Digital Marketing Growth Specialist (12-months contract)
10 hours ago
Our client, a leading technology-driven payment organization is seeking a motivated Digital Marketing Growth Specialist to drive user acquisition and ..
Our client, a leading technology-driven payment organization is seeking a motivated Digital Marketing Growth Specialist to drive user acquisition and engagement through innovative marketing strategies. This 1-year contract role focuses on enhancing app downloads and fostering a vibrant user community. The ideal candidate will possess a blend of creativity and analytical skills to develop campaigns that resonate with target audiences.
Key Responsibilities:
- User Acquisition: Develop and implement digital marketing strategies aimed at increasing app downloads and user engagement across multiple platforms.
- Campaign Management: Plan, execute, and optimize marketing campaigns, including social media, email, and paid advertising, to drive app visibility and downloads.
- Performance Analysis: Monitor and analyze key performance metrics to assess the effectiveness of campaigns, making data-driven decisions to enhance performance.
- Content Creation: Collaborate with the content team to create engaging marketing materials, including blog posts, social media content, and promotional graphics that attract and retain users.
- Market Research: Conduct competitive analysis and user research to identify trends, preferences, and opportunities for growth in the digital space.
Requirements:
- Education: Bachelor’s degree in Marketing, Business, or a related field.
- Experience: Minimum of 5 years of experience in digital marketing, with a focus on user acquisition and app growth strategies.
- Technical Skills: Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media advertising, SEO tools). Experience with A/B testing and user segmentation is a plus.
- Analytical Mindset: Strong analytical skills to interpret data and derive actionable insights to inform marketing strategies.
- Creative Thinker: Ability to generate innovative ideas for marketing campaigns that drive app engagement and downloads.
Application Process:
Interested candidates should submit their resume to Jun Leong at [email protected], quoting the job title. Only shortlisted candidates will be contacted.
License No: 24S2395
Registration No: R1874438
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