Total 1 pr media communications job vacancies in pas tiong bahru cc

Position Summary

Marketing Communications Manager has overall responsibility for the brand positioning, media relations, events and partnership marketing, database and online marketing for Copthorne King's Hotel Singapore.

Responsibilities

• Assess market opportunities and conduct research to understand customer needs
• Conceptualise and implement marketing initiatives and business strategies to meet company's goals and overall business objectives
• Lead implementation and management of marketing projects to meet critical deadlines and evaluate campaign effectiveness
• Manage day-to-day marketing communications activities including media relations, branding, advertising, public relations and collateral production
• Develop, monitor, and adjust strategic content for channel marketing to drive channel loyalty and business performance and provide critical analysis of strategies, room's statistics and demand factors
• Proactively identify and build new media relations and database
• Provide content creation campaigns for Facebook and Instagram
• Actively engage food and hotel bloggers and journalists
• Update expenses report on a monthly basis

Key Competencies

• Being a self-starter with excellent interpersonal skills, own sound knowledge and good working relations with the media, community and government agencies, collateral productions and advertising agencies
• Able to create and implement successful marketing campaigns
• Strong leadership with budgetary and cost control skills would be essential
• Able to work under pressure in a dynamic environment