Responsibilities

Marketing Strategy & Planning

• Develop and implement comprehensive marketing strategies to promote training courses.
• Conduct market research to understand trends, customer needs, and competitor activities.
• Create annual and quarterly marketing plans aligned with organizational goals.

Content Creation & Campaign Management

• Design and oversee marketing campaigns across digital and traditional channels.
• Create engaging content, including brochures, email campaigns, social media posts, and video promotions.
• Manage website updates to ensure accurate and appealing course information.

Digital Marketing & Analytics

• Plan and execute SEO/SEM, social media, and email marketing strategies to drive traffic and enrollments.
• Analyze campaign performance and use data-driven insights to optimize marketing efforts.
• Manage and grow the organization’s presence on platforms like LinkedIn, Facebook, and Instagram.

Partnership Development

• Collaborate with educational institutions, healthcare providers, and community organizations for co-marketing initiatives.
• Build relationships with key stakeholders to enhance the organization’s credibility and reach.

Budget Management

• Develop and manage the marketing budget to maximize ROI.
• Allocate resources effectively to support campaigns and initiatives.

Team Leadership & Collaboration

• Lead a small marketing team, providing direction, mentoring, and performance evaluations.
• Collaborate with course coordinators and instructors to ensure marketing materials align with course objectives.

Requirements

Educational Background

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Additional certifications in digital marketing or healthcare marketing are a plus.

Experience

• Minimum 5 years of experience in marketing, with at least 2 years in a managerial role.
• Experience in marketing for education, healthcare, or social services industries is highly desirable.

Skills

• Strong knowledge of digital marketing strategies, including SEO, PPC, and email campaigns.
• Proficiency in tools like Google Analytics, social media platforms, and marketing automation software.
• Excellent written and verbal communication skills with the ability to craft compelling content.
• Analytical mindset with experience in using data to drive marketing decisions.
• Strong project management and organizational skills.

Personal Attributes

• Creative thinker with a passion for education and community impact.
• Collaborative and able to work effectively with cross-functional teams.
• Results-oriented with a focus on achieving enrollment and engagement targets.

Benefits

• Competitive salary and performance bonuses.
• Opportunities for professional development and upskilling.
• A meaningful role contributing to education and community welfare.

- should have a strong strategic mindset with the ability to develop and execute plans to penetrate new markets or expand existing ones.

- Proficiency in conducting market research, analyzing trends, and identifying opportunities and challenges within target markets is essential.

- Demonstrated experience in business development, including identifying potential clients or partners, nurturing relationships, and closing deals to drive revenue growth.

- Strong leadership skills to guide and motivate teams, set objectives, and oversee the execution of market development strategies.

- Effective communication skills, both verbal and written, are necessary for presenting proposals, negotiating contracts, and building relationships with clients, and team members.

- Understanding of financial principles and metrics to evaluate the financial viability of market development initiatives and track performance against targets.

- Ability to think creatively and innovatively to develop unique market strategies and solutions that differentiate the company from competitors.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Marketing Manager Roles & Responsibilities:

Oversee all marketing campaigns for their company or department

Implement strategy

Promote a business, product, or service

Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones

Represent the marketing team to cross-functional groups including product management, sales, or customer support

Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns

Day-to-Day Duties:

Manage and coordinate marketing and creative staff

Lead market research efforts to uncover the viability of current and existing products/services

Collaborate with media organizations and advertising agencies

Brainstorm ideas for new campaigns

Coordinate with the sales team and other departments to produce effective strategies

Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks

Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure

Job Title: Marketing and Operations Manager (with Coaching Responsibilities)

Location: Central Singapore

Employment Type: Full-Time

Salary Range: $3500 - $6100

About Us:
At SwimTwins Swim Academy, we are committed to providing exceptional swimming education and fostering a safe, engaging environment for all learners. We are seeking a dedicated and versatile Marketing and Operations Manager to lead our operations while also contributing to our mission by coaching swimming lessons.

Key Responsibilities:

Marketing & Operations

• Develop and implement marketing strategies to promote the swimming school and its programs.
• Manage social media platforms, digital marketing campaigns, and community outreach.
• Coordinate scheduling of classes, events, and instructor assignments.
• Oversee daily operations, including ensuring pool maintenance, compliance with safety regulations, and inventory management.
• Handle customer inquiries, feedback, and enrollment processes.

Coaching

• If required, candidate will conduct swimming lessons for students of various age groups and abilities.
• Tailor lessons to individual and group needs, fostering a positive learning experience.
• Ensure the safety of all participants by following water safety protocols.
• Track and report on students' progress to parents and guardians.

Requirements:

• Proven experience in marketing, operations, or a similar role.
• Strong organizational, communication, and leadership skills.
• Current CPR and First Aid certification.
• Ability to manage multiple priorities effectively and thrive in a dynamic environment.
• Passion for teaching swimming and working with individuals of all ages.

Preferred Skills (Not Mandatory):

• Experience coaching or teaching children, including those with special needs.
• Expereince With competitive swimming in the past
• Proficiency in creating content for social media and digital marketing campaigns.
• Familiarity with CRM tools or scheduling software.

Additional Information:

• This position requires physical activity, including being in the water for extended periods.
• We welcome applicants of all ages, genders, races, religions, marital statuses, family responsibilities, and abilities.

The mission of Business Messaging is to be the primary way that people and businesses communicate by enabling valuable conversations between people and businesses across WhatsApp, Instagram and Messenger.
We’re looking for an experienced Business Product Marketer to join our business product marketing team focused on Business Messaging.
You will be responsible for bringing in market insights, influencing product strategies, driving holistic go-to-market strategies to land and drive awareness and adoption of our products, and working cross-functionally up/down/across with partners throughout the company. You will work with our cross functional teams to ensure all efforts are aligned from inception to launch and beyond — and communicated clearly and with empathy to all key stakeholders. If you are a strategic marketer who is a self-starter, analytical, and excel at leading complex projects especially in 0-1, fast-paced environments, then we’d like to connect with you.

Responsibilities

• Influence and shape product strategies and roadmap based on market insights and experience
• Lead development of target audiences, and positioning and narratives to support those audiences based on data and insights
• Develop and execute go-to-market strategies including positioning, activation, measurement, asset development and integrated planning with cross-functional partners
• Partner with cross-functional stakeholders across product and go-to-market teams to drive awareness, adoption and retention of our solutions
• Independently navigate a variety of internal and external stakeholders to influence, align, and drive execution
• Effectively communicate up and across the organization
• Independently execute with agility to evolve with business needs

Minimum Qualifications

• 10+ years of professional experience in technology, strategy, consulting or marketing related discipline, with at least 2 years experience working in a product marketing or product management capacity (working with sales and or engineering leadership)
• BA/BS degree
• Communication and cross-functional leadership experience
• Analytical and problem solving experience
• Experience managing complex, fast-paced and data-driven projects
• Experience working with a variety of internal teams and stakeholders to understand and solve problems
• Experience in B2B go-to-market Marketing

Preferred Qualifications

• Master’s Degree/ MBA
• Experience working on building technology products related to business messaging or advertising
• Experience working independently in a fast-paced, entrepreneurial, and fluid environment, with the experience to adapt, spot issues early, and escalate

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job responsibilities :

• develop and execute go-to-market strategies and spearhead the launch and promotion of our world’s first optical imaging device and SaaS designed for gemstone assessment
• conduct market research to stay abreast of industry trends and competitor activities
• create content and leverage digital marketing strategies such as SEO, SEM and SMM to enhance our online visibility and brand image
• work closely with cross-functional teams from product development, UI/UX design, sales and customer support, to align marketing efforts with overall business objectives
• collaborate with sales teams to develop marketing materials such as product application sheets, user manuals and video demo content
• build and maintain public relationships with industry experts and publications to enhance the company’s brand visibility

Qualifications and skills :

• Diploma or Degree in Marketing, Business, Science or Engineering
• minimum 3-5 years of experience in sales or marketing of optical/electronics/medical/industrial products or AI-powered solutions
• exceptional writing and editorial skills with the ability to translate technical concepts into accessible and engaging marketing content for target audiences
• familiarity in SEO, SEM and SMM digital marketing strategies

Role Overview:

As the Marketing Director you will be responsible for negotiating attractive partnership deals and ensuring mutually beneficial terms that align with our business objectives. You will also plan and execute various outreach and marketing events, career engagements, and industry collaborations to drive subscriptions and revenue.

Key Responsibilities:

1. Develop and execute multichannel marketing strategies to drive customer acquisition and revenue growth.
2. Manage marketing budgets, allocate resources effectively, and track performance against KPIs and targets.
3.Lead and manage all marketing initiatives across various channels, including content marketing, email marketing, influencer marketing, paid advertising, public relations, search engine optimisation (SEO) and social media.
4. In addition to the duties specified above, you are obliged to follow reasonable instructions of the Employer, the management of the Employer, or your designated Supervisor.
5. You are required to faithfully, diligently, and competently execute the tasks and duties assigned to the best interests of the Employer.
6. You must not engage in any other business or employment outside your employment with the Employer without the prior approval of the Employer.
7. Maintain a positive attitude when you are doing your work and duty even after you have tendered your required resignation notice.

Requirements:

1. Education: University graduate in any discipline, with a strong preference for candidates with a diploma or above.
2. Experience: 7-8 years of relevant experience in telco, digital, e-commerce, hospitality, or the baby-related industry preferred.
3. Skills: Excellent interpersonal, negotiation, and communication skills, with a goal-oriented and entrepreneurial mindset. Strong analytical and strategic thinking abilities, coupled with exceptional organizational and time management skills.

We are seeking a dynamic and motivated Marketing Intern to support our marketing team. The intern will be responsible for developing engaging content for social media platforms and other communication channels, provide support for key marketing functions such as coordinating media previews, and updating website content. The intern will also provide front-of-house support during productions. This is an excellent opportunity to gain hands-on experience in a fast-paced marketing environment while gaining privileged access to the behind-the-scenes working in a leading cultural institution in Singapore.

Job Scope

Marketing Campaign

1. Assist in the development, execution and evaluation of marketing campaigns for performances and events
2. Support the creation of promotional materials, including posters, flyers, and programme booklet
3. Coordinate with design and production teams to ensure timely delivery of marketing assets

Digital Marketing and Content Creation

1. Manage and update Singapore Ballet’s social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc) with engaging content
2. Create and edit visual and video content for social media and other digital platforms
3. Write copy for email newsletters and website updates

Others

1. Provide front-of-house support during productions, including ticketing and program booklet distribution
2. Assist in coordinating logistics for all events and productions
3. Monitor and report on performance of digital campaigns (e.g. social media engagement, website traffic, and email open rates)
4. Update and maintain marketing databases, including media lists and audience contacts
5. Handle ad-hoc administrative tasks to support the marketing team

Working Hours:

• 5-day work week: Mon – Fri 9am – 6pm
• During production days: 1pm – 10pm

Reports to: Marketing Manager

Requirements:

• Proficient in Microsoft Office and basic graphic design tools (e.g. Canva, Adobe Suite, CapCut or equivalent)
• Familiar with social media platforms and scheduling tools
• Strong writing and communications skills
• Passionate about the arts and dance
• Creative, detail-oriented and is a proactive team player
• Able to start immediately

Interested applicants, please email [email protected]

• Designing marketing campaigns that are able to resonate with the target audience, and are culturally tailored
• Creative, analytical, digital, commercial and administrative responsibilities
• To carry out market research so as to effectively promote products and services
• Partake in creating advertisements, as well as sales and distribution

Qualifications & Requirements

• Graduate of Bachelor’s in Marketing or any related courses
• At least 2 years of relevant experience
• High communication and problem-solving skills
• Creative and results-driven

One of our clients who first entered Singapore back in 2023 is continuing to grow and expand across SEA and as such are looking for a Marketing Manager to join their team.

You will be the sole marketing person for the SEA market, having to set everything up from scratch, there will be some support from the Global Head Office, but they are looking for you to bring the SEA knowledge. The work will be focused on Product Launches as they continue to get product approvals for their range of products across the region.

The Marketing Manager will be responsible for:

• Develop and implement product promotion strategies and brand communication plans aligned with business goals and market conditions, while overseeing marketing materials and brand image management.
• Analyze industry trends, market dynamics, and competitor activities to produce actionable reports, and collaborate with sales teams to optimize market resources through research and training tools.
• Establish and maintain relationships with medical institutions, pharmacies, and industry associations to boost product acceptance and usage within target customer segments.

The Marketing Manager will be / have:

• Degree Qualified
• Relevant marketing experience within the pharmaceutical industry
• Regional marketing experience (SEA) preferred
• Fluency in Chinese preferred for internal & external communications and engagement

If you feel you would be suitable then please get in touch for a further conversation.

Reg No. R1871342
BeathChapman Pte Ltd
Licence no. 16S8112

Responsibilities:

• Continually meeting or exceeding sales quotas.

• Supervising and guiding the sales team as well as providing incentives to motivate staff to achieve sales targets.

• Monitoring the performance of the sales team.

• Ensuring that the store is clean and well-maintained at all times.

• Building and maintaining good working relationships with customers.

• Identifying opportunities and strategies to increase sales.

• Regularly attending sales meetings and training sessions.

• Ensuring that the store is adequately stocked with company products.

Requirements:

• Proven experience in sales and customer service.

• Proficient in all Microsoft Office applications.

• The ability to work in a fast-paced environment.

• Excellent problem-solving skills.

• Strong management and leadership skills.

• Effective communication skills.

• Exceptional customer service skills.

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

This role involves driving digital media and performance marketing initiatives while optimising digital experiences, leveraging expertise in SEM, programmatic, CRO, and analytics, and ensuring alignment with IT policies on privacy and cybersecurity.

Job Responsibilities:

• Manage and optimise ongoing digital marketing campaigns (paid and organic) to generate leads and drive business objectives.
• Collaborate with internal teams and agencies to develop and execute integrated digital marketing strategies.
• Monitor and analyse campaign performance using digital analytics tools, identifying insights for continuous improvement.
• Lead SEO/ASO, CRO, and personalisation efforts to enhance digital experiences and improve lead generation across digital properties.
• Work with CRM, IT, and lead management teams to enhance marketing automation and optimise lead nurturing journeys.
• Evaluate and implement martech tools to improve media buying, content strategy, and digital platform performance.

Key Requirements:

• Strong communication, interpersonal, and analytical skills.
• Expertise in digital marketing, SEO, SEM, and social media advertising tools (e.g., Google AdWords, Facebook, LinkedIn).
• Proficiency in lead generation campaigns and performance marketing systems.
• Experience with web analytics, advertising technologies, and CMS/Marketing Automation/CRM tools.
• 3-5 years of experience in digital or performance marketing, with a focus on web and app platforms.
• A degree in a relevant field.

If you have what it takes, please send your resume to [email protected] or click APPLY NOW. For more information, please visit www.ambition.com.sg.
Data provided is for recruitment purposes only. Regrettably, only shortlisted candidates will be notified.
Business Reg No : 200611680D | Licence No : 10C5117 | EA Reg No : R2199023

Develop a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

· Develope a marketing strategy in accordance with the overall company goals and vision

· Understanding Company Products and doing Market Research to identify specific target groups and implement niche marketing strategies

· Grow the social media community

· Implement and manage a multi-channel marketing strategy

· Grow online marketing partners (digital publications or influencers)

· Copywriting and copy editing - Both internal and external marketing materials

· Create and execute highly engaging, Skills and experience in creative content writing

· Cross-platform social media & marketing campaigns (design, call to action and content)

· Manage content - copywriting & design. Handle content schedule and posting of content

· Experience in attaining PR coverage both online and offline

· Simple research work

· Assisting with ad hoc duties as required

Requirements:

· Social media analytics and ads experience is preferred. Social media management and community managers preferred.

· Exceptional communication skills, both written and verbal. Strong written English is a MUST

· Ability to multitask and meet tight deadlines

Job Description:

• Create and curate engaging and relevant content for various digital platforms, including websites, blogs, social media, and email campaigns.
• Optimize website content, structure, and keywords to improve search engine rankings and organic visibility.
• Plan and manage paid advertising campaigns on platforms like Google Ads, Bing Ads, and social media.
• Manage social media profiles, post content, engage with followers, and analyze performance metrics.
• Use tools like Google Analytics to track website traffic, user behavior, and engagement metrics.
• Engage with customers through online platforms, responding to inquiries, comments, and messages.

Job Requirements:

• At least Degree in marketing, business, communications, or a related field
• Proven work experience in marketing, ideally in a marketing executive role
• Excellent written and verbal communication skills to effectively convey marketing strategies and build relationships with stakeholders
• Capability to create and implement comprehensive marketing strategies across different channels
• Understanding of digital marketing tools and platforms like social media, SEO, and email marketing
• Strong ability to collaborate with different departments and build relationships with clients and partners

We are partnering with a global medical manufacturer company to actively recruit for a Marketing Specialist, to be based in Singapore.

The Market Specialist will be responsible for developing and executing product marketing activities and strategies to align with company’s business goals.

Primary responsibilities:

• Develop and implement the company’s long-term market strategies, ensuring alignment with overall business objectives.
• Monitor market dynamics, competitor activities, and industry trends to provide forward-looking insights for the company’s growth.
• Shape and enhance the company’s brand image, ensuring consistency and recognition in the market.
• Formulate brand communication strategies, including online and offline promotional campaigns, public relations activities, and advertising placements.
• Lead product marketing efforts, develop marketing plans, and improve market share for the company’s products.
• Utilize data analysis to evaluate the effectiveness of marketing activities, propose improvements and optimize strategies.
• Establish and maintain strong relationships with key customers, partners, industry associations, and other stakeholders to expand business opportunities.

To be shortlisted, you are required to have the following:

• Bachelor's Degree in Marketing or where relevant.
• At least 3 years of marketing experience within the healthcare industry.

EA License: 17C8713

Job Summary:

• Conceiving and developing efficient and intuitive marketing strategies
• Organizing and overseeing advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conducting market research and analysis to evaluate trends, brand awareness and competition ventures
• Developing and implementing marketing campaigns
• Identifying and targeting new customers

About Us: Singapore Ballet (formerly Singapore Dance Theatre) is Singapore’s premier professional dance company, known for its high standards of artistry and rich performances. We stage six seasons a year and run several outreach events to engage new audiences, playing a pivotal role in the cultural landscape of our nation. We are seeking a passionate and creative Marketing Executive to drive audience engagement and support our growth as a leading dance company and premier centre for dance education.

Job Summary: Singapore Ballet is seeking a passionate and creative Marketing Executive to join our dynamic team. This role will be responsible for developing and executing marketing strategies that promote our performances, programs, and initiatives, driving audience engagement, ticket sales, and brand awareness. The ideal candidate will have a strong understanding of cross-channel marketing, content creation and campaign evaluation, possesses excellent written and communication skills, and preferably, has a passion for the arts.

Key Responsibilities:

Strategic Marketing Campaign Management

• Develop and implement integrated marketing campaigns for performances, events an programs.
• Develop marketing plans, timelines, and budgets, ensuring campaigns are executed on time and within budgets
• Collaborate with internal teams and external vendors to develop compelling visuals and marketing assets
• Track and analyse marketing metrics (campaign performances, social media engagements and tickets sales) to optimise future initiatives
• Report regular reports on marketing outcomes, audience trends and competitor analysis

Digital Marketing and Content Management

• Manage Singapore Ballet’s social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc), including content planning, production, scheduling and community management
• Ensure content on website is updated at all times and work with external vendors on enhancement to improve the user experience
• Develop email marketing campaigns to promote performances, events, and programs
• Building and maintain relationship with media outlets, journalists, and influencers
• Draft press releases, media kits, and pitch stories to secure press coverages
• Monitor and analyse media coverage, regular media clipping and archive
• Maintain updated contact information of media partners and influencers
• Collaborate with artistic team to develop behind-the-scenes content and storytelling opportunities
• Implement strategies to grow and diversify Singapore Ballet’s audience base

Partnerships and Team Collaboration

• Plan and execute partnership activations and maximise visibility for partners and sponsors
• Ensure that Singapore Ballet’s branding remains consistent in all partners’ collaterals and platforms
• Develop and monitor metrics for success in all partnership initiatives
• In-charge of front-of-house support for all productions including volunteer recruitment, scheduling, briefing and logistics arrangements
• Working closely with the artistic and production teams to align marketing efforts with organisational objectives
• Supervise intern and/or junior staff, providing guidance and support

Qualifications:

• Degree or diploma in Marketing, Communications, Arts Management, or related field.
• At least 2 years of experience in marketing, preferably in the arts, culture, or entertainment industry.
• Proficiency in digital marketing tools and platforms (e.g. Meta Business Suite, Google Analytics, Wordpress, etc.).
• An eye for design and proficient in graphic design tools (e.g. Canva, Adobe Suites, etc.).
• Excellent verbal and written communication skills.
• Creative thinking with attention to detail and a passion for storytelling.
• Ability to work under pressure and manage multiple projects simultaneously.
• Strong project management skills and a proactive, team-oriented attitude.
• Knowledge of the ballet and performing arts scene is a plus.

To Apply: Please submit your resume and a cover letter outlining your relevant experience and passion for the arts to [email protected]

Roles and Responsibilities

Manage your Product Portfolio

· Manage the product life cycle of the portfolio under your care – e.g. price positioning, new launches, costs

· Brainstorm and execute new product development / product roadmap with guidance from the Product Marketing Manager

· Conduct product functionality and quality tests; coordinate with the relevant departments

Brainstorm and Execute Marketing Strategies

· Analyse, compile and define market trends

· Develop and execute GTM strategies to enhance brand awareness and drive sales, aligning with market needs

· Create and execute marketing assets

Shipping and Administrative Matters

· Manage shipping and compliance tasks, including government compliance and safety certification

Any other assignments by immediate superior

Requirements

· Bachelors in Marketing, Communications or similar preferred

· Experience as a marketer or in product marketing for min of 2 years in a related industry (e.g. electronics or FMCG)

· Proficient in using MS office applications (Word, Excel, PPT, Outlook)

· Creative and meticulous

· Willing to work on a broad spectrum of products / scope

Responsibilities:

• Content planning and copywriting for social media platforms such as IG, Tiktok
• Develop creative marketing content
• Product photography
• Graphic design
• Keeping up with social media trends/functions
• Knowledge on video production
• Collaborate with influencers and other stakeholders to create video contents

Requirements:

• Familiar with social media platforms (e.g IG, Tiktok is a plus)
• Product photography
• Graphic design (Adobe PS/AI)
• Adobe Premiere Pro would be a plus
• Highly motivated and target driven