• Respond to customer inquiries and complaints
• Direct and supervise employees engaged in sales, taking inventory, reconciling cash receipts, or in performing services for customers
• Monitor sales activities to ensure that customers receive satisfactory service and quality goods
• Inventory stock and reorder when necessary
• Instruct staff on how to handle difficult or complicated sales
• Meet financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances and initiating corrective actions
• Formulate pricing policies and accuracy
• Attend trade shows to identify new products and services
• Coach, counsel, recruit, train and discipline employees
• Approve contracts with vendors
• Utilize information technology to record sales figures for data analysis

We are seeking a dynamic and results-driven Sales Hunter with a proven track record in solution selling within the systems integrator (SI) space. This role focuses on driving new business for our Cloud, Security, and Digital Solutions offerings. The ideal candidate will have a strong understanding of the IT landscape, an entrepreneurial mindset, and the ability to build and close high-value opportunities with enterprise and mid-market customers.

Key Responsibilities:

• Business Development: Identify and pursue new sales opportunities in the areas of Cloud, Security, and Digital Solutions. Develop a deep understanding of target industries and their specific challenges to tailor solution offerings.
  
• Solution Selling: Present and sell complex IT solutions, leveraging expertise in Cloud platforms (AWS, Azure, Google Cloud), Cybersecurity solutions, and Digital Transformation services. Collaborate with technical teams to design and propose customized solutions to meet client needs.
  
• Pipeline Management: Build and maintain a robust sales pipeline through prospecting, networking, and leveraging market insights. Regularly update CRM systems with prospect and client information to ensure accurate forecasting.
  
• Relationship Building: Establish and nurture relationships with key stakeholders, including C-level executives and decision-makers. Act as a trusted advisor, offering consultative guidance to clients to maximize the value of solutions provided.
  
• Market Intelligence: Stay updated on industry trends, emerging technologies, and competitive landscape to identify growth opportunities. Contribute to the development of go-to-market strategies for new and existing solutions.
  
• Sales Targets: Meet or exceed quarterly and annual sales quotas, demonstrating a consistent track record of high performance.
  

Qualifications:

• Bachelor's degree in Business, IT, or a related field (preferred but not mandatory).
• Minimum 5 years of sales experience in IT solutions, with a focus on Cloud, Security, and/or Digital Solutions.
• Proven experience working with a Systems Integrator (SI) or equivalent IT service provider.
• Strong understanding of Cloud platforms (AWS, Azure, GCP), cybersecurity solutions, and digital transformation services.
• Ability to discuss technical concepts and collaborate with technical teams.
• Excellent communication and presentation skills, with the ability to articulate value propositions effectively.
• Strong negotiation and closing skills.
• Self-starter with a hunter mentality and a passion for driving new business.
• Certifications in Cloud platforms (AWS Certified Solutions Architect, Microsoft Azure Fundamentals, etc.), Cybersecurity certifications (CISSP, CISM, etc.) (Not a must but preferred)
  

• Achieve growth and hit sales targets by successfully managing the sales team
• Design and implement a strategic business plan that expands company’s customer base and ensure it’s strong presence
• Own recruiting, objectives setting, coaching and performance monitoring of sales representatives
• Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs
• Present sales, revenue and expenses reports and realistic forecasts to the management team
• Identify emerging markets and market shifts while being fully aware of new products and competition status

About Eureka Robotics

Empowered by Robotics and A.I. research from NTU Singapore and MIT, Eureka Robotics delivers robotic software and systems to automate tasks that require High Accuracy and High Agility (#HAHA).

With offices in Singapore, France, Vietnam, Japan and distribution partners in China, and the USA, Eureka Robotics prides itself on helping clients, globally, achieve vastly improved productivity, lower costs, and better safety. Common uses include precision-handling, assembly, inspection, and other domains.

Our main product is the Eureka Controller, which enables end-customers and third-party System Integrators to develop sophisticated Robotics and Vision applications quickly and easily https://eurekarobotics.com/products/

About the candidate

As Sales Manager, you shall be responsible for accelerating and growing sales by developing new business opportunities in Singapore, and enabling partners to deliver results. You would work in close collaboration with the senior management at Eureka Robotics and report directly to the CEO.

You would work closely with partners and customers to build and nurture relationships and drive business growth in Factory automation and precision manufacturing across industries such as Electronics, Optics, Automotive, Aerospace, etc. where high agility and precision are desired. You would also explore opportunities in new application and industry areas where our key technologies are a direct fit, such as Logistics.

The candidate is identified as an individual with a proven track record in sales and business development of high-tech B2B products, and comes with a strong domain understanding and a well-connected network. He/She would be highly motivated and a self-starter and able to deep-dive into technology and business aspects.

Key Responsibilities

• Responsible for meeting and exceeding sales targets quarterly
• Manage key accounts, including account planning, forecasting, sales, ensuring attainment of company sales goals and business objectives
• Own and drive business metrics for business expansion and customer satisfaction
• Leading pre-sales activities for enterprise accounts. Build sales pipeline and pitch proposals for technology integration solutions. Manage complex sales cycle selling to CXOs.
• Preparing techno-commercial proposals and leading negotiations with partners/customers. Liaison with clients for RFI, RFQs, requirement gathering, and solution delivery.
• Work closely with the Applications team to assess and build desired solutions to address customer needs and successful delivery of the solutions.
• Establish and execute partner and customer enablement programs to drive optimal usage and best practices for our products and solutions
• Work closely with Product team to build and lead the pitch for product’s value proposition to customers

Skills and Experience

• 5+ yrs of sales and business development experience in high-tech products
• Demonstrated ability to engage and nurture executive-level relationships
• Experience preparing and driving techno commercial proposals and account plans
• Strong Factory Automation / Precision Manufacturing / Automation domain knowledge, experience, and professional network
• The candidate’s profile should include more specifically “hunting” sales skills
• Excellent stakeholder manager with strong negotiation and people management skills
• Bachelor’s Degree from a top tier institute preferably in technology. Master's Degree / MBA is preferredBA is preferred

· The Sales Executive will manage his/her Sales Channel and reports directly to the CEO

· Develop effective sales strategy to grow existing accounts as well as identifying new channel opportunities to drive incremental sales

· To work closely with customers and build long term relationship

· To handle customers’ feedback professionally

· To work closely with the sales team in achieving the sales objective for the month, quarter and year.

Job Requirements

1) Have at least 5 years experience in Singapore

2) Manage various fruit stalls in Singapore and its employees

3) Must be knowledgeable about durians and fruits from various countries and states

4) Have knowledge about the pricing and quality of durians and fruits

5) Need to train new staff

6) Be able to identify sales trends

7) Must be able to work night shift or split shift

8) Must be able to work extra hours or weekend if needed

A Sales Supervisor plays a critical role in supporting the success of an organization. They are the leader in coordinating the day-to-day activities of the sales representatives and ensuring that they are meeting their goals. The sales supervisor must work closely with the store manager, general manager, and production manager to communicate changing customer needs. As a liaison between the organization and the customers, the production supervisor must anticipate changing customer needs and design products that meet such needs.

Sales Supervisor Job Responsibilities

• Supervise the activities of the sales team including marketing activities like product activations.
• Assist the line manager to recruit, training, enumerating, and retaining a competent sales team.
• Provide reports to top management like sales reports, lead generation reports, customer complaints reports, and new customers’ on-boarded reports.
• Prepare sales presentations and other sales tools.
• Assist the line managers to ensure adequate client communication, maintain contacts with clients and provide feedback.
• Initiate sales activities, strategies, and sales plans required to build brand visibility.
• Serve as a point of reference to employees in terms of showing great work ethic, habits, personal character, and professional character.
• Develop and maintain accurate records of prospects, leads, pricing, sales activities, and active clients.
• Controlling company marketing expenses to ensure the marketing expenditure is kept within budget.
• Attend trade shows and other marketing events and represent the organization.
• Evaluate the performance of the sales team and seek ways to improve the team’s performance.
• Identify the trends in the market, both current, and future that are likely to affect the performance of the organization.
• Ensure the items are displayed correctly in the malls, supermarkets, and other sales points.

Sales Supervisor Skills/Abilities/Knowledge

• Bachelor’s degree in a business-related course with emphasis on marketing.
• Proven work experience in marketing and achieving set targets.
• Excellent communication skills, both written and verbal communication.
• Ability to lead and motivate a sales team, and put in place measures to retain a great team.
• Excellent selling skills, ability to close deals, and deal with post-purchase anxiety.
• Excellent selling skills, people-oriented, and ability to motivate a team.
• Ability to identify potential areas of growth and identify new business partnership opportunities.
• Strong organization skills and multi-tasking skills.
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

JOB DESCRIPTION

• Preparation of full set of accounts for a portfolio of clients;
• Computation and submission of Corporate Tax returns;
• Preparation and submission of GST returns;
• Compilation of Financial Statements in accordance with SFRS and Companies’ Act

REQUIREMENTS

• Diploma or degree in accountancy or equivalent qualifications;
• Preferably have at least 1 year working experience in preparing full set of accounts;
• Prior working experience in an accounting/audit firm will be advantageous;
• Proficiency in accounting software will be advantageous;
• Possess working knowledge on accounting and tax concepts;
• Keep abreast with FRS standards, Tax and GST regulations;
• Good interpersonal skills and self-driven;
• Able to work independently and interdependently;
• Able to provide quality work within deadline;
• Possess a high attention to detail and professionalism.

Job Responsibilities

Strategic, organisational planning and development:

• Support organizational planning, developmental and implementation of workplans based on MOH/NUHS/RHSO strategies
• Research, plan and provide support for management retreats, prepare presentation materials, document templates, reading materials and meeting minutes to achieve strategic outcome.
• Support and/or organise PopHealth HQ activities to strengthen the positioning and growth of the Regional Health System.

Secretariat Functions:

• Facilitate meeting proceedings, e.g., ensure quorum, project slides and processes for an effective and efficient meeting, including helping out in logistical preparations as part of the team
• Write accurate, coherent, and succinct notes of meeting and other needed documentation for timely approval and clearance.

Workplanning and Budgeting:

• Coordinate key strategic meetings to meet organisational objectives
• Coordinate RHSO’s workplanning and strategic planning cycles, working with management and IT/Finance departments to identify overall goals and priorities to shape RHSO’s future workplans and direction
• Consolidate department's resource requirements and plan ahead for budgetary requirements

Job Requirements

• Bachelor Degree with good communication and writing skill
• Ability to work in a fast-paced and able to multitask
• Possess sense-making and critical thinking skills
• Prior experience in secretarial work and healthcare experience is an advantage

As a member of the Facilities Management Team, your job scope includes the following:

• Assist the Facilities Manager in all aspect of operations and building maintenance
• Coordinate with the team on various facility matters and assist in various operations issues
• Assist to monitor the efficient operation of the building’s systems and equipment
• Convene and conduct joint inspections for unit take over and hand over to tenant
• Ensure proper documentation on all processes within a tenant fit out folders for official recording of all proceedings within the document controller’s record system
• Monitor site works quality and compliance with Tenancy Designer’s approved design and statutory authorities regulations
• Oversee the tenant’s fit-out program and conformance to Company’s requirement
• Able to spot problem areas
• Maintain policies and procedures for the building operations, maintenance, administration and management
• Prepares monthly management reports, building circulars and memoranda
• Responsible for contract monitoring
• Responsible for maintaining the property management system for Facilities department
• Supervise a team of Technicians

Requirements

• Diploma/ Degree in Engineering or Building Management
• Minimum 2 years of related experience in property management or commercial building administration
• Highly motivated, meticulous and willing to be cross-trained in various aspects of facilities
• Team player with good communication and organization skills
• Perform multiple tasks effectively

Purpose

The individual in this position is responsible for supporting the system users for ERP and application systems.

Responsibilities

• Handle daily system support for users regarding company system-related issues through various organizational communication channels.
• Diagnose, troubleshoot, and resolve ERP system and applications systems issues promptly, escalating to higher-level support when necessary.
• Lead the IT system implementation and improvement project.
• Manage and support user accounts, access permissions, and IT-related documentation.
• Liaise with various teams and vendors to facilitate the timely completion of different IT projects.
• Review and develop IT policies, standard operating procedures, and business plans for the organisation.

Job Requirements

• Degree/Diploma in Information Technology or equivalent.
• At least 4 years of experience managing ERP system operations (Supply chain management, logistics and Accounting) and leading system implementation projects (SAP, Oracle, MS Dynamics, or similar).
• At least 3 years of experience managing and developing Business intelligence Systems (Power BI, Domo, Tableau or similar).
• Strong analytical and troubleshooting skills in revolving technical and operational issues.
• Possess strong interpersonal communication skills and ability to work independently.
• Preferably able to communicate in Japanese (JLPT level N2 and above)

We regret that only shortlisted candidates will be contacted.

POSSESS FORKLIFT LICENSE PREFERENCE.

• ABLE TO PERFORM PHYSICAL, HANDS-ON WAREHOUSE HAND TASKS AS ASSIGNED.

• BILINGUAL SPEAKING (FOR COMMUNICATION WITH COLLEAGUES)

•ASSIST IN HANDLING INDOOR PACKING ACTIVITIES.

• PICK UP GOODS & PLACE THEM IN DESIGNATED LOCATIONS TO BE READY FOR COLLECTION OR DAILY DELIVERIES.

• ENSURE PACKING LISTS (OR PICKLISTS) ARE PROCESSED 100% ACCURATELY AND ON TIME FOR COLLECTION OR DELIVERY.

• ASSIST DELIVERY DRIVER TO CHECK & LOAD GOODS UNTO VAN OR TRUCK.

• STACKING INCOMING GOODS ONTO PALLETS AND TRANSPORTING THEM TO THE DESIGNATED SHELF LOCATION.

• REPACKING OF BLISTER PACKS, BUNDLE ND ETC.

• OTHER DUTIES WHICH MAY BE ASSIGNED FROM TIME TO TIME BY THE SUPERIOR.

• Able to work independently

Job Description:

• Experience in handling full set of accounts
• Ensure month-end and yearly closing deadline are met
• Responsible for preparation and closing of monthly and annual financial statements
• Responsible for the full spectrum of Accounts payables and Accounts receivable
• Prepare Quarterly GST Submissions
• Liaise with Commercial Department on projects invoicing & Work in progress
• Assist in yearly audit , handle audit queries
• Assist to verify staff claims for reimbursement
• Prepare and analyze project budget and forecast reports
• Liaise with external auditors and provide the required support to the auditors
• Perform any other duties as assigned

Job Requirement:

• Holds a bachelor degree in accountancy/ finance or equivalent
• At least 5 years of experience in the required position
• IT savvy and proficient in Microsoft Office
• Good communication and interpersonal skills
• Independent and work well with others of various levels
• Location: Lentor

The Accounts Executive assists the Finance Manager in all finance-related operations

Key Responsibilities

· Run day-to-day operations related to accounts payable and/or receivable

· Able to handle full set of Accounts

· Liaise with vendors and/or customers to address financial requests and queries

· Prepare GST schedule as required

· Preparing of commission

· Handle accounting functions related to posting of entries into the system/assign account code

· Liaise with auditor and tax officer for all the quires.

· Perform other ad-hoc duties as necessary

Requirements

· Diploma in Accounting or equivalent

· Ability to work independently or as a team player

· Willing to learn

· Work place at Boonlay

· Minimum 2 years of experiences

The Senior Accounts Executive/Executive assists the Finance Manager in all finance-related operations

Key Responsibilities

· Run day-to-day operations related to accounts payable and/or receivable

· Able to handle full set of Accounts

· Liaise with vendors and/or customers to address financial requests and queries

· Prepare GST schedule as required

· Preparing of commission

· Handle accounting functions related to posting of entries into the system/assign account code

· Liaise with auditor and tax officer for all the quires.

· Perform other ad-hoc duties as necessary

Requirements

· Diploma in Accounting or equivalent

· Ability to work independently or as a team player

· Willing to learn

· Work place at Boonlay

· Minimum 3 years of experiences

Job Description

Responsibilities

Reporting to HR Manager/ Senior HR, this incumbent is responsible for full spectrum of Human Resource services and support including assisting in the preparation of payroll in a timely and accurate manner.

• Manage end-to-end recruitment process of local and overseas employees including work pass matters relating to application, renewals, termination
• Liaise with regulatory / authorities for employment matters, e.g. Ministry of Manpower, Immigration & Checkpoints Authority, Ministry of Health, Singapore Medical Council, Allied Health Professionals
• Manage staff movements, contract renewals, attend and manage both frontline and office employees’ queries
• On-boarding and ensuring full integration into company and also off-boarding for all employees
• Assist in the process of monthly payroll using SmartHRMS HR & Payroll system as well as maintain and update employee records and personal data in HRIS system
• Manage performance review, annual salary review and bonus payment processes
• Involve, manage HR projects and organise employee engagement activities
• Any other duties as assigned

Requirements

• Minimum Diploma in Business, Human Resources or relevant qualification
• Possess at least 2 years human resources experience as a 360 HR practitioner
• Meticulous, possess numerical critical reasoning skills
• Systematic and well organized
• High level of integrity, good communication skills
• Able to manage ever-changing business and regulatory landscape
• Proficient with Microsoft Words, Excel & Powerpoint
• Able to start work immediately or within short notice

Responsibilities:

- Accuracy of discount/ profit margin of items

- Assistant to prepare PO, match DO and invoices and prepare payment advises

- Matching and checking of vendor’s invoices, DO, PO

- Pulling of data from POS system, tabulate sales data and reports

- Sales and Purchases reporting

- Data entry of PO

- Ensure database is up to date

- Any other adhoc duties as assigned

Requirements:

- Basic accounting knowledge

- Able to work independently without supervision

- Possess high integrity and strong commitment towards your job

- Good command of MS Excel

- Merticulous with details

- Knowledge in POS system will be an advantage

Responsibilities:

- Receive and tally goods according to delivery order/ invoice from supplier/s.

- Receive tallied goods into inventory system.

- Pick outlet/s ordered goods, scan quantity using PDA and import data from PDA into inventory system.

- Pack goods onto pallet to prepare for delivery to outlet/s.

- Report discrepancy such as shortages, excess and damaged stocks to superior.

- Ensure proper book-keeping of documentation for records and traceability.

- Perform quarterly stock take.

- Perform general housekeeping.

- Any other adhoc duties as assigned.

Requirements:

- No working experience needed, job training will be provided.

- Able to work independently and as a team in a fast pace environment.

- Able to do heavy physical work activities.

- Possess high integrity and strong commitment towards your job.

Manage the Associations Commons’s website and weekly eNewsletter. Execute regular sales and marketing campaigns to promote the brand and the value it delivers, increasing audience engagement and driving advertising revenue.

RESPONSIBILITIES

Weekly Editorial

• Manage website and social media accounts, including content upload and eNewsletter preparation.
• Email eNewsletter to subscribers and advertisers.
• Compile performance metrics (Eg. Engagement rates, click-through rates, etc) for each article and media, for management analysis and decision-making.

Regular Campaigns

• Implement sales and marketing campaigns over website, social media and email.
• Compile campaign performance metrics (Eg. Engagement rates, click-through rates, etc) for management analysis and decision-making.

General

• Stay on top of milestones and deadlines for above-mentioned activities.
• Work closely with editorial team and sales team to ensure smooth and timely channelling of content and information, so as to meet deadlines.
• Conduct ad hoc market research and competitor analysis, as and when required.

WORK HOURS

Full-time; 5-day work week (Mon – Fri).

• 2 days in office.
• 3 days flexi / remote, but subject to ad hoc need to be in office.

WORK LOCATION

Curtin University, 10 Science Park Road, Singapore 117684 (On Intern-training days)

REQUIREMENTS

Karen & Karen is not looking for any specific qualifications or work experience because today’s economy is driven by creative cross-disciplinary applications, and we are training the individual from ground up. Accordingly, the following general qualifications, experiences and traits are important to us.

• At least a diploma in any business, accounting or STEM course of study.
• At least 3 years cumulative of corporate experience.
• Curious disposition, patience in learning, courage to make mistakes, grit to achieve, and a long-term visionary.
• Maturity to understand contexts and purposes behind different business functions, their interconnectedness, and their impact on one another.
• Maturity and courage to question operations, and enjoys brainstorming with team and sharing alternative ideas.
• Proficient in marketing software (Eg. HubSpot, web interfaces, etc). Otherwise, confident and proactive in accessing resources and helpdesks in learning these marketing software.

WHAT WE OFFER

The candidate can look forward to a competitive salary, personal growth and leadership opportunity.

• Competitive salary of $3,400 per month.
• Nurturing, collaborative, dynamic work environment.
• Exciting stakeholder experience in product and brand building from scratch.
• Professional growth and development, learning about media business and marketing in today’s digital landscape.
• Direct training and guidance by company directors, with the aim of grooming a company leader to support the company’s growth and expansion.
• Opportunity for management leadership position, to lead future sales and marketing teams.

HOW TO APPLY

• Apply via MyCareersFuture portal (www.mycareersfuture.gov.sg).
• Include cover letter and resume.
• Closing date: 31 December 2024, Tuesday.
• Only shortlisted candidates will be contacted for interview.

ENQUIRIES

• Email us at [email protected].
• Note that job application will NOT be accepted via email, and MUST come through MyCareersFuture portal (www.mycareersfuture.gov.sg).

ABOUT US

Karen & Karen Pte Ltd (K&K) is a business and marketing consultancy that helps its corporate clients with business analysis, strategy and transformation. Activities include market research, customer survey, strategy development, action planning, market outreach and expansion, and more.

Associations Commons (AC) is K&K’s digital media that provides MICE intel and resources to companies, and trade and professional associations. It also provides MICE solution providers with global market reach. The purpose of these provisions is to create a well-connected MICE ecosystem, to help organisations raise the bar in planning and executing their meetings, incentive travels, conferences and events. The AC website is currently being developed, along with its weekly eNewsletter. Concurrently, its base of subscribers and advertisers are being built.

Job Description & Requirements

• Managing organizational sales by developing a business plan that covers sales, revenue, and expense controls.
• Meeting planned sales goals.
• Setting ndividual sales targets with the sales team.
• Tracking sales goals and reporting results as necessary.
• Overseeing the activities and performance of the sales team.
• Coordinating with marketing on lead generation.
• The ongoing training of your salespeople.
• Developing your sales team through motivation, counseling, and product knowledge education.
• Promoting the organization and products.
• Understand our ideal customers and how they relate to our products.
• Experience in planning and implementing sales strategies.
• Experience in customer relationship management.
• Experience managing and directing a sales team.
• Excellent written and verbal communication skills.
• Dedication to providing great customer service.
• Ability to lead a sales team.

This role offers a unique opportunity to blend traditional executive support with a strategic planning focus, contributing to the organization’s long-term goals and decision-making process. You will be supporting the conducting of research, analysing data, and providing valuable insights to the Senior Leadership team to facilitate strategic planning and business growth.

Responsibilities:

Administrative Support

• Administrative support to Top management, including but not limited to calendar management, meetings (internal/external) coordination, travel arrangements, expense claims.
• Manage sensitive and confidential information with discretion
• Plan day-to-day schedule in an efficient and error-free manner
• Organize, plan and coordinate management events and meetings.
• Collaborate with key management team across divisions and countries to ensure alignment of initiatives and communications
• Provide divisional administrative support relating to general administration, organizational changes and business continuity.

Strategic Support

• Support the Senior Leadership team in the organization’s strategic planning, transformation and change management initiatives.
• Conduct research to identify trends, opportunities and risks that impact the organization’s strategic goals.
• Analyse relevant data sets extract meaningful insights to support strategic initiatives and decision-making processes.
• Keep abreast of current affairs, economic & industry trends, market dynamics, and emerging technologies that may impact the organization’s strategic direction
• Preparation of reports/presentation materials

Requirements:

• Bachelor’s degree in any discipline.
• Minimum 3-5 years of relevant working experience
• Excellent communication skills, with the ability to present complex information in a clear and concise manner
• Professional C-level (& secretaries) communication skills across Asia regional countries
• Strong proficiency in MS Office Suite and Dala Analysis tools.
• Meeting convention and event organization skills
• Strategic thinker with strong business mindset
• Discreet and ability to handle confidential information
• Fast worker and street-smart in problem solving
• Possess good initiative and pleasant disposition
• Exceptional organizational and multi-taking abilities
• Adaptable and with ability to work in ambiguous and fast-paced environment.
• Positive learning attitude, a strong team player
• Self-driven & fast learner
• Good time management and ability to prioritize tasks
• Experience working in a regional office preferred
• Proficiency in Japanese (read, converse and write) would be an added advantage as this position will need to liaise with Japan HQ on a frequent basis, on matters which may include but not limited to day to day matter, translation of document from Japanese to English (vice versa).