Total 9 lab technician job vacancies in Sales / Marketing category in Tampines, Singapore

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Growth Marketing Specialist (CRM & Mobile)

Fixed term contract

Maker Lab is looking for a dynamic individual to join an exciting project we’ve embarked on with our technology client. Our client's brand is complex, innovative and paving the way for creative avenues to revolutionalise the payment industry in unconventional ways. 

As a growth marketing specialist you will develop user insights, understand ideal consumer journeys,  and build scalable communication avenues through the use of CRM and Mobile technology, and further enhance our growth strategy. This role focuses on providing you with a breadth of exposure across all marketing functions while developing expertise in growth marketing. 

Role: 

• Manage a scalable marketing communications platform through strategic and data-led CRM programmes and product feature roll-outs.
• Plan and develop a content calendar (push notifications, email, in-app) on a monthly basis, including managing a process to intake content suggestions from internal stakeholders (e.g., feature teams, marketing teams).
• Be the project manager and collaborate with internal teams on content creation, including message positioning and strings, asset creation, target group development and engineering requirements. 
• Own the end-to-end process from inception to deployment for push notifications emails and in-app communications. 
• Deployment management includes setting up messages in scripts to be uploaded, creating target lists, QA testing all communications through pre-production channels, and scheduling final communication pushes. 
• Report back on performance, including click-through rates, down-funnel metrics impact. Work with the analytics team on reporting KPIs. 
• Effectively maintain expectations with stakeholders and meet key deadlines.

You:

• BA/BS degree, or in lieu of degree, relevant work experience.
• 5+ years of email, push notification and in-app marketing, CRM, or marketing campaign management experience.
• Experience working in high-growth, technology led matrix organisations, ideally with some fintech exposure.
• Experience with mobile app and growth marketing / hacking desired.
• Experience with CRM marketing technology preferred.
• Previous experience on using SQL for growth and marketing analytics.
• Able to clearly coordinate and provide information to the cross-functional teams.
• Data-driven, being able to convert data into high value business decisions and campaign optimisations.
• A critical thinker who uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Able to independently start projects and is agile and able to learn and quickly adapt to changes. 
• Proven ability to balance multiple priorities and strong attention to detail.
• Exceptional analytical, project and stakeholder management skills.
• Copywriting skills are desired. 
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support with the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email. By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012. If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles!

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Brand Marketing Manager (Singapore)

Fixed Term Contract

We are looking for a Brand Marketing Manager to work with our leading technology client as we support the growth of their product by working closely with their brand and creative team across APAC. You will be expected to work with their marketers across JAPAC to maintain brand standards, guide brand strategy, and elevate creative marketing.

Role:

• Review creative briefs, asset development, and creative ideas from agencies.
• Provide strategic guidance on brief writing and campaign development.
• Provide brand guidance on the application of design, logo, naming, etc.
• Project manage select projects from creative development to production, including managing timelines and schedules.
• Independently assess creative and deliver feedback, and determine what requires further support from our creative team.
• Facilitate creative reviews and the development process within the client's team.
• Exercise judgment on how to manage feedback from marketers and deal with objections/rejections.
• Guide marketers across the region on brand and campaign reviews.
• Adaptable and quick to understand how to navigate the organization and how to get things done efficiently.
• Build strong professional relationships with marketers.
• Support weekly updates on project progress and participate in relevant meetings.
• Manage language localization (Japanese, Korean, Bahasa Indonesia, Simplified and Traditional Mandarin) across creative and content assets 

You:

• BA / BS degree preferred
• 10+ years of experience in brand marketing and brand management (B2B experience preferred)
• Experience with brand marketing and client management on global and regional brands with hands-on experience leading and executing campaigns.
• Ability to influence change and negotiate cross-functionally and with external parties.
• Strong program management capabilities, coupled with excellent stakeholder management and partnership capacity.
• Flexibility and ability to work under ambiguity and uncertainty.
• Able to work in a fast-paced, deadline-driven, and techy work environment.
• High energy, highly organized and go-getter attitude coupled with a flexible mindset, teamwork and dedication to the project's success.   
• Exceptional verbal and written English communications and presentations skills and - ideally - fluent in another Asian language to support the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Affiliate Marketing Manager

Fixed Term Contract - 12 Months

Maker Lab supports clients in technology, entertainment, financial services, and the payments industry. We’re looking for dynamic individuals to join our team and support our clients in the FinTech industry.

We seek a highly motivated and results-oriented Affiliate Marketing Manager to manage and optimise the affiliate program. In this role, you will drive customer acquisition and revenue growth by building and nurturing relationships with affiliate partners. Your expertise in performance marketing and data analysis will be instrumental in maximising the effectiveness of affiliate channels.

Role:

• Oversee day-to-day operations of the affiliate program, including partner onboarding, contract negotiation, performance tracking, reporting, and timely payments.
• Proactively identify, recruit, and engage new affiliate partners across all markets, focusing on finding partners who align with our target audience and brand values.
• Collaborate with agency partners to analyse program data, identify optimisation opportunities, and implement strategies to improve conversion, click-through, and overall ROl.
• Partner with marketing and commercial teams to ensure affiliate offers and content are tailored to resonate with local markets, taking into account cultural nuances and language preferences.
• Cultivate solid and productive relationships with affiliate partners, providing them the support and resources needed to promote products and services effectively.
• Prepare regular performance reports that track key metrics such as partner performance, program ROl, and customer acquisition costs. Use data-driven insights to inform strategic decision-making.

You:

• BA/BS degree or equivalent experience
• Proven track record of 5+ years in performance marketing, with a strong preference for experience in affiliate marketing.
• Excellent analytical skills and familiarity with digital marketing tools like Google Analytics. Proficiency in using data to measure campaign effectiveness, identify trends, and make data-driven decisions.

• Prior experience in B2B or fintech marketing is a plus. A strong understanding of the financial services landscape and the specific challenges businesses face in managing cross-border payments is highly desirable.
• Outstanding verbal and written communication skills, with the ability to effectively articulate complex concepts and build rapport with diverse stakeholders.
• Must be comfortable working independently and collaborate with globally distributed teams.
• Ability to adapt to a fast-paced, dynamic work environment.
• Strong attention to detail and organisational skills.
• Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Marketing Specialist (Event)

Fixed term contract

As a Senior Marketing Specialist supporting the client’s Marketing teams of one of the largest tech companies, your work will include driving event production excellence through the management of venues, technical production, experiential programs, registration, translation services and event logistics.

The ideal candidate is resourceful and enjoys working in a fast-paced environment with multiple deadlines. He/she is innately curious and wants to make a difference with his/her work. This role supports our client's marketing activities, including market research, developing proposals for marketing campaigns and events planning.

Role: 

• Lead the development and management of event plans, budgets, and timelines, ensuring alignment with brand guidelines, objectives, and cross-functional teams.
• Project manage the coordination of guest management and registration experiences for local event activations across multiple APAC markets. This entails supervising the creation of landing pages, registration forms, and email communications.
• Understand and articulate the requirements of local APAC market teams to steer the development of APAC templates for landing pages, registration forms, and communications. Ensure timely communication of changes and needs to the Global team.
• Maintain and own close collaboration and diligent follow-up with local APAC market teams and production agencies to establish and adhere to project timelines and milestones. Regularly review key dates to keep the team on track. Liaise with local Product Marketing Managers (PMMs) to collect necessary inputs by specified deadlines and guide local teams on asset usage.
• Ensure the proper configuration of events in event tools, including One Market Calendar, Connect Nominations, RSVP or DefJam, Gather (if digital), and other preferred global platforms (e.g., Swoogo, Kintaro). Guarantee seamless data flow between systems for accurate reporting.
• Own the collaboration with local APAC market teams and relevant event agencies to conduct comprehensive quality assurance and testing on landing pages, registration forms, and email communications. Verify that inputs from local teams are accurately reflected on the live site.
  

You:

• 6+  years of project & event management experience, including multi-stakeholder management across multiple markets 
• You thrive in a fast-paced, collaborative environment, embracing cross-functional teamwork with local and regional marketing teams.
• Experience managing third-party agencies and sponsors 
• Experience leading and managing c-suite events & experiences / high-profile events in the marketing/tech sector or brand experience space
• Detail-oriented mindset and process-driven
• Strong project management, ability to work on multiple facets of a project simultaneously in a fast-paced and dynamic environment
• Good analytical, communication (written and verbal), and presentation skills 
• Demonstrated ability to be a self-starter, independent thinker and deal-maker 

• Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to cover projects across APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Growth Marketing Manager (Singapore)

12 months fixed term contract

As the Growth Marketing Manager, you'll work with the APAC division of one of the largest video-sharing platforms with a growing community of video creators and consumers. Your work is instrumental in identifying opportunities to develop the Creator Community in the region and will result in more Creators considering video-sharing as a platform for growing their audience and expressing their creativity. 

You’re someone with an experimentation mindset and will be leading growth marketing initiatives to accelerate creator growth and retention in key markets. Working closely with product marketing managers, data scientists, strategists and experts, you will be evolving our approaches and providing growth hacks and solutions to transform the business.

Role:

• Develop acquisition and retention strategies to drive product adoption and growth via our own and operated platforms (e.g. in-app notifications, email)
• Analyse marketing and product funnels to identify opportunities and build audience segmentation to drive step-changes in creator and revenue growth.
• Define marketing channel mix and use lifecycle marketing principles to create personalised and engaging experiences for creators. 
• Design and execute campaign strategy by working closely with agency partners and internal stakeholders to develop creatives and content. 
• Generate and structure plans to execute projects, manage project priorities and allocation of resources within the project. 
• Monitor and analyse key metrics and KPIs for growth and lifecycle marketing campaigns, such as product adoption rate, open rate, click-through rate, conversion rate, retention rate, churn rate, etc.
• Collaborate with global, regional, local and cross-functional teams to design growth experiments and A/B testing initiatives, leveraging user feedback and behavioural data to inform iterative improvements and optimise the product-market fit. 

• Stay informed about, communicate, and apply new or current trends and best practices in digital marketing and analytics.

You:

• Bachelor's degree or above, 5+ years of professional experience with at least 2-3 years of experience in growth, performance or lifecycle marketing strategy. 
• Two+ years of experience in the technology industry or a deep understanding of the technological landscape is a nice to have but not an imperative. 
• Strong understanding of growth concepts, user journey optimisation and experimentation frameworks with hands-on experience in developing marketing campaigns based on personas and segmentation cohorts
• Creative expertise, understanding of creative strategy and production process
• Understand the attribution of marketing data (e.g. multi-touch attribution, cannibalisation optimisation, marginal efficiency, etc.)
• Experience with marketing automation and CRM platforms, a deep understanding of marketing measurement and revenue models (e.g. LTV, ROI etc.)  is a nice to have but not an imperative for this role. 
• Passion for the web video/video-sharing ecosystem and digital culture. Understand video-sharing platforms its creators and identify opportunities to celebrate the creator community.
• Strong project management, ability to work across project teams on several projects at once, and previous experience working with agencies
• Sensitive to data with strong analytical skills, maintains curiosity and self-motivation, excellent communication skills, ability to cope with work pressure, have top-level awareness and ability to pinpoint and overcome challenges.
• Exceptional verbal and written English communication and presentation skills and, ideally, fluent in another Asian language to support the projects across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.!

Hello from Maker Lab! Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to deliver bespoke solutions at speed and at scale. Our APAC and EMEA based cross-functional teams support client projects with strategy, ideation and execution across social media, data analytics, events, paid media, content and CRM.

Senior Growth Marketing Specialist

12 months fixed-term contract

As the Senior Growth Marketing Specialist, you'll be working with the APAC division of one of the largest video-sharing platforms with a growing community of video creators and consumers. Your work is instrumental in identifying opportunities to develop the Creator Community in the region, and will result in more Creators considering video-sharing as a platform for growing their audience and expressing their creativity. 

You’re someone with an experimentation mindset and will be leading growth marketing initiatives to accelerate creator growth and retention in key markets. Working closely with product marketing managers, data scientists, strategists and experts, you will be evolving our approaches and providing growth hacks and solutions to transform the business.

Role:

• Develop acquisition and retention strategies to drive product adoption and growth via our own and operated platforms (e.g. in-app notifications, email)
• Analyze marketing and product funnels to identify opportunities and build audience segmentation, to drive step-changes in creator and revenue growth
• Define marketing channel mix and use lifecycle marketing principles to create personalized and engaging experiences for creators 
• Design and execute campaign strategy by working closely with agency partners and internal stakeholders to develop creatives and content 
• Generate and structure plans to execute on projects, manage project priorities and allocation of resources within the project 
• Monitor and analyze key metrics and KPIs for growth and lifecycle marketing campaigns, such as product adoption rate, open rate, click-through rate, conversion rate, retention rate, churn rate, etc
• Collaborate with global, regional, local and cross-functional teams to design growth experiments and A/B testing initiatives, leveraging user feedback and behavioral data to inform iterative improvements and optimize the product-market fit. 

• Stay informed about, communicate, and apply new or current trends and best practices in digital marketing and analytics

Minimum qualifications:

• Bachelor's degree or above, 5+ years of professional experience with at least 2-3 years of experience in growth, performance or lifecycle marketing strategy 
• Strong understanding of growth concepts, user journey optimization and experimentation frameworks with hands-on experience of developing marketing campaigns based on personas and segmentation cohorts
• Creative expertise, understanding of creative strategy and production process
• Understand of attribution of marketing data (e.g. multi-touch attribution, cannibalization optimization, marginal efficiency, etc)
• Strong project management, ability to work across project teams on several projects at once, and previous experience working with agencies
• Sensitive to data with strong analytical skills, maintains curiosity and self-motivation, excellent communication skills, ability to cope with work pressure, have top-level awareness and ability to pinpoint and overcome challenges

Preferred qualifications:

• 2+ years of experience in technological industry or deep understanding of the technological landscape
• Some knowledge of programming languages (e.g. SQL) and  markup language (i.e. HTML)
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support with the projects spanning across JAPAC.

• Experience with marketing automation and CRM platforms, deep understanding of marketing measurement and revenue models (e.g. LTV, ROI etc)
• Passion for the web video/video-sharing ecosystem and digital culture. Understand video-sharing platform, its creators and identify opportunities to celebrate the creator community

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Marketing Operations Specialist (SG) 

12 Months fixed term contract

As a Marketing Operations Specialist, you will support the most prominent Technology brand in supporting APAC workstreams. You will manage the planning and operational processes for the team, including budgeting, headcount management, and marketing promotional strategies and campaign operations. This role focuses on campaign operations, retail marketing, and marketing promotions.

Responsibilities: 

• Support marketing projects and initiatives for the team - including e-commerce and onsite retail marketing projects. 
• Help in annual and quarterly planning, including budget and headcount processes; identify and develop key operations processes to improve efficiency and effectiveness.
• Partner across the broader Marketing organisation and sales teams to implement, maintain, and continuously optimise operating models meant to focus on ways of working between teams.
• Constantly find opportunities to streamline, connect and simplify approvals, create best practices and share learnings. 
• Help manage large-scale e-commerce marketing content initiatives with multiple workstreams in a highly dynamic environment. 
• Work with stakeholders and agencies on processes and guidelines for projects.
• Manage and lead projects and efforts between multiple stakeholders - partner agency, client, and own teams. Facilitate a good feedback process for campaign workflow optimisation.

You:

• BA/BS degree or equivalent practical experience.
• 4+ years of experience in a marketing or advertising agency working on technology or consumer-led projects and clients 
• Experience with marketing operations across online and offline channels (e.g., website, mobile, retail stores, onsite promotional campaigns), managing launch timelines, and launch programs across diverse markets for the online space
• Ability to synthesise launch schedules and effectively influence and communicate cross-functionally across different teams
• Ability to execute within timelines, with multiple stakeholders and reviewers, and the ability to deliver projects on time with high accuracy
• Excellent project management skills with the ability to manage diverse high-visibility priorities concurrently.
• Exceptional verbal and written English communication and presentation skills and, ideally, fluent in another Asian language to support the projects spanning APAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Marketing Analyst

This role will support our client, one of the most prominent Technology players globally, in delivering and unlocking insights about their leading e-commerce and hardware business across owned and operated channels and making that information internally accessible in a valuable and compliant manner. Your knowledge of e-commerce, communication skills, and analytical abilities will play a key part in shaping how new and existing businesses grow!

You’re a data-driven storyteller and marketer! You have an excellent eye for details and anticipate how decisions are made. You don’t stop with numbers and graphs but can translate numbers into actionable business insights and recommendations. You can captivate a range of multi-level stakeholders to bring positive shifts in understanding how users engage with the e-commerce site and carve out visions for growth. 

This role will allow you to work cross-functionally with our client’s broader sales, marketing, global analytics and support teams to help you gain the necessary insights to provide the elemental analysis for the projects and campaigns. You’ll be constantly exposed to new ideas and frameworks while you work on different projects alongside your team, challenging you to always stay at the top of your game! 

Role:

• Responsible for reporting and data analysis for business-as-usual and specific campaigns/features for D2C channel in APAC
• Build and maintain the data pipelines for marketing infrastructure to assure 100% data accuracy 
• Build dashboards for strategic business areas to monitor progress and performance while tracking macro-trends & competitive trends in e-commerce in the region 
• Build and maintain  processes/tools to automate and for easy accessibility of data when required 
• Assist the team with the experimentation marketing analytics design. campaign measurement and the implementation of A/B testing for the region
• Over time, beyond data and insights, you’re expected to support formulating brand, product, communications, language, creative and messaging suggestions, objectives and strategies. 
• Handle ad hoc data requests and analysis requests
• Driven by an entrepreneurial environment, taking advantage of new technologies and data sources to create unique and exciting ways to understand users in e-commerce

You:

• BA/BS degree. In place of a degree, relevant skills or equivalent experience
• 4+ years of data analytics experience in a sales or marketing function for an e-commerce or technology company
• Passionate about all things data, and ability to digest complex data and storytelling
• Organise data findings and synthesise them with business results to form high-level business recommendations
• Skills in Python and SQL are highly desirable for the role in addition to other analytics tools
• An understanding of SEO, SEM, and sales funnel metrics is advantageous
• Knowledge of web and app attribution is a strong plus
• Knowledge of Google Data Studio and Excel Pivot table is a plus
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support the projects spanning across JAPAC

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Maker Lab

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Senior Marketing Manager (Scaled Expansions)

As a Senior Marketing Manager focusing on consumer & retail marketing, you will be working with our leading client - one of the largest tech brands shaping consumer technology as we see it today. 

As you guide them through end-to-end marketing communications and ensure they adhere to brand guidelines. You will collaborate closely with internal teams as well as external partners, including agencies, distributors, retailers, operators, and other channel partners. This role is pivotal in facilitating the successful introduction of the client’s products to the SEA region. You will also help define regional guidelines and deliverables for online and offline marketing. You will work with global counterparts in the strategy and execution of these guidelines.  

This role will suit someone who can work in a fast-paced environment and a highly dynamic team of marketers, project managers, and sales and creative partners. 

Role: 

• Assess and consolidate marketing asset requirements for effective launch campaigns, incorporating the localisation of brand, retail, and client assets.
• Communicate brand guidelines to external partners, ensuring launch compliance through collaboration with 3rd party resources (3PR), and manage legal and brand approvals.
• Serve as the key point of contact for internal and external stakeholders, tracking launch workstreams and ensuring seamless coordination.
• Collaborate with the SEA marketing lead to understand challenges faced by retail and carrier partners and contribute to solutions.
• Coordinate the planning and execution of merchandising assets for in-store and online touchpoints.
• Work closely with agency partners to localise and develop launch and campaign assets while collaborating with distribution partners to ensure readiness for launches and campaigns.
• Ensure product launch readiness for 3rd party retail and client partners.
• Act as the representative for users and retailers in SEA, showcasing and leading digital retail innovations to meet regional needs.
  

You:

• BA / BS degree preferred 
• 8+ years of experience in - consumer marketing, retail marketing or omnichannel marketing.
• Proficient in developing comprehensive marketing strategies and business plans, with a demonstrated ability to analyse customer and market insights and assess the effectiveness of marketing spend.
• Capability to plan and manage initiatives at both the strategic and operational levels, leading to the successful launch of new products in the market.
• A passion for retail and a track record of creating exceptional customer experiences. Ability to navigate ambiguity, solve problems, and scale effectively within a large organisation.
• Ability to influence change and negotiate cross-functionally and with external parties
• Strong program management capabilities, coupled with excellent stakeholder management and partnership capacity. 
• Flexibility and ability to work under ambiguity and uncertainty.
• Able to work in a fast-paced, deadline-driven, and techy work environment.
• High energy, highly organised and go-getter attitude coupled with a flexible mindset, teamwork and dedication to the project's success.
• Exceptional verbal and written English communication and presentation skills and - ideally - fluent in another Asian language to support the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.