re open to fresh graduates who are keen to begin a career in PR.

As a member of the Smitten PR team, you will be highly valued in a creative, dynamic and closely-knit, team-focussed working environment.

How to apply:

Send your application to: [email protected]