BWF Commercial Partnerships Manager
10 months ago
Scope of Work
Day to day key account management of BWF (Badminton World Federation) Partners (HSBC, TotalEnergies, etc..)
Build and maintain posi..
Scope of Work
- Day to day key account management of BWF (Badminton World Federation) Partners (HSBC, TotalEnergies, etc..)
- Build and maintain positive relationships with key staff and third-party agencies of BWF Partners
- Acquire comprehensive understanding of BWF Partners’ industries, corporate cultures, competitive landscapes, business strategies and objectives, target audiences as well as distribution channels
- Define partnership objectives and KPIs; develop effective measurement criteria of the partnership
- In coordination with the Marketing Operations Manager, ensure flawless delivery of contractual rights of BWF Partners
- Support the development of best-in-class and innovative activation programs including conceptualization, planning, content creation, promotional development, media execution and event supervision
- Work in close collaboration with media, digital and production teams to identify activation opportunities, implement new rights
- Coordinate artwork approval including use of Sponsor branding in accordance with contracts and relevant Event Manuals
- Assist with the integration of BWF Partners in the agreed marketing and promotional campaigns developed around BWF Events
- Work in close collaboration with the Marketing Operations Manager to deliver the Ticketing and Hospitality program for BWF Partners
- Generate post-Event reports and necessary reporting required by clients. Work with in- house or 3rd party monitoring providers to effectively provide context and evaluation to sponsor campaigns in conjunction with BWF Events.
- In close partnership with the Financial team, support the invoicing process according to the contractual terms, and ensure payments are received on time
- In coordination with the department’s Head, propose ideas to maximize the ROI & ROO of the partnerships, and identify growth opportunities
- Provide innovative solutions to optimize the existing processes in order to deliver first-class services to BWF Partners
Requirements:
Educational background:
- Advanced education (university degree or master’s degree in business administration or marketing)
Experience:
- 5 years or more experience working in the sports, media or entertainment industries
- Demonstrable experience in managing high-value media, sponsorship or advertising accounts
- Agency background a plus
Skills & competencies:
- International experience, especially in Asia Pacific
- Excellent interpersonal and relationship skills
- Outstanding ability to develop and maintain good client relationships
- Fluency with media metrics as well as advertising and sponsorship valuations
- Sound organizational skills, with an eye for detail and execution of project planning.
- Strong analytic, communication, writing & drafting skills
- Excellent presentation skills
- Proficiency in Word, Excel, PowerPoint, Microsoft CRM
Other requirements:
- Desire to travel for global events
- Strong attitude towards high quality, excellence in delivery and ‘client-first’ thinking (external & internal)
- Strong team spirit, Highly motivated and passionate
- Ability to work autonomously and under pressure
- Very strong commitment to Infront’s strategy, vision, and values
- Interest in the sports business would be advantageous
- English fluently (written and oral)
- Proficiency in Asian languages a plus
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