ROLE OVERVIEW
The Graphic Designer, Social & Content Executive, is a key support position, based out of the Mandala Club premises in Singapore, and responsible for creative output, assisting with the coverage of events, marketing and internal communications initiatives aimed at the Mandala Club membership community.
This includes coverage of events, marketing, internal communications across the Mandala Club and its projects that support the global membership community as well as shareholders, investors and potential/existing brand partners. Based on the business needs this role may be required to work out of different business locations.
● Acting as a central point of contact to help execute and coordinate the gathering and dissemination of content and information for member- oriented communications as well as the design and creation process for all member-facing marketing tools. Proposing and executing content capture and creation for socials, editorials, newsletters,
● Playing a key role in supporting the ongoing creative evolution, relevance and innovation of the in-house members' events program and engagement, helping to coordinate relationships with members, team members, powerful and influential creative entities to deliver brand-defining events.
● This role operates with the guidance of the Director of Marketing & Partnerships and the Head of Marketing.
KEY OBJECTIVES & DELIVERABLES.
● Assist with the planning and execution of an integrated content line-up in support of marketing and communications projects, and promotional initiatives for the Mandala Club, including member mail outs, tool and content creation, social posts, bespoke programming and other ways of creating brand / project awareness as required.
● Be a champion for the members' omni-channel user journey. Web/Socials -> app -> physical space -> concierge/relationship management, and beyond.
● Take personal responsibility for supporting in the assembling and collating regular Mandala Club members newsletters, gathering together events, news, editorial and content.
● Responsible for creating all Mandala Club in-club print collateral and promotional materials.Work closely with the Creative Studio, to assist with the creation of compelling and professionally delivered content (including the capturing and swift editing of still images and video footage from members events) for the Mandala Club website and newsletters, ensuring material is on brand, up to date, and delivered against deadline(s).
● Support in the growth and management of the Mandala Club social media accounts with members, future members and partners in mind, by helping to source and provide topical, informative, smart, engaging and effective content.
● Through utilising an extensive and varied personal network of contacts, contribute ideas for event concepts and opportunities for the monthly Mandala Club members' event calendar.
● Work closely with the Mandala Club operations team to ensure the production and execution of photoshoots, collaterals, and club activations are expertly coordinated, and that event details are correctly communicated.
● Spot trends and keep a watchful eye on the marketing / communications and event activity of competitor members clubs and arts organisations, updating the team when appropriate.
● Compile information for weekly status reports on current and planned marketing activity, as well as providing support on presentations and decks as required.
● Take part in Marketing/Communications and events brainstorms to contribute ideas.
SOCIAL MEDIA
● Develop integrated, engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
GRAPHIC DESIGN & VIDEO EDITING
● Proficient Graphic Design and Video Editing skills required for the respective content reflecting the Club, its restaurants & bars, events & programs, and digital content Proficient Graphic Design skills required to create or update all menus.
● Proofread (and edit) all customer-facing collateral to ensure copywriting is on brand and accurate.
● Create and curate photo and video assets with internal photography and videography equipment for respective campaigns.
