Total 2 pr executive job vacancies in d12 balestier serangoon toa payoh

Job Description

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
• Designs, builds, and maintains our social media presence.
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Plans, executes, and measures experiments and conversion tests.
• Collaborates with internal teams to create landing pages and optimize user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies.
• Provides thought leadership and perspective for adoption where appropriate.

Requirements

• Bachelor’s or master’s degree
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing campaigns on all major search engines

Job Responsibilities

• Conceptualise event concept and develop event proposal and budget
• Deliver and manage the projects that assigned by the management with agreed project framework
• Develop detailed project plans and manage multiple projects with tight timelines
• Plan and manage operations, logistics and manpower for the event
• Coordinate internal resources and third parties/vendors for the execution of multiple projects
• Oversee event setup and dismantling
• Take on ad-hoc projects as assigned by Group CEO

Job Requirements

• Bachelor’s degree in any discipline
• Fresh graduates are welcome to apply
• Those with related experience will be consider senior level
• Excellent written and verbal communication skills
• Solid organizational skills including attention to details and multitasking skills
• Outdoor work is required from time to time