Support the Media Director in ensuring that we deliver high client satisfaction scores (which means we constantly have a pulse on the relationship)Lea..
Support the Media Director in ensuring that we deliver high client satisfaction scores (which means we constantly have a pulse on the relationship)
Lead on day to day running of the account with clients & agency partners
Assist in mentoring, and developing team members
Develop and execute integrated media plans across various offline and online channels with the goal of driving client business objectives: account openings and card sign ups.
Manage daily workflow of top, mid and bottom funnel campaigns. Collaborate with cross-functional teams to ensure the integration of media plans with overall marketing strategy.
Propose and manage client media budgets to drive business targets.
Overlooking and optimizing performance marketing campaigns across the channel mix including SEM, programmatic display, paid social and retargeting to drive leads and conversions.
Ensure best practice for Search, Programmatic Display and Social buying and planning
Ensure on-going test and learns to drive campaign performance
Make in-depth recommendations based on strong grasp of analytics, marketing & research concepts