Total 3 sourcing specialist job vacancies in Sales / Marketing category in Singapore

Responsibilities include the following:

1. Campaign Development and Execution: Create and implement comprehensive marketing campaigns across online and offline channels, collaborating with agencies and internal stakeholders.

2. Budget Management: Effectively manage allocated marketing budgets, ensuring maximum return on investment (ROI) for all activities.

3. Usage and Acquisition Strategy: Define and own the user acquisition strategy, leveraging online and offline marketing channels to achieve business objectives.

4. Customer Education: Develop and execute an activity calendar focused on educating users about digibank usage, online scams and fraud prevention. This includes managing outreach events.

5. Stakeholder Management: Coordinate and communicate effectively with internal and external stakeholders, ensuring seamless campaign execution and alignment on goals.

Qualifications;

1. Degree holder

2. Minimum 5 years of marketing/communications experience

3. Able to work independently, is meticulous, able to handle stakeholders well, and have good project management skills.

“This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives. By applying for this role, you consent to A-IT Software Services Pte Ltd’s PDPA and e2i PDPA.

The first bank to hold three world’s best bank titles at the same time, and the creator of the award-winning mini-series, is looking for a Content Strategist to join its Group Strategic Marketing & Communications team

· The Content Strategist is responsible for conceptualizing, designing and executing content marketing experiences across social media, websites and internal communications channels that shape perceptions about the brand.

· Well-versed in digital media production, with an intimate understanding of how marketing campaigns are brought to life through storytelling from ideation, to publishing, to amplification, the Content Strategist will work closely with content team members, our dedicated in-house production studio as well as other GSMC teams like media relations, Bank’s Foundation or digital experience design.

Job duties & responsibilities

1. Drive the editorial, creative and amplification processes to tell stories related to the Bank’s brand.

2. Participate in ideation, story research, production and publishing of regular content formats with engaging storytelling that drives the bank’s key messages and priorities

3. Assist in content marketing campaign execution and project management, coordinating assets and timelines between internal and external stakeholders.

4. Optimise, maintain, and publish content assets across websites and social media to ensure annual performance KPIs are met

5. Assist in creating performance and social listening reports

6. Ensuring quality and consistency in materials produced and published

Experience

· 3-5 years’ experience in a communications, media and/or marketing function

Core competencies

1. Proven work experience in marketing campaign management and online publishing

2. Deep understanding of managing brand accounts on social media

3. Highly developed communication, interpersonal skills to motivate and work cooperatively with internal and external stakeholders.

4. Excellent project and stakeholder management skills

5. Strong sense of ownership of results

6. Ability to work under pressure of tight deadlines

7. Quick learner when it comes to complex topics, and adept at breaking down such topics into digestible and engaging content.

8. Good understanding of banking is preferred.

Technical Competencies

1. Operational knowledge in all digital media formats

2. Well-versed in spoken and written English

3. Understanding and use of data and research to inform content strategies

4. Experience in managing and optimising content on social media accounts

5. Proficiency in digital video/photo post-production using Adobe Premiere Pro and Photoshop is a plus

“This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives. By applying for this role, you consent to A-IT Software Services Pte Ltd’s PDPA and e2i PDPA.

The first bank to hold three world’s best bank titles at the same time, and the creator of the award-winning mini-series, is looking for a Content Strategist with deep expertise in social media, particularly TikTok, to join its Group Strategic Marketing & Communications (GSMC) team.

Working together with GSMC’s Content Team, this Content Strategist is responsible for conceptualising, designing and executing content marketing experiences for social media, in particular TikTok, that are on-brand and on-trend.

The individual should: be well-versed in digital media production for short form videos, with an intimate understanding of TikTok micro-trends and lingo, have a keen understanding of how marketing campaigns are brought to life from ideation, to publishing, to amplification.

The Content Strategist will be expected to work across departments to translate campaigns and culture for the TikTok platform and audience.

The individual should also have a proven track record of either growing a personal following, or corporate accounts.

Key accountabilities:

1. Tell engaging stories and be responsible for TikTok content seriesthat may run on a daily publishing calendar.

2. Design and conceptualise complex content marketing campaigns in partnership with multiple internal and external stakeholders. Ensure end-to-end integration of brand messaging with minimal supervision under tight deadlines.

Job duties & responsibilities:

1. Drive and produce TikTok content formats that are sticky, with compelling messages that strengthen Bank’s positioning and persona

2. Deliver videos with the right composition of editorial and creative elements to tell stories about Bank’s areas of focus, including people and culture.

3. Have experience with TikTok community management and understand the TikTok audience psyche

4. Able to react on the spot to trends, and provide video responses to comments where necessary

5. Ensure quality and consistency, and speak the language of TikTok in materials produced and published

6. Support the production of content series' for other social media platforms.

Experience:

3-5 years’ experience in digital media.

Education/ Preferred qualifications:

Diploma/Degree qualifications from polytechnics/ film & media/ advertising/marketing/communications/ journalism or digital broadcast media.

Core competencies:

1. Proven work experience and skills in end-to-end creative content production and online publishing - from ideation to amplification.

2. Article and/or project portfolio that showcases your writing style and ability to craft TikToks.

3. Passionate about and skilful in delivering engaging and relatable (audio-visual) storytelling through digital media that speaks directly to viewers/readers.

4. Enjoy tapping into TikTok trends and understand immediate requirements to push out videos quickly to ride the trend.

5. Highly developed communication, interpersonal and influencing

skills to motivate and work cooperatively with others, at all levels.

6. Creative and innovative, with a focus on continuous improvement.

7. Proven ability of being an exceptional team player, collaborating with multiple content owners and subject matter experts.

8. Strong sense of ownership of results.

Technical competencies:

1. Social media native with understanding in audience and content consumption data to support the creative decision-making process.

2. Deep operational knowledge and content development expertise for TikTok

3. Proficiency in digital video editing/ post-production

4. Well-versed in spoken and written English

5. Understanding and use of data and research to inform a content strategies

6. Experience in managing and optimising content on social media accounts

“This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives. By applying for this role, you consent to A-IT Software Services Pte Ltd’s PDPA and e2i PDPA.