Senior Marketing Associate
Full-time
Senior Executive
1 month ago
About us
utu is reinventing the future of travel shopping rewards. We’re committed to rewarding tourists for their shopping abroad and we have big p..
About us
utu is reinventing the future of travel shopping rewards. We’re committed to rewarding tourists for their shopping abroad and we have big plans. We’re looking for an experienced Senior Marketing Associate to join our company.
In this role, you will be part of the Marketing Team with a focus on running campaigns, promotions, and working with agency partners. We have an urgent need to fill this role so candidates that can come on board soon will be viewed favourably.
Our ideal candidate is a versatile player with skills to execute the following responsibilities successfully:
About the role
- Be responsible for running partner marketing campaigns that include social media, web, press releases, POS material, short from video content and other supporting collateral
- Execute partner promotions for utu products to retailers, airlines, and consumers
- Be able to craft compelling articles and partner communication
- Collaborate with external advertising and PR agencies
- Monitor and optimize campaigns and programs to measure marketing success
- Establish collaborative relationships with cross-functional teams and stakeholders to ensure end-to-end alignment, smooth execution, and overall project success
- Obtain partner testimonials in the form of videos and quotes for building brand awareness
- Create and release global partner communications in the form of quarterly newsletters and lead nurture alerts
- Create and manage a comprehensive social media calendar for Instagram, Facebook, LinkedIn and TikTok, including content creation, scheduling, and community engagement.
Preferred experiences & skills
- Bachelor’s degree in a relevant concentration. E.g. marketing, business or hospitality
- Minimum 3 years of full-time work experience
- Experience in travel, retail, or fintech industries will be looked upon favourably
- Agency experience is advantageous
- Proven experience in running global marketing campaigns and PR
- Excellent copy writing skills
- Ability to collaborate effectively with cross-functional teams and stakeholders
- Detail oriented with proven ability to drive multiple projects forward cross-functionally
About you
- Full-time applicants only
- Based in Singapore
- Only Singapore citizens and PR’s will be considered
- Willing to work in an in-person setting
- Geared to work in a fast-paced startup environment
- Problem-solving abilities with an eye for detail
- Self-starter. You are motivated to go beyond the required minimum
- Able to adapt to meet the changing needs of the business
- Interested in travel, retail, and rewards
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