Responsibilities:
• Plan, execute, and manage the launch of the AI video editing app.
• Develop marketing campaigns to create pre-launch buzz and post-launch user acquisition.
• Collaborate with developers and designers to finalize the product.
• Ensure compliance with PDPA and international regulations.
• Build relationships with influencers and media outlets.
• Analyze performance metrics and iterate on launch strategies.
Requirements:
• 3-5 years of experience in product launches and digital marketing.
• Strong understanding of mobile app ecosystems and SaaS business models.
• Proven ability to manage projects and meet deadlines.
• Technical understanding of AI and video editing tools is a plus.
