Responsibilities

• Develop, implement and execute social media strategies for new product launches
• Manage and own the social media content calendar
• Develop and execute sustenance strategies for long-running marketing campaigns to continuously grow new sub-brands and audience
• Develop and execute results-driven, multi-platform communications strategy, in line with corporate and brand direction
• Set goals and develop reporting metrics for each social media platform
• Craft effective campaign briefs for creative team
• Work with the marketing & creative teams to create high quality and timely content that engages with a wide range of audience types
• Work closely with the marketing & creative teams to develop KOL engagement activities and develop supporting assets for campaigns
• Build lasting relationships with existing KOLs / influencers, and actively engage new content creators for campaigns
• Create and distribute engaging copy across all social media platforms
• Research on new audience interests and behavior to develop relevant, localised, and engaging content plans for multiple social platforms (such as Instagram, TikTok)

Requirements

• Prior experience in social media management, product marketing, brand management and/or agency experience
• Good knowledge of digital marketing, advertising, social media, PR and retail trends and insights
• Proficient in Microsoft Office suite, especially Excel and other reporting tools
• Exceptional communication skills, both written and verbal
• Experience working with cross-functional teams
• Self motivated, and comfortable working collaboratively with internal teams

We are seeking an experienced Regional Media Lead to drive the success of a portfolio of high-profile multinational brands across APAC. In this role, you will be the strategic leader and trusted partner, overseeing all facets of regional media operations, client leadership, and performance across Communications Planning, Media Activation, Measurement, Platform Performance, Operations, and Analytics.

As the APAC Media Lead, you will provide strategic direction, foster strong client relationships, and inspire innovative thinking both internally and externally. You will act as the key liaison between the client and our teams, ensuring seamless connectivity across regional markets, delivering high-impact solutions, and driving the alignment of global workstreams and best practices.

You’ll be responsible for steering digital transformation and innovation initiatives, leveraging data and analytics to inform media investment decisions, and promoting adaptive marketing strategies that enhance client performance.

Additionally, you will oversee resource allocation, process optimisation, and tech maturity audits to ensure continuous improvement across the portfolio.

With frequent interaction with senior-level clients, you will represent GroupM as the face of our organisation, ensuring the highest levels of client satisfaction while identifying opportunities to grow revenue through value-added services. As the senior business partner, you’ll balance the needs of clients, markets, and internal teams, driving results that exceed expectations and deliver measurable success.

Responsibilities of the role:

• Serve as a trusted advisor to key regional stakeholders, including the APAC VP of Marketing, APAC Digital Transformation Lead, APAC IBE Lead, and other senior leaders in Marketing, Procurement, and Finance.
• Acts as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues, and opportunities
• Navigate complex organisational structures by building strong relationships and influencing stakeholders to achieve desired outcomes.
• Design and share the overall strategic approach for the account to meet client business objectives and strategies while overseeing the implementation of annual planning in collaboration with the client team.
• Cultivates trust and operates with a high degree of ownership and accountability to earn the trust of clients and colleagues alike.
• Collaborate across all local markets, ensuring quality product and service delivery to create award-winning, business-changing media work.
• Increase organic revenue growth by identifying services that can unlock client business growth.
• Ensure that all client-facing materials are of the highest quality, strategically aligned, and reflective of GroupM’s capabilities.
• Champion consumer-centric thinking in all strategic media initiatives, providing thoughtful POVs on emerging trends in the media landscape.
• Driving the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contracts and opportunities for mutual benefit.
• Successfully manage staffing resources, across regional and local teams.
• Build client satisfaction by soliciting feedback and operating like a consultant
• Leading and providing timely and actionable feedback to the team to aid in their development and progress to the regional team.
• Effectively address client satisfaction, renewal, and escalation issues until resolved
• Manage, develop, and mentor your direct reports, fostering a culture of learning and high performance.

What you’ll bring:

• Extensive experience in client leadership, working closely with senior stakeholders.
• Proven ability to manage multiple workstreams and clients in a fast-paced environment.
• Proven experience in leading and inspiring teams within a regional, matrixed organisation, ideally within a large holding company or integrated team environment.
• A problem-solver with the ability to turn complex challenges into business opportunities.
• Collaborative and astute, with the ability to build trust and respect across the network.
• A forward-thinking expert who helps clients stay ahead of trends and future-fit for growth.
• Detail-oriented with the ability to maintain a broad strategic perspective when creating solutions.
• Skilled in building compelling, data-driven arguments that inspire client confidence and support.
• A track record of developing talent and fostering team growth.

About GroupM

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Responsibilities:

• Assist the HOD in ensuring the department's business is optimally managed and targets/ objectives are achieved whilst meeting the bank's policy requirements.
• Manage and implement initiatives and programs to promote efficiencies leading to greater customer's satisfaction.
• To ensure the team provides value added products and services to existing/potential customers predominantly in the China market.
• To manage and lead the team of relationship managers in enhancing, maintaining and strengthening relationships with existing corporate customer base as well as building new customers relationships.
• To monitor and utilization of the credit lines of the borrowers.
• To monitor and conduct regular review of the existing customers,ensuring the credit documentation are properly managed and completed.
• To ensure the business activities of the department meet the bank's policy requirements.

Requirements:

• Possess a Degree in Banking, Economic or related studies, preferably with Masters.
• Minimum 15 years banking experience with at least 6 years in corporate banking.
• Experience working with corporates in particular China Corporates.
• Those with senior management experience or leadership role in managing a branch preferred.
• Excellent interpersonal skill with proficiency in both spoken and written English and Chinese as incumbent is required to correspond with Chinese corporates as well as colleagues in Head Office and handle chinese documentation.
• Understanding of the relevant lawas, regulations and practices pertaining to Credit products and enusring its compliance.
• Ability to manage the team effectivel whilst engaging them to optimal performance and coach them to their potential development.

Salary: up to $3500

Duration: 9 months contract

Working Days & Hours: Mon-Fri Office Hours

Location: Raffles Place

Job Description:

• Support the marketing team in developing and implementing marketing plans that includes content creation, distribution and optimisation to engage audiences that effectively elevate our value proposition in establishing connections, relationships and rapport in the customers segments that we serve
• Collaborate with internal teams to create engaging content for various channels
• Manage 3rd parties content partnerships and agency partners
• Conduct research, evaluate and develop understanding of the subject of interest, landscape, competition etc. in order to define content and engagement opportunities
• Demonstrate a basic understanding of content marketing and social media marketing; harness the power of social to deliver against business outcomes
• Understand the banking awards landscape, including pitching and amplification as well as developing B2B pitchbooks
• Be the centre of excellence for brand stewardship and creative excellence
• Plan and execute customer engagement virtual and physical events, internally and externally

Job Requirements: Min Diploma/Degree in Marketing & Communications/Business or similar

Interested candidates, please submit your resume to: [email protected]

Ally Audrey Lok Xin Woon

Recruit Express Pte Ltd (Healthcare & Lifescience)

Company EA Licence number : 99C4599

Personnel EA License: R21102307

[email protected]

• Support the marketing team in developing and implementing marketing plans that includes content creation, distribution and optimisation to engage audiences that effectively elevate our value proposition in establishing connections, relationships and rapport in the customers segments that we serve
• Collaborate with internal teams to create engaging content for various channels
• Manage 3rd parties content partnerships and agency partners
• Conduct research, evaluate and develop understanding of the subject of interest, landscape, competition etc. in order to define content and engagement opportunities
• Demonstrate a basic understanding of content marketing and social media marketing; harness the power of social to deliver against business outcomes
• Understand the banking awards landscape, including pitching and amplification as well as developing B2B pitchbooks
• Be the centre of excellence for brand stewardship and creative excellence
• Plan and execute customer engagement virtual and physical events, internally and externally

Requirements

• minimally diploma in marketing
• able to start work on short notice

Interested and qualified candidates, please send in your application to [email protected]

Ivy Yong Shi Mei

R2198995

Recruit Express Pte Ltd 99C4599

Wärtsilä is an innovative technology company known for being a forerunner in the Marine and Energy markets. Every day, we – Wärtsilians - put our hearts and minds into turning Wärtsilä's purpose of enabling sustainable societies through innovation in technology and services into reality. Our ultimate aim is to provide increased value to both our customers and society. New, game-changing ideas and continuous improvement have been part of our DNA since 1834. Together, we can create new business opportunities and more sustainable future that we can all be proud of.

We want to transition the world towards a decarbonised and sustainable future. By pushing the boundaries of engineering and technology, we can make it work. We are always on the lookout for future-oriented talent – want to join the ride?

We are now looking for a General Manager, Wärtsilä Energy Marketing & Communications, Middle East and Asia. This opportunity is a 3-month fixed term assignment, and it’s location is Singapore.

Responsibilities

• In this role you will lead the Wärtsilä Energy’s Middle East and Asia (MEA) marketing and communications activities and act as leader for the area marketing & communications team.

• The team’s mission is to build awareness for Wärtsilä in MEA focus markets, organise communications to support active market development, increase preference of Wärtsilä’s solutions and services among target customers through locally relevant value propositions and effective use of marketing channels as well as generating leads. The team also supports MEA experts in building thought leadership.

• As team lead, you are responsible for defining the marketing & communications strategy for MEA, including objectives, target groups, key messages, marcom activities, timeline and forecast, covering the full scope of Wärtsilä Energy’s offering.

• You take the lead in defining the MEA marketing & communications plan on Area level and for each focus market. You ensure on-time and on-budget execution of that plan, applying an agile approach that takes into account changing conditions and business priorities.

• As line manager, you act as the MEA marketing & communications team’s first point of contact and coach, aiming at high performance and work wellbeing.

• You make sure the needed analytics and reporting are set up to enable tracking progress and results, aiming to optimise actions based on data and maximising the return on marketing investment. You ensure targets and metrics are aligned with the overall Wärtsilä Energy Marketing & Communications goals as well as the MEA Area business objectives and that each team member knows how they contribute to achieving these targets.

• You guide the team and contribute hands-on to the marketing & communications work, leveraging your areas of expertise, including:

o Creating high quality targeted content which clearly communicates the value Wärtsilä brings to the target group. Localising global materials to fit the focus markets' context.

o Planning and executing integrated marketing and communications campaigns leveraging tactics like digital marketing, media relations, events and conferences.

o Supporting MEA leaders and experts in becoming recognised thought leaders in their area of expertise.

o Communicating and sharing success stories and new developments, internally and externally.

• You are a team player who ensures alignment with the other Energy marketing & communications teams, sharing and adopting best practices and leveraging global materials, channels and campaigns for effectiveness.

• You actively contribute to joint cross-Energy marketing initiatives as part of the Energy Marketing & Communications Management Team.

• You work closely with MEA Growth & Development and Sales (New Build and Services) teams to get input on market situation, stakeholders to target, customer needs, competitive landscape and role of flexibility in focus countries and participate in developing market-specific value proposition and related messaging.

• You set up and foster a network of creative and communications agencies to support marketing & communications efforts in focus countries.

Requirements:

• A Master’s or Bachelor’s degree in marketing, communications or other relevant field of study.

• 5+ years working experience in international B2B marketing and communications within the Energy sector, more specifically the engine power plant solutions and services industry.

• A successful track record of leading a marketing & communications team within a global corporation in the Energy sector.

• A proven understanding of the following energy sector topics:

o The energy transition and energy markets in Middle East and Asia.

o Designing and building flexible power systems to enable renewable energy ramp up.

o Engine power plant technology.

• An ability to quickly understand complex topics and create effective messaging for various external stakeholders and customers.

• A broad and proven marketing and communications skill set covering: external communications and media relations, creating thought leadership content, planning and executing multichannel marketing campaigns, digital marketing and social media, organizing events.

• A demonstrated ability for conceptual thinking.

• Strong planning, project management and prioritisation skills.

• Demonstrated skills of successfully leading cross-regional projects and campaigns.

• Experience in collaborating in a cross-cultural team in a matrix organisation.

• Skills in leveraging a partner network of creative and PR agencies, striving for high quality and effectiveness.

In addition, an ideal candidate:

• Drives Wärtsilä purpose and demonstrates Wärtsilä values.

• Has a business and goal-oriented mind-set.

• Inspires people to take action towards the future goal.

• Drives results with excellent planning and execution skills.

• Is curious to learn and eager to share his / her expertise.

At Wärtsilä we value, respect and embrace all our differences, and are committed to diversity, inclusion and equal employment opportunities; everyone can be their true self and succeed based on their job-relevant merits and abilities.

This is Wärtsilä

Wärtsilä is a global leader in innovative technologies and lifecycle solutions for the marine and energy markets. Our team of 17,000 professionals, in more than 200 locations in 68 countries, shape the decarbonisation transformation of our industries across the globe. Read more on www.wartsila.com.

Responsibilities:

Support the HOD in managing all aspects of risk involving market, liquidity, credit and operational risk.

Assure controls are operating effectively and assist in improving risk control management frameworks,policies,guidelines/procedures and communicating to stakeholders. Responsibilites include but not limited to the following:

• Primary reviewer in charge of new case review, and perform independent credit assessment of credit cases submitted by the front desk business department.
• Perform independent annual credit review of exisiting credit cases (ie. annual and ad-hoc credit reviews).
• Monitor the submission of annual credit reviews to ensure that all the existing credit files are reviewed promptly and timely.
• Perform the periodic risk reports (daily, monthly,quarterly,semi-annual and annual) in accordance with the Routine Report List, and complete credit risk related stress tests.
• Monitor and control market risk, such as FX exposure, bond price, interest fluctuation, hedge effectiveness and etc.
• Complete market risk analysis report,related stress test and provide recommendations to improve the branch's management of market risk.
• Assist in monitoring and control liquidity risk, complete the liquidity stress test and related analysis report.
• Manage the process for developing and enhancing risk policies and procedures, risk indicators, risk limits and approval authorities, to ensure they are in compliance with MAS regulations and policies of Head Office.
• Manage Head Office reporting and enquiries.
• Manage MAS enquiries, internal and external audit enquires.
• Perform ad-hoc duties assigned by the HOD and/or Management.

Requirements:

• Minimum 15 years of enterprise risk management experience predominantly in credit risk market risk, liquidity risk and operational risk in the banking industry.
• Possess a degree in finance with a Master degree in business administration preferred.
• Proficient in Bloomberg, Microsoft Excel or other statistical tools, having ability in programming like VBA, Python etc is preferred.
• Proficient in Mandarin as incumbent having ability to review documents both in English and Chineses is also to correspond with Chineses corporates aas well as colleagues in Head Office.
• Analytical and strong quantitative skilss with good eye for detail.
• Have initiative spirits to conquer the new and complex problems.
• Ability to work under pressure and a good team player and group leader.

About Us

SPH Media is evolving, and we welcome talented individuals to join us in our transformation journey. Our mission is to be the trusted source of news and lifestyle content in Singapore and Asia. As an employer, we are committed to rewarding our people fairly and developing them in their careers. Grow your career in a vibrant and collaborative environment built around a culture of respect and inclusivity. Join us! To work with passionate people who impact lives through the stories they tell.

About the Role

This position is part of a dynamic team, reporting to the Head of Ad Products.

The Digital Development Manager will be responsible for planning and executing audience-centric initiatives across digital touch-points through direct and programmatic channels to support digital revenue growth and deliver audience-solutions that excite our clients.

Your success means being able to increase the adoption of SPH Media’s audience-solutions among our advertisers. This will also require a basic understanding of audience / contextual targeting, audience cohorts, brand safety, IVT, programmatic advertising, ad-servers/ DSPs and digital campaign reporting

Key Responsibilities

• Identify opportunities to create new audience segments that will increase adoption of first-party audience-solutions among our advertisers. Define the segmentation logic for the same.
• Build digital first-party audience segments on Data Management Platform (DMP) partner and Contextual Targeting platforms in adherence to planned taxonomy, brand safety, and ensure their operational availability on all associated platforms (e.g. Point of sale, Ad server, CDP etc).
• Closely monitor the scaling, inventory, and performance of all audiences and update periodically both to reporting manager and to stakeholders from Ad Operations and Ad Sales teams.
• Report the usage of first-party audiences on a monthly basis to the Ad Products team, to Billing and Finance team for invoicing purposes, and to different Product teams for audience revenue recognition.
• Create, maintain and automate reports on audience trends, inventory and performance across digital campaigns for sharing with our advertisers as well as internal stakeholders. Maintain digital performance benchmarks for targeted digital campaigns across different industries.
• Be the custodian of the brand-safety guidelines for digital ad campaigns to ensure that our advertisers’ ads do not appear in a negative context. Align with the Sales team to create and maintain brand safety filters for ads from different industries and products, and work closely with the Ad Operations team to ensure correct usage of filters. Review and update the filters as required.
• Support sales in audience built and recommendation for audience campaign
• Stakeholder management: Work with existing and new partners, vendors to support the Ad Products team’s pilot assignments. Work an ongoing basis with internal Ad Operations, Ad Sales, Data, Tech, Product and Editorial teams.
• Develop new audience related product(s) or packages.

Job Requirements

• 2+ years hands-on experience in digital ad-operations or in digital media agency or publisher operations.
• Understanding of digital marketing concepts such as ad formats, page traffic, inventory, impressions, CPM, CPC, CPA, re-targeting, look-alike audiences, events tags
• Familiar with ad servers and digital platforms (One or more of these : GAM360, GA360, DSPs, SSPs or DMPs)
• Knowledge of digital campaign management workflows
• Preferably exposure to Tableau, Datorama reporting, or other reporting and analytics tools.
• Strong organizational skills and ability to be highly collaborative

The successful candidate will be an integral member of the Global TMT team at OCBC, spearheading strategic initiatives to broaden, expand and deepen relationships for a portfolio of TMT corporate clients globally.

This role involves providing tailored financial solutions, delivering exceptional client service, and driving revenue growth. You are expected to have a deep understanding of the TMT industry with strong client relationships, with proven ability to identify market opportunities and conceptualize ideas, and turning these ideas into deal origination and execution.

Responsibilities

• Origination of corporate and investment banking business across TMT sectors, with deeper focus on Telecommunications and Digital Infrastructure
• Originate and lead execution of mandate covering various product offerings including Structured Finance, Debt Capital Markets, Equity Capital Markets & M&A Advisory, Transaction Banking, Supply Chain Finance and Treasury
• Supervise/prepare financial models with P&L, balance sheet and cash-flow projections based on sound business and market assumptions
• Ensure timely submission of proposals and meeting deal execution timelines
• Mentor junior bankers in terms of origination, technical and execution skills

Requirements

• Degree holder in Finance, Economics or related discipline
• Minimum of 10 years of relevant experience in corporate & investment banking, involving loan syndication, debt capital markets, equity capital markets and merger & acquisition advisory related transactions
• Good knowledge and experience in TMT with focus on Telecom and Digital Infrastructure covering Southeast Asia and North Asian markets
• Strong leadership skills with experience in leading deal teams for origination and execution
• Results-oriented, resourceful and strong business connections in identifying and developing business opportunities. Track record and experience in this aspect will be an advantage
• Develop business strategies and maintain discipline in planning of daily activities to support the strategic directions of the Global TMT team.
• Strong credit and financial analytical skills, experience in industry research

Our client is Fashion brand established in Singapore. Due to their current expansion plan, they are looking for a Social Media Marketing Manager , in hopes of developing the current high performing Marketing team. They are located in the Central area – easily accessible.

Duties of Social Media Marketing Manager:

• Identify and engage influencers (nano, micro, macro) and content creators to align with company goals and projects.
• Maintain and grow relationships with influencers through ongoing communication and outreach, expanding into new demographics.
• Strengthen partnerships with talent via mailings, gifting, and brand initiatives.
• Work with teams to exceed targets in revenue, engagement, and follower growth.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.
• Track and analyze the success of social media campaigns using KPIs.
• Develop and manage an influencer calendar for all social channels.
• Stay updated on trends in social media, influencer marketing, and emerging platforms.

Requirements:

• Degree holder in relevant discipline
• More than 5 years of experience in handling social media platform, typically Fashion Retail Industry
• Possess a rich network of KOL/ Influencer for branding purpose

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

Email Address: [email protected]

Recruitpedia Pte. Ltd.
EA License No. 19C9682
EA Reg. No. R22108850 (Chan Mun Mun)

Our client is a local company, one of the leading Environmental Services provider. They are looking for a Digital Marketing Executive to assist their Sales & Marketing team for the next phase of their business. They are located in West.

Duties of Digital Marketing Executive:

• Design and implement digital marketing strategies to promote cleaning services/products and support recruitment, targeting key audiences with tailored approaches.
• Plan and manage multi-channel campaigns that highlight service and job benefits, focusing on brand values, growth potential, and engagement.
• Optimize website content for industry-specific keywords and manage PPC/SEM to drive traffic for services and job opportunities.
• Execute social media strategies to increase brand visibility, showcasing company values and job openings on platforms like TikTok, Instagram, and Facebook.
• Oversee SEO-optimized content creation, including blogs, videos, and infographics that promote services and career opportunities.
• Develop targeted email campaigns for service leads and recruitment, using segmented lists for tailored messaging.
• Monitor digital marketing performance, providing reports with actionable insights to enhance strategy and ROI.
• Implement strategies to attract quality leads for services and top job candidates, focusing on conversion optimization.
• Strengthen employer brand through engaging recruitment content, showcasing culture and role highlights.
• Allocate and monitor digital marketing budgets, ensuring effective resource use and staying within budget.

Requirements:

• Minmum 1 year experience
• Minimum Degree in relevant discipline
• Comfortable to work in fast-paced environment
• Must have strong social media marketing experience

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv. We regret that only shortlisted candidate will be notified.

Email address: [email protected]

Recruitpedia Pte. Ltd.

EA License No. 19C9682
EA Reg. No. R24124884 (Tham Wei Sik)

Working location: Orchard

Working hours: 10am to 6pm (Monday to Friday)

Are you a social media wizard with a knack for creating scroll-stopping content? Join us as a Social Media Marketing Executive and take charge of building an irresistible online presence that drives engagement and grows our brand!

• Develop and execute creative content strategies for platforms like Instagram, Facebook, TikTok, LinkedIn, and YouTube
• Manage daily posting schedules, monitor account activity, and engage with followers to foster community growth
• Use tools like Meta Business Suite, Google Analytics, or social media insights to analyze campaign performance and optimize strategies
• Plan and run paid social media ad campaigns, ensuring maximum ROI and audience reach
• Stay ahead of social media trends, viral challenges, and platform updates to keep our content fresh and relevant
• Work closely with graphic designers, content writers, and other departments to create cohesive campaigns that align with brand objectives
• Identify and collaborate with influencers or brand ambassadors to amplify social media efforts
• Address customer feedback or social media crises promptly and professionally to uphold brand reputation

Why Join Us?

• Be part of a creative and innovative team passionate about making an impact online
• Enjoy a flexible, dynamic work environment where your ideas are valued
• Competitive salary and bonuses tied to campaign performance
• Opportunities to grow and expand your expertise in social media marketing

REQUIREMENTS

• Minimum Diploma and above
• Strong understanding of platform algorithms, social trends, and audience behaviors
• Excellent communication and storytelling skills with an eye for aesthetics
• Ability to multitask, meet deadlines, and work both independently and collaboratively
• Passion for digital innovation and a strong creative flair

Bring your social media magic to our team and help us create campaigns that inspire, engage, and leave a lasting impression. Apply now and let’s go viral together!

EA Reg. Number: R21100629

EA License Number: 22C1278

BullionStar is a leading bullion dealer specializing in Investment Precious Metals and offering secure storage solutions. With a wide range of products and services, we are committed to providing exceptional value and service to our customers. As part of our ongoing efforts to engage and connect with our audience, BullionStar continually invests in enhancing our digital presence, including a growing focus on social media platforms. We strive to deliver informative, relevant, and high-quality content that resonates with our global community.

Job Description

BullionStar is seeking a creative and dynamic Digital Content Specialist to join our marketing team. This role is pivotal in expanding our brand’s reach through high-quality video content on platforms such as YouTube, as well as driving engagement on our social media channels. The ideal candidate will have hands-on experience in videography, video editing, photography, and a deep understanding of social media trends. This is an exciting opportunity to create compelling digital content that elevates BullionStar’s presence across various platforms while driving customer interaction and brand awareness.

Key Responsibilities:

Social Media Content Creation

• Develop and execute video content strategies for YouTube, Instagram, and Facebook, in alignment with BullionStar’s marketing objectives.
• Create and maintain a content calendar to ensure a steady flow of engaging video content across platforms.
• Research trending topics and incorporate them into video content to boost audience engagement.

Video Production & Editing

• Pre-production: Collaborate with the marketing team to brainstorm video concepts that resonate with BullionStar’s audience.
• Write scripts and create storyboards to guide video production.
• Production: Set up video shoots, managing lighting, sound, and camera operations to ensure high-quality footage.
• Post-production: Edit raw footage, adding graphics, music, and effects to produce polished, professional videos for distribution.

Content Optimization & SEO

• Optimize video titles, descriptions, and metadata for SEO, ensuring content is discoverable and engaging.
• Create eye-catching thumbnails and incorporate SEO best practices to drive clicks and views.
• Analyze performance metrics to fine-tune video content and strategies, ensuring continuous improvement in audience engagement.

Performance Tracking & Reporting

• Monitor video performance across social media platforms, tracking key metrics like views, comments, shares, and engagement rates.
• Prepare and present performance reports, highlighting insights and trends to improve future content.
• Adjust strategies based on analytics to optimize content effectiveness and reach.

Collaboration & Coordination

• Work closely with the marketing and design teams to ensure video content aligns with broader business goals and branding guidelines.
• Collaborate with external vendors or freelancers for specialized content production when required.

Trend Research & Innovation

• Keep up with the latest video production techniques, social media trends, and digital marketing strategies.
• Test new video formats, tools, and trends to keep content fresh and innovative, ensuring BullionStar stays ahead of the curve.

Qualifications:

• 2-3 years of experience in social media content creation, video production, and digital marketing on platforms like YouTube, Instagram, and Facebook.
• Proficient in video editing (e.g., Adobe Premiere Pro), social media analytics tools, SEO, and content optimization.
• Creative, detail-oriented, self-motivated, and a team player with strong communication skills.

Location

The job location is at 45 New Bridge Road. This bustling location is located in between Chinatown and Clarke Quay with the Clarke Quay MRT located just across the road making commuting easy.

Salary and Benefits

The salary is dependent on your capability, experience and skills. The typical starting salary is from SGD 3,000 to SGD 5,000 per month for a driven candidate plus up to three month's bonus salary. BullionStar furthermore offers reimbursement of medical bills and access to an employee health and fitness benefit program.