Are you a digital content wizard who can create, curate, and conquer content across the globe without breaking a sweat? If you're fluent in SEO, social media magic, and know how to make content go viral (or at least mildly famous), we want you as our next Global Digital Content Specialist!
Overview
ZOTAC believes being at the forefront of innovation is the key to sustainability. Technology and discovery are key agents driving our world forward. We continue to push engineering limits in expanding upon key technologies beyond what they can do and ask how can it apply to our lives, how it can affect us, and how we can make it better. Since the early days, we have expanded our expertise in product design and materials discovery to harmonise with the ever-growing technologies and focused on the interaction of customers with our product, to create truly intuitive and unique experiences.
Position Summary
Join us at the forefront of innovation! As we expand into Singapore, we’re seeking a creative Global Digital Content Specialist to help elevate our brand and engage our audience. This role will involve managing social media and copywriting skills, with occasional program management responsibilities. The ideal candidate will bring a creative mindset and strategic approach to our digital marketing efforts.
Key Responsibilities
- Create engaging content for social media platforms such as Facebook, Instagram, LinkedIn to boost brand visibility and engagement.
- Develop persuasive copy for various marketing materials such as website content, email campaigns and digital ads, ensuring brand messaging consistency.
- Collaborate closely with Product/Sales team to understand product features and benefits, translating them into impactful digital content.
- Work with designers to produce visually appealing assets that align with brand guidelines and resonate with target audience.
- Showcase strong interest and knowledge in the consumer electronics sector specifically in sectors like PC builds, handheld gaming PCs, mini-PCs, and related products to ensure the creation of relevant and captivating content.
- Experience in managing SEM and SEO campaigns, including key word research, ad placement, and performance reporting to optimise online visibility, drive targeted traffic and measure campaign success.
Requirements
- Min. Degree in Marketing, Communications or related field
- Min. 2 years relevant experience in digital marketing
- Familiarity with digital marketing tools, social media platforms, and content management systems
- Strong copywriting and content creation abilities, with a portfolio showcasing previous work
- Experience in data analysis and performance tracking to optimise campaigns
- Understanding of trends in the consumer electronics sector, particularly in gaming and PC hardware
- Able to work independently with a proactive attitude
- Dynamic and adept in handling pressure effectively
- Strong communication skills in both written and spoken English; fluency in Chinese and Cantonese is a plus for effective interaction with Chinese-speaking stakeholders
Even if you don’t check all the boxes above, we’re on the lookout for creative minds who know how to not just present hardware, but make it shine in the digital world! If you speak the language of gamers and hardware geeks fluently, you’re already ahead of the game - and we want you to help us turn our products into must-have essentials!
