Marketing Manager duties and responsibilities

Marketing Managers take the lead in their company’s marketing and advertising divisions, overseeing the success of various marketing initiatives. Some of their typical duties and responsibilities may include:

• Developing marketing strategies for advertising new products
• Organizing promotional events and coordinating day-of deliveries and staffing
• Leading and training teams of Marketing Associates
• Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
• Analyzing website click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
• Identifying potential new markets and creating a plan to enter those markets
• Partnering with product development and buying teams to estimate product demand
• Brainstorming fresh advertising ideas with senior management
• · Must be able to work night shift and split shift
• · Must be able to work extra hours or weekend if needed

Marketing Manager Job Description:

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groups

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Our client is currently looking for a MARKETING MANAGER.

Responsibilities

• Analyse sales data and channel information
• Follow and analyse market trends to position products
• Create plans to improve product line sales through marketing and sales strategies
• Develop product marketing strategies (pricing, advertising, product launching)
• Study and analyse company product
• Understand and translate product technical details and communicate with consumers and users
• Work with various teams (design, content, acquisition, product, sales) to strategize implementation
• Test marketing product features, in charge of product launches and advertisement

Requirements

• Degree in Business & Marketing or its equivalent
• Min 8 years of experience in marketing & sales related scope of work in Manufacturing industry
• Strong analytical skills and familiar with market analysis
• Familiar with product marketing tactics (e.g. integrated marketing campaigns)
• Analytical mind and strong quantitative skills
• Excellent communication skills with creativity
• Experience in handling kitchen appliances product is must
• Proficient in Japanese to liaise with Japanese speaking clients and counterparts

Thank you for your application but we regret only shortlisted applicants will be notified.

PERSOLKELLY Singapore Pte Ltd | EA License No. 01C4394 • UEN No. 200007268E

EA Reg. No. (R22104629) (MARUYAMA NARUMI)

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Job Description: Marketing Manager

Company: Alpha-Porsch Builder Pte. Ltd.

Industry: General Contracting (Building Construction, Including Major Upgrading Works)

The Marketing Manager will spearhead all marketing initiatives to strengthen Alpha-Porsch Builder’s brand presence and drive business growth. This role is pivotal in crafting strategies that resonate with clients, enhancing the company's market position, and ensuring consistent messaging across all platforms. As the company expands its footprint in the construction and renovation industry, this role is essential for driving customer engagement and achieving business objectives.

Reason for the Role: With the increasing demand for professional construction and renovation services, Alpha-Porsch Builder Pte. Ltd. recognizes the need for a dedicated marketing leader to drive its growth agenda. The Marketing Manager will play a critical role in establishing the company as a market leader by leveraging innovative marketing strategies and fostering strong customer relationships.

Key Responsibilities:

- Design and implement comprehensive marketing strategies to support business objectives.

- Identify market trends, customer needs, and opportunities to enhance the company’s visibility and competitive edge.

- Plan, execute, and oversee multi-channel marketing campaigns, ensuring alignment with business goals.

- Evaluate campaign performance and optimize strategies based on analytics and feedback.

- Ensure consistent and impactful brand messaging across all platforms and marketing materials.

- Develop and maintain a strong brand identity in alignment with the company’s values and industry standards.

- Oversee the company’s digital footprint, including website updates, social media management, and online engagement.

- Leverage digital tools and analytics to improve the company’s online presence and customer reach.

- Develop high-quality content for marketing campaigns, including brochures, newsletters, and digital media.

- Supervise content creation activities, ensuring relevance and engagement.

- Manage customer interactions, fostering strong relationships and ensuring satisfaction.

- Utilize feedback to refine marketing strategies and improve service delivery.

Qualifications:

- Proven experience in marketing management, preferably within the construction or related industries.

- Strong understanding of digital marketing tools and platforms.

- Excellent communication, organizational, and leadership skills.

- Creative thinker with the ability to develop innovative marketing strategies.

ABOUT WADZPAY

WadzPay was founded in 2018 in Singapore with a commitment to drive financial inclusion and revolutionise the virtual asset financial services landscape. It is a leading global blockchain-based technology provider for virtual assets. The company's innovative platform available as a SaaS offering provides secure, efficient, and transparent technology solutions, catering to businesses (B2B) and consumers(B2B2C). WadzPay works with large international companies, banks, and fintechs to enable virtual asset-based transaction processing, custody, and settlement. It operates across geographies spanning Asia Pacific, the Middle East, Africa, Europe, and America.

For more information, visit www.wadzpay.com

Our ideal candidate thrives in a fast-paced environment from blockchain organisation and enjoys the challenge of complex business contexts that are typically being defined in real-time. Above all else, the successful candidate will be a passionate builder of talent and teams.

WadzPay are looking for an experienced and innovative talent Marketing Manager to join our team and lead marketing initiatives for our blockchain products and services. The ideal candidate will have a background in digital marketing with a passion for Web3 technologies and an understanding of decentralized ecosystems, blockchain trends, and community-driven marketing strategies. This role will be responsible for developing and executing marketing strategies to increase product awareness, grow and manage community.

KEY RESPONSIBILITIES

• Develop and implement comprehensive marketing strategies to promote blockchain-based products, services, and solutions.
• Design and execute multi-channel campaigns that align with the goals of the project
• Lead community-building initiatives on platforms like Telegram, Discord, Reddit, and other relevant channels
• Engage with community members to foster a loyal user base, address concerns, and drive engagement
• Organize and participate in community events, AMAs, and online discussions
• Create compelling content (articles, blogs, videos, podcasts, social media posts) to educate and engage the audience on Web3 topics.
• Collaborate with community managers to provide timely and transparent updates, AMAs, and regular product information
• Collaborate with designers and content creators to produce high-quality promotional materials
• Manage and grow the brand’s social media presence on platforms such as Twitter, Instagram, LinkedIn, YouTube, and emerging Web3 social platforms
• Monitor social media trends, platform developments, and competitor strategies within the Web3 landscape
• Monitor, analyse, and report on marketing metrics to measure campaign effectiveness
• Use analytics tools like Google Analytics, on-chain analytics, and social listening platforms to understand user behaviour and campaign impact
• Coordinate with external partners, including advertising networks, PR firms, and Web3 ecosystem partners, to drive brand reach and credibility
• Stay updated on industry regulations, crypto advertising policies, and relevant compliance standards to ensure adherence
• Proactively manage potential risks, handling reputation management issues, and maintaining the brand’s integrity

KEY REQUIREMENTS

• Masters / Bachelor’s in Marketing & Communications or Business Management
• 3-5 years in digital marketing, with at least 1 year focused on blockchain/Web3
• Understanding of blockchain technology, decentralized applications, and Web3 products.
• Proficiency with digital marketing tools (e.g., Google Analytics, SEO tools, social media management platforms).
• Strong communication and writing skills with the ability to explain technical concepts in an engaging and accessible way.
• Knowledge of community management on Web3 platforms and social channels.
• Analytical mindset with experience in data-driven decision-making.

Location: Singapore office

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Summary

Create, manage, and implement all-encompassing PR and marketing plans and programs, both short and long term, to increase revenue, generate foot traffic and build awareness.

As the Food and Beverage Marketing Manager, you are encouraged to be curious, innovative, and passionate in all that you do. You will have the opportunity to collaborate across multiple disciplines, including station and onboard operations, food and beverage operations, creative team, and retail partners.

You will partner closely with the marketing team members and sales team to generate new opportunities, drive revenue, and evolve the brand positioning for the food and beverage outlets within our stations and community. You will create and execute annual marketing plans and translate those into integrated campaigns and activation across PR, influencers, digital, partnerships, and other key channels. If you are a motivated, outgoing, and creative self-starter who enjoys a fast-paced entrepreneurial environment, this is the job for you!

Responsibilities

• Implement on property marketing programs with F&B Manager to create greater awareness of all on property outlets to drive greater penetration of that audience.
• Conduct ongoing meetings with the Station Operations team to collaborate on ideas, programming, and partner activations.
• Support the restaurant Managers and Assistant restaurant managers for activations, special events, merchandise, and holiday promotions.
• Work with Creative Department to create and print menus, signage, campaigns, and other collateral as they are needed and updated.
• Partner with Marketing Coordinators and CRM Manager to develop and implement marketing efforts across various marketing channels (social media, in station network, email, website).
• Perform weekly analysis of sales revenue to maintain an understanding of business drivers and consumer wants/needs.
• Collaborate with the operations, sales, and marketing teams to curate food and beverage offerings and experiences that will generate buzz and drive sales.
• Work alongside the Director of F&B and Operation Manager to set and track goals and ROI for promotions, specials, events, and marketing campaigns
• Also conduct audits and reviews to equity and franchise business with appropriate business solutions.
• To maintain flexibility to perform other duties and projects as required and deemed necessary to support the overall business objectives.
• Work with the sales team and F&B team to identify, solicit, influence and convert highly valuable revenue opportunities.
• Attend selected market events to promote new business & increase sales and marketing opportunities for the outlets.
• Monitor and report on effectiveness of marketing communications.
• Develop marketing campaigns that are aligned with brand and strategies.
• Create data-driven commercial insights and strategies to acquire customers.
• Works with the General Manager & extended teams to develop a Marketing & Events Plan & that identifies key market niche (s) and segments & defines the focus on these.

QUALIFICATIONS

• Proven track record of at least 8 years of brand marketing, advertising and promotion experience within Food & Beverage Industry.
• Minimum 5 years of relevant experience in the digital marketing field.
• Recognizing current trends, marketplace attitudes and company intelligence
• Commercially focused, ability to analyse market data and results driven.
• Confident and dynamic personality.
• Strong creative outlook.
• Photography, graphic design, videography and editing skills

Required Skills

Digital media, social media, tripadvisor, instagram, facebook, photography, graphic design, luxury, travel, curiosity, Initiative, can-do attitude, intelligent,perfect grammar, energy, well-groomed, pride.

Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional

- Degree in Marketing, Hospitality/Tourism/Hotel Management or equivalent.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Descriptions

• Develop and execute marketing strategies to align with business objectives.
• Plan, implement and optimise campaigns across both digital and traditional marketing channels.
• Conduct market research to analyze customer needs, competitor strategies, and industry trends.
• Collaborate with external agencies and vendors to implement marketing initiatives.
• Oversee online marketing efforts (SEO, SEM, content marketing, social media, PPC) and provide regular performance reports to stakeholders.

Job Requirements

• Degree in Graphic Designing, Art, Marketing or related field;
• Experience in video development and conceptualizing creative ideals;
• Knowledge in a wide range of social and digital media and graphic design software (eg : TikTok, Instagram & etc);
• Occasional travel may be required for events and market visits.
• Competent and confident in using design software, such as Adobe Premier, Adobe Photoshop, Adobe Illustrator, Filmora, Fireworks & SketchUp;
• Good command of English, Mandarin as these are the primary languages required to engage our customers on social and digital media.

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• You may refer and access our website for more information.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Join Our Growing Team!

The SKYLINK Group is a premier all-in-one mobility solution provider for retail sales of passenger cars and commercial vehicles, all vehicle leasing, Motor insurance, credit Hire Purchase financing, Motor workshop with full capacity of MRO (Maintenance, Repair and Overhaul) services, and vehicle body engineering works for all commercial and passenger vehicles.

Since 2017, SKYLINK Group has been rapidly expanding its offerings and fleet. We have served over 5,000 corporate customers including major industry leaders in logistics, distribution, F&B, marine, construction, sanitation, and government services.

With a commitment to fleet modernization, we have expanded our offerings to EV and Hybrid vehicles, and continuously aspire to provide greater value to our customers.

Be a part of the SKYLINK family and kick-start your career growth and progression in the mobility space today.

Job Descriptions:

• Oversee, develop and implement comprehensive marketing strategies for the Group’s product line in the automotive industry.
• Collaborate with respective Business Units to align marketing initiatives and sales goals, ensuring support for lead generation, conversion, and retention.
• Develop, review and update promotional materials such as brochures, product images, and other materials as needed to increate product visibility and generate leads.
• Maintain social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience.
• Maintain and enhance the company’s brand presence across all marketing channels, ensuring consistency and alignment with brand identity.
• Conduct market research to understand customer preferences, emerging trends, and competitor strategies.
• Manage social medial platforms, websites, and digital channels, ensuring the content is up to date, engaging, and targeted to the right audience. Oversee the creation of videos, and other content to drive customer engagement and brand awareness.
• Oversee the marketing budget, ensuring cost-effective use of resources and a strong return on investment for campaigns and promotions.
• Preparate regular reports for senior management on the effectiveness of marketing activities and recommendations for improvements.
• Any other duties assigned from time to time.

Job Requirements:

• Bachelor’s Degree in Business, Marketing, or a related field.
• At least 5 years of relevant marketing experience, preferably in the automotive industry.
• Proficiency in digital marketing tools and strategies.
• Strong communication, negotiation, and project management skills.
• Ability to work in a fast-paced environment
• Highly detail-oriented with a creative mindset and strong conceptualisation skills.
• Excellent analytical skills with the ability to interpret data and drive insights.
• Strong interpersonal skills, a team-oriented approach, and experience in managing stakeholder relationship.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Location: Chinatown / Potong Pasir
Working Hours: Mon-Fri, 10am – 7pm
Salary Range: $4,000 - $6,000
Benefits: Attractive benefits package

Job Overview:

We are seeking a creative, results-oriented Marketing Manager to lead and execute strategic marketing initiatives aimed at growing our brand, engaging customers, and driving revenue. The ideal candidate will have expertise in digital marketing, content creation, and campaign optimization, and will be responsible for identifying market opportunities, building our online presence, and delivering measurable results through various marketing channels.

Key Responsibilities:

Strategic Marketing Planning & Execution:

• Conceptualize, develop, and implement comprehensive marketing strategies aligned with the company’s goals.
• Collaborate with cross-functional teams to ensure marketing plans support overall business objectives.

Customer Insights & Opportunity Identification:

• Identify customer pain points and market opportunities that the company can address through innovative marketing campaigns and product offerings.
• Regularly analyze customer feedback and market trends to adjust strategies accordingly.

Digital Presence & Online Marketing:

• Engage and grow our digital presence through a variety of online and offline channels, including websites, social media, search engines, email campaigns, and more.
• Utilize SEO, SEM, and paid advertising to boost visibility and drive traffic.

Content Creation & Distribution:

• Create and manage high-quality content for various platforms, including social media accounts, blogs, graphics, and videos, ensuring they align with the brand’s voice and tone.
• Develop marketing assets for distribution through emails, websites, landing pages, and social media channels.

Campaign Monitoring & Optimization:

• Monitor, analyze, and optimize marketing efforts to improve performance metrics, customer engagement, and ROI.
• Use analytics tools to track the success of campaigns and adjust tactics for continuous improvement.

Collaboration with Partners:

• Work with external partners to create joint marketing campaigns aimed at increasing exposure and driving results.
• Ensure alignment of brand messaging and maximize return on investment from joint initiatives.

Market Research & Competitive Analysis:

• Conduct in-depth market research on industry trends, consumer behaviors, and competitors to keep marketing strategies competitive and innovative.
• Provide regular reports on findings and actionable insights to inform future strategies.

Brand Building & Positioning:

• Build brand awareness and develop strategies to position the company as a leader in the market.
• Ensure consistent and effective branding across all channels, maintaining alignment with the company’s values and mission.

Sales & Lead Generation Support:

• Support sales teams by generating qualified leads through targeted marketing campaigns.
• Assist in lead nurturing efforts and convert prospects into loyal customers.

Requirements:

• Education:
  Diploma or Bachelor’s degree in Marketing, Business, or a related field.
• Experience:
  Minimum of 3 years in marketing strategy, management, or a similar role, with a proven track record in digital marketing, including SEO, SEM, PPC, and social media.
• Skills & Competencies:
  Strong understanding of SEO, SEM, and PPC strategies.
  Hands-on experience with social media platforms and content creation tools.
  Experience in managing email campaigns and analyzing ad performance to optimize for ROI.
  Excellent communication skills, both verbal and written.
  Ability to work in a fast-paced environment while managing multiple projects simultaneously.

Why Join Us?

• Competitive salary range and attractive benefits package.
• Opportunity to lead creative and innovative marketing campaigns.
• Work in a dynamic and collaborative environment in a growing company.

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

JOB SUMMARY / JOB OVERVIEW:

The Marketing Manager is responsible for managing activities to create, communicate, deliver, and exchange offerings that have value for customers, clients, partners, and other stakeholders that the company considers as important to achieve business goals. He/She utilises marketing as well as market research and analysis to drive the formulation of marketing strategy and planning.

He/She plans and oversees a broad range of initiatives including product and business service launches, advertising, email efforts, events, and social media communications. The Marketing Manager oversees the production of all promotional materials and marketing campaigns.

DUTIES & RESPONSIBILITIES:

• Formulates and proposes to the higher-level echelon marketing and communication strategies, both offline and online, in line with the company’s overall corporate strategy
• Delivers content consistent with approved marketing strategies at a fashion that is accurate, professional, and timely
• Conducts an analysis of the effectiveness of marketing campaigns
• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with the marketing staff to develop detailed marketing plans for all media channels and sales teams
• Oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data and other feedback
• Builds relationships with external content providers such as publishers to pursue publicity and promotional activities
• Plays an active role in improving the development of customer database
• Assesses marketing-related material quotations and invoices and recommends to higher management the optimum pricing and quality
• Establishes and maintains the ideal working relationships with partner organisations, affiliates, government agencies, the press, reporters, media channels, and other public relations (PR) audiences
• Assists the General Manager and the higher-echelon managers with projects and/or other assignments as directed

QUALIFICATIONS:

• Bachelor's Degree in Marketing, Business, or related field
• Expert on media channels, client relationships
• Excellent creativity, adaptability, research, analysis, writing, public speaking, interpersonal communication
• Excellent leadership, people management, and detail-orientated
• Well-versed in marketing budgeting and organisation
• Copywriting skills
• Computer-literate - Microsoft Office, Mac, and Windows OS
• Multi-tasking skills

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.