Job description
The Business Strategy & Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.
Additional job description
The Go-to-Market Operations (GTM) team ensures that Google's complex and ever-evolving ads business runs smoothly. We are instrumental in setting the go-to-market strategy and guiding flawless execution and operations against the strategy. We stay focused on aligning the highest-level company priorities with strong day-to-day operations, while also helping to evolve early stage ideas into future-growth initiatives. We have teams embedded in each of the major Ads business areas, and global teams that work across the business areas. Team members are analytical and strategic with a pragmatic sense of how to get things done.
This individual contributor role sits within the Product Go-to-Market team, tasked with accelerating and defending large customer revenue growth across the region via the development and adoption of products, tools and program best practices. Our team is looking for a highly motivated, top performing individual to lead the APAC 3P partner go-to-market strategy for Google’s Marketing Mix Model (MMM), Meridian, and Google Analytics. This role will be charged with building and cultivating the 3P partner ecosystem, including leading regional certification, funding program governance, enablement needs and market-to-product feedback loops. This role will also serve as the senior specialist and thought leader on product partner strategy across agencies, independent and specialized services organizations and be responsible for leading regional thought leadership.
Qualifications
Job responsibilities
- Build the Google Next Gen Marketing Mix Modeling (MMM) 3P ecosystem, including, but not limited to certifying APAC-based partners, overseeing funding deployment and partnering with data science and MMM specialist teams to maintain services quality and upskilling.
- Develop and lead regional GTM initiatives on Google Analytics and Next Gen MMM that help partners grow their practice and product portfolio through scaled solutions and services.
- Create internal awareness of partner network servicing Google Analytics & MMM, joint solutions offerings, and capabilities with relevant regional and in-country sales leads; support the integration of the latter into customer services and program deployment.
- Support Google partner sales teams on advocating for Google Analytics and Next Gen MMM solutions value proposition inside the partner organizations. Drive thought leadership on Next Gen MMM and Google Analytics externally.
- Establish and maintain partner-to-product feedback loops to ensure partner input into product roadmaps, use cases and the development of technical and GTM enablement.
Minimum qualifications
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity, or corporate advisory, or 6 years of experience with an advanced degree.
Preferred qualifications
- MBA.
- Extensive knowledge in partner customer lifecycle, commercial offerings and have experience managing services partnerships.
- Experience working with and influencing senior sales executives and a broad range of internal stakeholders from sales, marketing through to integrations and data science teams.
- Exceptional leadership presence and communication skills, with the ability to quickly absorb technical concepts and effectively communicate them to a non-technical audience.
- Track record of designing and leading complex cross-functional work programs and go-to-market strategies.