Job description
Internship Position: E-commerce Marketing & Management Trainee (Singapore Florist)
Company: Best Marketing Agency Pte Ltd
Account: Singapore Florist (E-commerce website)
Internship Duration: 3 months
Job Scope:
The E-commerce Marketing & Management Trainee will play a crucial role in driving online sales and enhancing the customer experience for Singapore Florist. This involves a dynamic mix of marketing, merchandising, and customer service responsibilities.
Key Responsibilities:
E-commerce Marketing:
- Plan and execute digital marketing campaigns across various channels (e.g., social media, search engine marketing, email marketing) to drive traffic and sales.
- Create engaging content (e.g., product descriptions, blog posts, social media updates) to attract and retain customers.
- Analyze campaign performance and make data-driven adjustments to optimize results.
Merchandising & Product Management:
- Manage product listings on the e-commerce platform, ensuring accurate information, high-quality images, and compelling descriptions.
- Develop and implement pricing strategies to maximize revenue and profitability.
- Conduct market research to identify trends and customer preferences, informing product selection and merchandising decisions.
Website Optimization:
- Analyze website traffic and user behavior to identify areas for improvement in the customer journey.
- Implement conversion rate optimization (CRO) strategies to increase sales and improve website performance.
- Collaborate with the web development team to enhance website functionality and user experience.
Customer Service:
- Provide prompt and helpful support to customers through various channels (e.g., email, chat, phone).
- Resolve customer inquiries and complaints effectively, ensuring customer satisfaction.
- Collect and analyze customer feedback to identify areas for improvement in service delivery.
Learning Objectives:
- Gain practical experience in e-commerce marketing, merchandising, and website optimization.
- Develop skills in digital marketing campaign planning and execution.
- Learn how to analyze data and make data-driven decisions to improve marketing performance.
- Understand the principles of pricing strategy and product management.
- Gain experience in customer service and relationship management.
- Develop strong communication and problem-solving skills.
The mentors will provide guidance, support, and feedback throughout the internship, ensuring the intern gains valuable experience and achieves their learning objectives. They will be available for regular meetings, coaching sessions, and to answer any questions the intern may have.
This internship offers a unique opportunity to gain hands-on experience in the dynamic world of e-commerce and develop valuable skills for a successful career in digital marketing.
Job Type: Internship
Contract length: 3 months
Pay: $800.00 - $1,000.00 per month
