Job Description

Position Summary:

The Marketing Manager at Chello is a seasoned and visionary leader responsible for driving the overall marketing strategy and fostering innovation. This role demands a unique blend of strategic thinking, creativity, and analytical prowess. As a key member of our leadership team, the Marketing Manager will oversee the development and execution of comprehensive marketing plans to drive brand awareness, customer engagement, and revenue growth.

We are seeking a results-oriented leader with a track record of delivering exceptional outcomes and the ability to mentor and inspire cross-functional teams. The Marketing Manager will play a pivotal role in shaping our marketing direction, identifying new opportunities, and ensuring our brand remains a trailblazer in the industry. This position requires a forward-thinking individual who can lead and guide our marketing initiatives to new heights of success.

If you're a strategic visionary with a passion for marketing excellence and the ability to lead and inspire, we invite you to join Chello and be a driving force in our company's continued growth and success.

Key Responsibilities

Strategy Development:

- Creative Vision: Infuse creative thinking into marketing strategies to captivate audiences and set our brand apart in the fashion e-commerce industry.

- Data-Driven Insights: Leverage analytical skills to interpret data, identify trends, and shape marketing strategies for maximum impact.

Digital Marketing:

- Innovative Content: Oversee the creation of compelling, on-brand content that resonates with our target audience, showcasing a unique fashion perspective.

- SEO and SEM: Apply analytical thinking to SEO and SEM efforts to optimize website visibility and drive organic and paid traffic effectively.

- Experimentation: Encourage a culture of experimentation, A/B testing, and data-driven decision-making to refine marketing campaigns.

Brand Management:

- Creative Brand Expression: Continuously evolve and express the brand's identity creatively across all marketing materials.

- Partnerships and Influencer Collaborations: Identify strategic partnerships and influencer collaborations that align with our brand's creative vision.

Analytics and Reporting:

- Performance Metrics: Define performance metrics and KPIs, analyzing and interpreting data to refine strategies and deliver measurable results.

- Conversion Optimization: Apply analytical insights to optimize the conversion funnel, improving the online shopping experience.

Budget Management:

- Resource Allocation: Effectively allocate resources, making data-backed decisions to maximize the return on marketing investments.

Team Management:

- Creative Leadership: Lead a creative team by fostering a creative and data-driven work environment, encouraging experimentation and growth.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field (Master's degree is a plus).

- Proven experience in fashion e-commerce marketing at least 3 years and above.

- Proficiency in digital marketing tools, analytics platforms, and e-commerce technologies.

- Strong understanding of fashion industry trends and consumer behaviour.

- Exceptional creative thinking and a passion for developing innovative marketing campaigns.

- Analytical mindset, with a keen ability to derive insights from data.

- Strong communication, leadership, and project management skills.

Who We Are

At Inchcape Singapore, we operate a multi-brand vertically integrated business model, distributing and retailing world leading marques. We pride ourselves on the amazing team, products and services that we have built and represent. The driver behind our growth and reliable brand is OUR PEOPLE.

Job Responsibilities

Accounts Payable

• Manage and monitor the work performed by GBS, ensure accuracy and completeness in accordance with accounting principles and all relevant regulations, laws and standards, smooth month end/year end closing and no material adjustment raised by auditor. This includes review the transaction, journal, accounts reclassification, accrual etc.
• Monitor the creditor aging report closely and ensure no overpaid & overdue invoice which will jeopardize company reputation.
• Manage escalation point on Open PO, GRIR and resolve the long outstanding.
• Review the hedging request submitted by GBS and ensure we have sufficient coverage and reduce the currency risk exposure.
• Key contact to resolve any invoice or payment discrepancy issue with GBS, external party(vendor), business operation.
• Key person to deal with any audit issue related to Accounts Payable function include external audit, any regulatory bodies or internal audit team.
• Treasury support for cashflow forecast, change of bank authorisers, banker guarantee application etc

Accounts Receivable

• Manage and monitor the work performed by GBS, ensure accuracy and completeness in accordance with accounting principles and all relevant regulations, laws and standards, smooth month end/year end closing and no material adjustment raised by auditor. This includes review the transaction, journal, receipt allocation/application, debtor provision, till control recon etc.
• Monitor the debtor aging report closely, minimise the overdue debtor.
• Review balance sheet schedules relating to accounts receivable functions include bank reconciliation and follow up the aged item with GBS and business operation.
• Key contact to resolve any invoice or collection discrepancy issue with GBS, external party(customer), business operation.
• Key person to deal with any audit issue related to Accounts Receivable function include external audit, any regulatory bodies or internal audit team.

Others

• Provide technical expertise and advice on accounting related matters to GBS, business operation.
• Lead and drive SAP ERP system implementation / new business development and recommend improvements to workflow and processes.
• Other ad-hoc duties as required and/or assigned.

Job Requirements

• Bachelor's degree in Accounting. CPA is a plus.
• Strong technical accounting background and with supervsiory experience.
• At least five years relevant experience is required. Past experience in a shared service environment is preferred.
• Proficiency with Microsoft Office applications, i.e. Microsoft Excel, Power point and Word especially good command of advance Microsoft Excel formulas and functions.
• A hands-on leader with demonstrated skill in leading, building and nurturing finance teams to support business strategies and goals.
• Strong organisational, problem-solving and analytical skills
• Excellent written and verbal communication skills, including ability to interact effectively with all levels within the organization.
• Good time management to meet deadline and able to multitask in a dynamic and fast-paced environment.
• High level of motivation, enthusiastic and proactive.
• Ability to identify process improvement opportunities and make it happen.