ABOUT THE ROLE
The Marketing and Communications team at The Afternaut (AF) and Studio iF by Gwen (iF) is the champion for both companies’ respective missions, visions, voice, and personality. The marcomms team publicises and showcases the work and impact of AF and iF through various channels in order to increase each company’s public footprint, as well as drive business enquiries and leads.
Social media is one of our key channels and we would like to take our social media presence to the next level. We’d like to bring on board someone with a passion for the Power of Social and knows how to use it to communicate effectively and drive business leads.
We are looking for a keen and motivated colleague who works well with others, takes initiative, and is able to think for the benefit of the team. AF creates and designs transformational spaces and experiences, and iF designs homes made for living that are full of possibilities. Thus, we welcome an individual who is an advocate for the way design can create meaningful and delightful impacts in our spatial environments.
Social Media Marketing
- Work with the rest of the comms team to propose social media strategy for AF and iF
- Present social media strategies to management team, set goals, report on progress and plans for continuous improvement
- Execution of social media strategy, working together with the rest of the comms team
- Creation of quality short form content (image and video), and meaningful adaptation of long form content (such as long-form videos, blog posts, created by the rest of the team) for social media
- Assist with creation of long-form content
- Managing all of AF and iF’s social media accounts
- AF and iF social media posting, monitoring, measurement and reporting
- Managing social media profile and branding of our Design Principal
Events
External events: generate publicity and raise awareness about AF and iF’s work, brand, impact, and to drive enquiries and leads.
Internal events: Maintain internal communications of the companies’ vision, mission, values
- Ideate and plan external events
- Prepare logistics and other materials
- Event publicity
- Assist with event execution
Other Communications team tasks
- Monitoring for mentions of our clients, projects, industry related news, or AF/iF in the press
- Assist with revisions of AF and iF’s portfolio decks
Profile/Professional skills:
- An advocate for the meaningful impacts that design can make in our spatial environments.
- Excellent project and deadline management skills
- Positive working attitude, willingness to constantly learn, and works for the benefit of the team
- At least 1 year’s relevant experience in managing social media accounts, creating content for social media, and in graphic design or visual communications
- Strong working knowledge of social media platforms especially: LinkedIn, Instagram, and Youtube. Familiarity with Xiao Hong Shu (小红书) would be advantageous.
- Must be able to present a portfolio of work.
- Proficiency in Adobe Premiere Pro, Adobe InDesign, Adobe Illustrator, and/or Adobe Photoshop
- Good writing skills in English
- Fluency in Mandarin would be advantageous as we would like to grow our presence on Xiao Hong Shu (小红书).
- Photography and / or videography skills would be advantageous.
