Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Job Description

• Plan marketing campaign and schedule for upcoming promotion and product awareness
• Manage company online and media platform to develop all creative advertisements (Facebook, Website, SGcarmart, Carousell, Marketing Blast) for all departments in Think One Group including after office hour
• Develop all artwork and create media materials for events and occasions.
• Copy-writing for created artwork to be use for advertising platform to engage audience
• Assign leads asap or latest within an hour (inclusive of after office hour) on CRM system to salesperson and follow up on the lead status
• Manage all incoming emails, WhatsApp, Facebook and phone calls enquires
• Prepare weekly marketing report on respective departments
• Any other ad hoc duties assigned by the management
• Assign all leads/enquiries received on weekends within an hour

Job Requirement

• At least 2 Year (s) of working experience in the related field is required for this position.
• Bilingual
• Minimum Diploma in Marketing and Communications related.
• Good communication skills

• Business planning and strategy: develop and implement strategic business plans to drive growth and achieve revenue targets.
• Collaborate with internal stakeholders to align business objectives and strategies.
• Oversee and handling day to day operations.
• Visiting external customers, retailers, wholesalers. Maintaining exciting customers and expending new potential customers.
• Meet or achieved yearly sales target set by Company management.
• Manage Company marketing budget and expenses.
• Any other ad-hoc duties as assigned.
• The Company reserves the right to second you to any of our related company (included overseas company) to perform any duties assigned to you.
• Experience in the marine & offshore industry in Southeast Asia is an advantage.

Others

• Remuneration: Basic + Commission based incentives

As the Marketing Manager, you will be responsible for crafting and executing a comprehensive marketing strategy designed to drive revenue growth, increase brand awareness and accelerate growth marketing. You will collaborate closely with various departments to ensure seamless marketing campaign execution while managing the marketing budget to maximize results. You’ll have the opportunity to influence key initiatives related to customer acquisition, sales growth, and overall brand expansion.

DUTIES & RESPONSIBILITIES

1. Driving Growth & Revenue:

• Create and implement strategies to boost brand awareness and increase revenue growth through customer acquisition, member’s retention and loyalty
• Focus on identifying opportunities and using performance-based channels such as CRM and loyalty programs to drive revenue
• Develop strategies to attract new customers and members, using customer segmentation and automation tools for targeted marketing to improve sales performance

2. Sales Marketing Strategy, Planning & Execution:

• Drive sales through effective marketing campaigns for brand launch, seasonal promotion and golf fest and events
• Conduct strategic analysis of the competitive landscape and perform detailed data analysis to derive insights for designing effective sales and marketing plans
• Develop and implement localized end-to-end sales and marketing initiatives, including collaboration with internal departments, brand owners and agencies

3.Budget Management & Business Analytics:

• Take ownership of the P&L and budget for all sales and marketing initiatives
• Manage the marketing budget efficiently to maximize ROI while ensuring compliance and proper documentation
• Analyse marketing performance data to measure success and optimize strategies. Use A/B testing and data insights to continuously improve marketing efforts and track ROI
• Implement systems to track and report sales and marketing performance systematically

4. Brand Building & Collaborations:

• Strengthen the brand’s identity across all channels and collaborate with brand owners through strategic partnerships to evaluate organizational goals
• Plan and execute multi-channel brand marketing across digital, social media and email, ensuring strong content marketing that aligns with growth objectives

5. Team Collaboration & Stakeholder Management:

• Work closely with other Heads of Departments, promoting creativity and collaboration. Coordinate with other departments to ensure alignment with overall company goals.
• Engage with internal and external stakeholders to optimize outcomes.
• Manage relationships with external agencies and ensure compliance with enterprise governance frameworks.

Experience and Skills:

• Diploma / Bachelor’s Degree in Business/Marketing or equivalent experience from which comparable knowledge and job skills can be obtained
• Minimum 5 years in marketing at leading FMCG company with a focus on growth marketing
• Skilled in developing and executing strategic marketing initiatives
• Excellent written and verbal communication skills.
• Experienced in handling marketing budgets and optimizing ROI
• Familiar with tools such as Google Analytics, CRM tools and marketing automation platforms
• Good understanding of managing both organic and paid marketing efforts across platforms like Google, Facebook, TikTok, Instagram, and email.
• Experience leading cross-functional teams, and partnering with external agencies
• Self-starter, resilient, able to react quickly in a fast-paced environment, can collaborate effectively across teams.

IN Financial Technology Holdings is a privately held Fintech with humble beginnings as Cash-in-Asia, expanding our business through organic growth and acquisition in the region. We operate five fully licensed subsidiaries and offer Lending, Digital Banking, crowdfunding, and remittance solutions to Micro and Small Enterprises (MSME) in SE Asia.

Today, INFT, our flagship Community-Driven Digital Business Account, provides more straightforward ways to manage, access, send, and spend money in partnership with regulated payment service providers.

IN REMIT is a licensed payment institution by MAS that provides retail remittance services for individuals and business payments.

Job description

We are seeking a passionate and dynamic individual to spearhead our company's marketing initiatives. This role is perfect for someone eager to learn, grow, and make a significant impact on our business. As a Marketing Executive, you will have the unique opportunity to develop a marketing plan from scratch, execute campaigns, and contribute directly to the company's growth.

What you should bring along

• Familiarity with Canva, Adobe Creative Suite, or HubSpot marketing tools.
• Knowledge of social media platforms and analytics tools.
• Strong writing and content creation ability.
• Eye for design and branding consistency.
• Excellent communication and interpersonal skills.
• Time management and organizational abilities.
• Eagerness to learn and adapt to new challenges.

Responsibilities

• Define and execute the marketing and communication activities according to our marketing plan
• Coordinate all marketing activities to generate leads
• Collaborate with other teams to promote offerings
• Inform clients and prospects of products and services through creative marketing strategies
• Track performance of all marketing campaigns

Qualifications

• Bachelor's degree or equivalent experience
• 3+ years' experience in marketing
• Ability to multi-task
• Strong verbal, written, and organizational skills

POSITION SUMMARY

• Plan and manage all marketing, advertising, publicity, and promotional events for the assigned brand(s) according to set guidelines

• Manage Public Relations, event, creative and production agencies

• Support the store Business Goals

• Support the CRM and increase existing base of VIP customers

KEY AREAS OF RESPONSIBILITIES

• Organize and oversee advertising / communication campaigns and promotional events

• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures

• Translate copy for marketing distributions (social media posts, EDMs, press releases etc)

• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities

• Monitor progress of campaigns using various metrics and submit reports of performance

• Collaborate with managers in preparing budgets and monitoring expenses

• Make periodical store visits to better understand the business marketing needs

• Build effective working relations with Brand Manager and store teams

• Monthly engagement with Store Manager at store level

REQUIREMENTS

• Minimum a Diploma / Degree in Marketing

• Minimum 2-3 years & above of solid working experience in marketing planning, promotional programs development and execution, with excellent commercial insight and good analytical skill

• Good working knowledge of Ecommerce, digital media, media strategy, marketing, or retail marketing

• Agency experience preferred

Key Responsibilities:

1. Offline Marketing Strategy: Develop and implement comprehensive offline marketing strategies to support the company's goals and objectives.
2. Collateral Development: Conceptualize, design, and produce offline marketing collaterals such as brochures, flyers, posters, and promotional materials that effectively communicate our value proposition and key messages.
3. Event Management: Plan, coordinate, and execute offline events including trade shows, conferences, seminars, and workshops. Manage all aspects of event logistics, from venue selection and booth setup to attendee engagement and post-event follow-up.
4. Print Advertising: Identify opportunities for print advertising in relevant publications, negotiate advertising placements, and oversee the creation and production of print ads.
5. Direct Mail Campaigns: Develop targeted direct mail campaigns to reach potential customers and drive engagement. Manage the end-to-end process, including audience segmentation, content creation, printing, and distribution.
6. Partnership Marketing: Collaborate with partners and vendors to explore co-marketing opportunities such as joint events, co-branded collateral,and cross-promotions.
7. Budget Management: Manage the offline marketing budget effectively, ensuring maximum ROI and cost efficiency in all initiatives.
8. Measurement and Analysis: Track and analyze the performance of offline marketing campaigns and initiatives. Utilize data and insights to optimize strategies and improve outcomes.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in offline marketing, preferably within the technology or SaaS industry.
• Strong creative and design skills, with proficiency in graphic design tools such as Adobe Creative Suite.
• Excellent project management skills, with the ability to multitask and prioritize in a fast-paced environment.
• Exceptional written and verbal communication skills.
• Strategic thinker with a results-driven mindset.
• Detail-oriented with a keen eye for design and messaging.
• Ability to work both independently and collaboratively within a team.
• Knowledge of marketing analytics tools and techniques is a plus.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies for all of our tech products, focusing on blockchain and NFTs.
• Work closely with product development teams to ensure marketing efforts resonate with and enhance our brand and product vision.
• Drive innovation in our marketing approaches, adapting to new trends and tools in the industry.
• Craft marketing messages that align with our core values, highlighting the simplicity and sophistication of our products.
• Oversee the entire marketing life cycle, from concept through execution and analysis, to create impactful narratives for a global audience.
• Collaborate with cross-functional teams, including Sales and Product, for cohesive marketing strategies.

Qualifications:

• Demonstrated ability to execute innovative marketing strategies effectively.
• Openness to training in blockchain and NFTs, with existing knowledge being a significant plus.
• Strong collaboration skills, capable of working across various teams in a dynamic environment.
• Proficiency in online marketing tools and platforms such as WordPress, Google Slides, PowerPoint, Figma, and Canva.
• Bachelor's degree in Business, Marketing, or a related field; advanced degree is a plus.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

• Identify target audiences, objectives, and desired outcomes of marketing campaign.
• Research and develop a marketing strategy, and evaluate success strategy.
• Develop the content of marketing campaigns.
• Stay up-to-date on current marketing trends and popularity.
• Manage and allocate budget correctly for company.
• Degree in mass communication / marketing / digital marketing

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn’t be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.

We’re a young and energetic company, we’ve had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.

That brings us to you, and what you’ll be joining. Our teams are smart and diligent and take ownership of their work – they’re confident in their work but know how to collaborate with open ears and a spirit of learning. If you’re down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.

Check out our other brands:

levoit.com | cosori.com | etekcity.com | pawsync.com

What you will do at VeSync:

1. Collaborate with internal brand teams to optimize resource sharing and support brand development in the Asia Pacific market.
2. Responsible for the output and sharing of localized e-commerce copywriting and retail channel marketing materials to ensure that the content meets the needs of the regional market.
3. Work closely with the sales team to promote the planning and implementation of agent product promotion and promotion projects. This includes budgeting, project planning and execution, as well as promoting the agency's media, influencer and advertising communication activities.
4. Establish and operate brand assets in the regional (Southeast Asia and Australia) market, including official website, social media official account, email marketing and APP content localization;
5. Assist in product market research, output regional brand growth strategy, and support continuous brand promotion.

What you bring to the role:

1. Proficient in English and Chinese as working language, overseas study/work background is preferred, mastery of Southeast Asian, Russian, Indian minority languages is preferred;
2. At least three years of brand marketing experience in overseas markets, with a solid marketing theory system, understand the promotion logic of overseas brands, familiar with 3C or home appliance industry is preferred;
3. Understand the culture, users and consumption habits of the Asia-Pacific market;
4. Excellent teamwork, communication and learning skills, able to quickly adapt and efficiently execute brand marketing tasks in overseas markets, and promote business growth and brand development.

Job Highligts

• Prime location at Ngee Ann City
• Singapore's only high end private jewellery company, with magnificent decoration and elegant working environment
• Attractive above market remuneration with 13th month and year-end bonuses
• Training will be provided

Responsibilities

• Execute marketing strategies and marketing plan developed by the Marketing Director
• Execute and promote DPM brand marketing strategy developed by the Marketing Director
• Worked with Sales Department to complete the execution and coordination of DPM brand annual exhibition
• Execute and follow up on DPM's media marketing strategy and advertisement
• Follow up with external media
• Cooperate with the Marketing Director to manage the team and cooperate with the sales team to jointly complete the company KPI

Requirements

• At least 1 year of marketing and team management experience, preferably those in the luxury and high-end jewelry industry
• Has strong media resources and channel resources
• Time management skills, strong leadership and communication skills
• Singapore Citizen or Permanent Resident. Company will consider applying for work permits for those extremely good performers

Job Overview

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and enhance our brand presence in the construction sector. The ideal candidate will have a strong background in marketing, excellent communication skills, and the ability to thrive in a fast-paced environment.

Key Responsibilities

• Strategy Development: Develop and implement comprehensive marketing strategies to drive business growth and enhance brand visibility.
• Campaign Management: Plan and execute marketing campaigns across multiple channels, including digital, print, and events.
• Content Creation: Create engaging content for websites, social media, email campaigns, and promotional materials.
• Market Research: Analyze market trends, competitors, and customer preferences to identify new opportunities.
• Brand Management: Oversee brand consistency across all platforms and materials.
• Collaboration: Work closely with sales, operations, and project teams to align marketing efforts with business goals.
• Budget Management: Manage marketing budgets and optimize spending for maximum ROI.
• Performance Analysis: Track and report on campaign performance, providing insights and recommendations for improvement.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• Proven experience as a Marketing Manager, preferably in the construction or related industry.
• Strong understanding of marketing principles, strategies, and best practices.
• Proficiency in digital marketing tools and platforms (e.g., SEO, Google Ads, social media).
• Exceptional written and verbal communication skills.
• Creative thinker with excellent organizational and project management skills.
• Ability to analyze data and translate insights into actionable strategies.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

About Us

Ace Business Pte Ltd is a growing technology solutions provider focused on delivering innovative and reliable services to our clients.

We’re looking for a passionate and detail-oriented Marketing Assistant to support our marketing efforts and help drive brand visibility.

As a Marketing Assistant, you will:

• Assist in Campaigns: Support the planning and execution of marketing campaigns across various platforms.
• Content Support: Help create and manage content for social media, email newsletters, and the company website.
• Organize Materials: Coordinate the preparation of marketing materials, brochures, and presentations.
• Monitor Metrics: Track and report on the performance of marketing activities.
• Administrative Support: Handle day-to-day administrative tasks for the marketing department.

To excel in this role, you should have:

• Experience: 0–2 years in marketing or a related field (fresh graduates are welcome to apply).
• Skills:Basic understanding of social media platforms and digital marketing tools.
  Good communication and organizational skills.
  
• Personality: A team player with a positive attitude and willingness to learn.
• Education: Diploma in marketing, business, or a related field (preferred).

Why Join Us?

• Learning Opportunities: Gain hands-on experience in marketing and grow your career.
• Dynamic Environment: Work in a supportive and collaborative team.
• Exciting Projects: Contribute to impactful marketing campaigns.

Marketing Manager Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Increasing brand awareness and market share.
• Coordinating marketing strategies with the sales, financial, public relations, and production departments.
• Developing and managing the marketing department's budget.
• Overseeing branding, advertising, and promotional campaigns.
• Managing the marketing department's staff.
• Preparing and presenting quarterly and annual reports to senior management.
• Promoting our brand at trade shows and major industry-related events.
• Keeping informed of marketing strategies and trends.

Marketing Manager Requirements:

• Bachelor's degree in marketing, finance, business administration, or similar.
• A master's degree in a relevant field will be advantageous.
• At least two years' experience as a marketing manager.
• Proficiency in electronic marketing automation software such as HubSpot Marketing and Bitrix24.
• Extensive knowledge of marketing strategies, channels, and branding.
• Superb leadership, communication, and collaboration abilities.
• Exceptional analytical and problem-solving skills.
• Strong time management and organizational abilities.

Job Summary

Join our team as a Marketing Intern and dive into an exciting adventure where you'll gain hands-on experience in the vibrant world of marketing! This internship offers the perfect playground for a motivated individual to explore digital marketing, unleash their creativity in content creation and master the art of social media management! If you're passionate about marketing, hungry to learn, and ready to make a splash in our Academy's success, we want you!

Key Responsibilities

• Develop creative ideas and write scripts for social media content
• Create, direct, record, and edit engaging video content for social media platforms
• Craft compelling social media posts
• Assist in planning and executing digital marketing campaigns across social media platforms
• Help manage and grow our social media presence by scheduling posts, interacting with followers, and analyzing engagement metrics
• Conduct research on industry trends, competitor activities, and target audience preferences to inform marketing strategies

Requirements

• Willing to commit to a 4 to 6 months internship
• Currently pursuing or recently completed a diploma in Marketing, Communications, or a related field
• Strong written and verbal communication skills
• Proficiency in using social media platforms (e.g., TikTok, Instagram, 小红书)
• Proficiency in video editing skills (CapCut and/or Premiere Pro)
• Basic design skills (Canva/Illustrator/Photoshop)
• Basic knowledge of digital marketing tools and techniques
• Creativity and a keen eye for detail in content creation
• Ability to work independently and as part of a team
• Excellent organizational and time management skills

Benefits

• Opportunities for professional growth and development
• Gain valuable hands-on experience in various aspects of marketing
• Work in a dynamic and supportive environment
• Flexible work arrangements, including hybrid options
• Potential for future career opportunities within Speech Academy Asia

How to Apply

• Interested candidates are invited to submit their resume to humanresource@speechacademyasia or WhatsApp to 8590 4662!

Company Overview:
Our group of four companies, covering a range of industries, is looking for a talented Singaporean Marketing Assistant or Marketing Executive to manage and expand our digital presence. This full-time role requires a proactive individual fluent in Mandarin to enhance social media engagement, create impactful content, and drive innovative marketing strategies.

Key Responsibilities:

• Manage social media accounts and online presence, actively engaging audiences to build brand awareness.
• Generate leads and handle marketing communications on the company’s social media platforms.
• Write compelling copy, design promotional materials, and create engaging content.
• Develop and execute digital marketing campaigns across various channels.
• Monitor and analyze the performance of digital campaigns, with recommendations for optimization.
• Conduct photography and videography at our outlets; edit materials as needed and create content aimed at upselling products.
• Compile, edit, and post before-and-after photos to showcase results and maximize visual impact.
• Identify industry trends and marketing opportunities for innovation.

Requirements:

• Singaporean only.
• 2-5 years of experience in marketing, particularly digital content.
• Background in digital marketing or related field; professional certification is a plus.
• Proficient in design software with a strong eye for detail and aesthetics.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Word, Excel, and other administrative applications.
• Self-driven, flexible, and proactive, with a strong interest in the SME environment.

Attributes:

• Passionate about creativity and innovation in marketing.
• Detail-oriented with strong initiative and the ability to work both independently and within a team.

Working Hours:

• Monday to Friday: 9:00 AM – 6:00 PM
• Saturday: 9:00 AM – 1:00 PM

Salary: SGD 2,500 - 3,500

To Apply: Please submit your resume and a brief cover letter highlighting your experience and suitability for this role. For a quick interview arrangement, please contact us at 89338481 or via WhatsApp.

Job Types: Full-time, Permanent

• Plan, execute, and monitor marketing campaigns across various platforms (e.g., digital, social media, traditional).
• Manage campaign budgets, schedules, and resources efficiently.
• Track and analyze campaign performance, adjusting strategies as needed for optimization.

Skills and Competencies:

1. Strategic Thinking:Ability to think critically and develop effective strategies to meet company objectives.
   
2. Digital Marketing Expertise:Proficient in digital marketing tools and techniques, including SEO, SEM, Google Analytics, email marketing, and social media management.
   
3. Data Analysis and Interpretation:Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
   
4. Creativity:Ability to develop creative campaigns and solutions that resonate with target audiences.
   
5. Leadership and Team Management:Proven ability to lead and motivate a team while collaborating across departments.
   
6. Communication Skills:Excellent verbal and written communication skills for internal and external audiences.
   
7. Project Management:Strong organizational skills with the ability to handle multiple projects and deadlines simultaneously.
   
8. Customer Focus:Ability to understand customer needs and deliver effective marketing solutions.
   

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

• Deploy successful marketing campaigns and own their implementation from ideation to execution

• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS

• Build strategic relationships and partner with key industry players, agencies and vendors

• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

• Oversee and approve marketing material, from website banners to hard copy brochures and case studies

• Measure and report on the performance of marketing campaigns, gain insight and assess against goals

• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor’s degree in marketing, business or any other relevant field

• Sound understanding of marketing fundamentals and tactics

• Creative thinking and problem-solving ability

• Leadership and project management skills

• Knowledge of digital marketing and social media marketing strategies

• Excellent verbal and non-verbal communication skills

• Proficiency with marketing tools and software

• Proficient in marketing research and statistical analysis

• The ability to work under pressure.

• Availability to work within opening hours (e.g. evenings, holidays, weekends).

An exciting opportunity has arrived at The Garcha Group, Singapore’s boutique hotel group currently with the following hotels:

- Maxwell Reserve, Autograph Collection Hotel (Marriott);

- Duxton Reserve, Autograph Collection Hotel (Marriott);

- The Vagabond Club, a Tribute Portfolio Hotel (Marriott);

- The Serangoon Club, a Tribute Portfolio Hotel (Marriott).

Garcha Group Benefits:

- As an associate of a Marriott hotel, you, your parents or parents-in-laws, children, spouse/domestic partner and siblings are eligible for discounts on F&B and room rates in 7,000+ hotels world-wide.

- As an associate of a Marriott hotel, you have access to the “Global Learning + Development” tool which creates for you personalized learning experiences designed to help you thrive in their Marriott career journey. (see attached for full Marriott benefits)

- 2 nights yearly staycation including all meals and beverage (incl. alcoholic) in any of the 4 Garcha Group hotels in Singapore.

- 20% off Food & Beverage at all Marriott

We are looking for candidates who can build The Garcha Group brand digitally on all platforms leading to direct measurable revenue for all hotel rooms and F&B outlets.

Responsibilities include but are not limited to:

- Be a brand guardian for The Garcha Group, setting the tone as well as the look & feel ofall communication.

- Create and execute social media calendar for daily content on social channels such as

Facebook and Instagram.

- Create and execute EDM schedule.

- Review and respond to all reviews on social media, Marriott and OTA channels within 24

hours.

- Initiate and maintain a yearly schedule of events for marketing campaigns.

- Plan, coordinate and execute marketing campaigns both room-side as well as F&B at

property level, enabling more customized and need based marketing.

- Create and organise photography, videography and associated editing for all marketing

needs.

- Maintain and update Marriott and "vanity" hotel and F&B websites' content to ensure all

communication is up-to-date and on brand

- Create and ensure version control of all graphic collateral assets in all departments of all

hotels and F&B.

- Coordinate PR events with and independently from PR company, and continue

relationships/partnerships.

- Assess, recommend, and develop and maintain relationships with influencers, through a

planned schedule of invitations to hotel inspections and hosted events.

- Respond to all emails within 24 hours regarding any marketing and influencer

opportunities.

- Be up to date with online, above the line, below the line market trends and new

developments.

- Actively monitor competitors' online, above the line, below the line marketing programs

- Identify other online marketing opportunities to increase brand and hotel awareness from

time to time.

- Drive traffic and conversion for the F&B dining venues website, ensuring offers are relevant to the market and produce results

- Maintain and update website content to ensure brand standards and web audit goals are met

- Create awareness and visibility of F&B website through Search Engine Optimization and Display Media

- Ensure optimal utilization of Marriott digital tools and channels to maximize marketing coverage

- Manage social media channels to build brand reputation and loyalty through relevant and engaging content that is brand compliant

- Ensure hotel meets Marriott’s social media measurement goals

- Develop social media campaigns and strategies to increase hotel’s presence and participation

Other Projects/Responsibilities:

• Identify online marketing opportunities to increase property visibility and awareness

• Keeping abreast with online market trends and new developments

• Actively monitor competitors’ pricing and marketing programs

• Support and give advice on any-related digital / online initiatives

• Develop annual digital marketing strategy for the hotel

• Produce videos and/or prints for media marketing purposes

MARKETING MANAGER

Responsibilities:

• Evaluating and optimizing marketing and pricing strategies.

• Analyzing market trends and preparing forecasts.

• Generating new business leads.

• Increasing brand awareness and market share.

• Coordinating marketing strategies with the sales, financial, public relations, and production departments.

• Developing and managing the marketing department's budget.

• Overseeing branding, advertising, and promotional campaigns.

• Managing the marketing department's staff.

• Preparing and presenting quarterly and annual reports to senior management.

• Promoting our brand at trade shows and major industry-related events.

• Keeping informed of marketing strategies and trends.

Requirements:

• At least two years' experience as a marketing manager.

• Extensive knowledge of marketing strategies, channels, and branding.

• Superb leadership, communication, and collaboration abilities.

• Exceptional analytical and problem-solving skills.

• Strong time management and organizational abilities.

Marketing Manager Job Description

We are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.

To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

· Produce valuable and engaging content for our website and blog that attracts and converts our target groups

· Build strategic relationships and partner with key industry players, agencies and vendors

· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

· Oversee and approve marketing material, from website banners to hard copy brochures and case studies

· Measure and report on the performance of marketing campaigns, gain insight and assess against goals

· Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

· A Bachelor’s degree in marketing, business or any other relevant field

· Sound understanding of marketing fundamentals and tactics

· Creative thinking and problem-solving ability

· Leadership and project management skills

· Knowledge of digital marketing and social media marketing strategies

· Excellent verbal and non-verbal communication skills

· Proficiency with marketing tools and software

· Proficient in marketing research and statistical analysis

· The ability to work under pressure.

· Availability to work within opening hours (e.g. evenings, holidays, weekends).

Job Scope:

• Develops and implements comprehensive marketing strategies encompassing various channels, such as traditional media, events and digital platforms.
• Conducts market research to analyse trends, competition, and consumer behaviour, shaping the overall marketing approach.
• Savvy in digital channels and platforms, crafting strategies that primarily encompass online mediums like social media, email marketing, SEO, and content marketing.
• Manages and optimizes digital advertising campaigns, focusing on reaching and engaging target audiences in the digital space.
• Utilizes data analytics to track online performance, measure user engagement, and refine digital strategies based on real-time insights.
• Cultivate relationships with media owners, fostering collaboration for promotional endeavours.
• Collaborate with manager to establish budgets and monitor expenditures.

Requirements:

· Graduate

· Minimum 2 years of working experience in Marketing Department

· Demonstrated creativity and business acumen

· Good communication and interpersonal skills

· Strong organisational and time-management skills

· Mature and a good team player